This week we're auditing PBfit, a healthy alternative to traditional peanut butter. Tim met the PBfit team at The Fit Expo in LA, and in short, we're impressed. They use the grid to their advantage, have eye-catching packaging, and enjoy good engagement on social.

Listen in to hear the rest of our audit, which includes how to maximize packaging while creating a cohesive online presence.

Do you have a brand you want us to audit? Shoot us an email at [email protected], and make sure to check out the full video on our Facebook page.