Understanding Payment Integration Models and Risk Management with Joshua Silver, CEO of Rainforest

In this episode of Payments.FM, Joshua Silver, the CEO of Rainforest, delves deep into the intricacies of payment integration models for software platforms.

We discuss the two primary models: the integrated referral model and the embedded payments model. Joshua highlights the advantages and disadvantages of each approach and emphasizes the importance of service, technology, and commercials in selecting a payment provider.

We also touch on the challenges of fraud and compliance, and how Rainforest's unique approach mitigates these risks while offering a seamless user experience.

Tune in for actionable insights on improving your platform's payment performance and understanding the evolving landscape of the payments industry.

00:00 Introduction to Payment Models01:58 Options for Integrating Payments into Software Platforms03:15 Understanding Embedded Payments05:15 The Role of Payment Facilitators08:44 Balancing Risk for software platforms16:06 Enhancing Platform and Merchant Experience23:42 Competing in the Payment Platform Market26:46 Challenges and Future of the Payments Industry