“Leverage all the research and thought leadership that’s out in the payments space.” - Tom Pierce

Thank you for tuning in to episode 71 of The CUInsight Network, with your host, Lauren Culp, Publisher & CEO of CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

My guest on today’s show is Tom Pierce, Chief Marketing Officer at PSCU. Tom shares his career journey that led him to his current role. PSCU is the nation’s premier payments CUSO offering end-to-end support and integrated fintech solutions to help credit unions deliver personalized, connected experiences. They continue to focus on serving credit unions beyond traditional payment processing and provide new and innovative solutions to drive our movement forward.

During our conversation, Tom and I chat about trends and preferred payment types across generations. He shares the latest research on how consumers prefer to engage in payments. These key findings include mobile wallet usage, emerging payment trends such as buy now pay later, cryptocurrency, and financial aesthetics. Listen as Tom talks about the financial tendencies across generations to better target member needs.

As we wrap up the episode, Tom talks about an inspirational leader he’s worked with throughout his career, spending time with his wife, traveling, and getting ready for two of his daughters’ weddings. Enjoy my conversation with Tom Pierce!

Find the full show notes on cuinsight.com.

Connect with Tom:
Tom Pierce, Chief Marketing Officer at PSCU
[email protected]
pscu.com
Tom: LinkedIn
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