Pending Approval

A podcast for comms, PR, marketing and social media professionals, full of real stories from the comms request form. The ones that got escalated, resolved, filed away and never spoken of again.

In this pilot episode, we open two files from the folder marked “Wins that weren’t”.

In “Viral”, a social media manager writes the post every comms team dreams of. It goes viral, journalists start calling, and then somebody calls a meeting.

In “The presentation”, a comms officer prepares forty beautifully researched slides to persuade a company’s founders to finally get on social media. Competitor analysis, audience insight, a whole section on brand voice. The boardroom is booked for two o’clock on Thursday.

Every story is real. Names have been changed and organisations anonymised, and the delivery is very, very straight. If you’ve ever made the case for a brilliant idea and then waited for sign-off, you’ll feel right at home.

Pending approval is a Comms Creatives production, from the team behind the Comms Creatives Academy, the training membership for communications professionals.

Executive producer: Zander Mills.

Host voice: Steve Hayes

Editing and sound design by Zander Mills.

If something happened to you that deserves a place in the files, send it in. The inbox is always open: [email protected]