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Title: Paul Smith on Selling with a Story
Author: Paul Smith
Narrator: Dave Summers
Format: Original Recording
Length: 15 mins
Language: English
Release date: 01-23-17
Publisher: American Management Association
Genres: Business, Sales
Publisher's Summary:
Paul Smith, author of Lead with a Story and Parenting with a Story, has come out with a third installment of the series: Sell with a Story. He joins us to talk about how to set aside a portion of your sales pitch to tell stories to make your selling even more effective.