In this episode of The Ambitious Broker podcast, Roger Hance is joined by Chris Decker as they discuss the changes happening in real estate today. Roger sheds awareness on VC money flooding the industry as they aim to take a piece of the very lucrative real estate pie. 

He also talks about Zillow, the one-sidedness of their listings, and how their model takes away business from agents who know their properties best. And not only that, the eventual termination of the iBuyer program proves its unreliability. Roger advises agents: stop using Zillow!

HIGHLIGHTS

• VC is disrupting real estate to get their piece of the pie
• "Real estate agents are zombies" - A challenge to step up quality
• Zillow reneges on its promise and becomes the largest MLS
• To real estate agents: Pay attention and spread value

QUOTES

Roger: "Since 2015, there has been $45 billion invested into new brands of new business models of companies in real estate. And that covers a broad spectrum, it's not just real estate brokerage, it's also the lending business, and insurance and so forth."

Roger: "Suddenly you had Zillow, who said they would never be an MLS, became the nation's largest MLS because they were getting everybody's listings. Here was the bad news, when they did and the clients saw their listings on there, all of a sudden you had a lot of problems."

Roger: "The real goal of these companies is to disrupt how you do business, to eventually take your business away from you. And yet, we're giving them our sign calls. We're giving them our listings to advertise so they can turn around and sell my information to some other competitor of mine."

Roger: "The real estate industry thinks you're a zombie. All it means is you're not paying attention. So please, be alert. Demand professionalism from everybody around you and then look to yourself and those around you as a source of building value."

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Get to know more about Ambitious Broker at https://RogerHance.com.

You can also connect with our host and mentor, Roger, with the link below:

• LinkedIn: https://www.linkedin.com/in/roger-hance/
• Call: (818) 718 - 3020
• Email: [email protected]
• Website: https://escrowtech.net/