For 30 years the internet has been a wide open space for innovation, passing of ideas, and exploring the possibilities of human connection. Many named the internet the new Wild West. A place with many possibilities and no regulation. Many great things have been birthed, and our world has certainly changed because of the internet. But along with the good that has come from the internet there has also been bad.
Big corporations such as Facebook and Google have taken your information and used it for their purposes without consumer consent. Information has been sold from one company to the next without any repercussions and the only people who suffered were you....the consumer. But now....regulation has come to the internet in the form of privacy laws. These laws are a direct result of voter concern about their privacy and what companies are doing with their information.
This is a good thing, but the problem is that each state has its own version of these privacy laws. For entrepreneurs and business owners, this can add a lot of stress and cost to their business as they try to figure out what policies they need to have on their website.
Thankfully, in this episode, we interview Hans Skillrud of Termageddon. We first heard of Hans from listening to the @Josh Hall Website Design podcast. Hans started a company called Termageddon because of the need for an affordable solution for companies as each state passes its own laws. Hans talks about his early days working for @Groupon and how he first got a taste for the digital marketing space in that job.
Eventually, he moved into owning a digital marketing agency and served clients in the Chicago area. Hans provides us with some really good tips on listening and even how to hone in on what customers are saying to you.
We then discuss the idea behind Termageddon and Hans tells us the story of how he met his wife and how trying to solve the privacy law issues led to him meeting his wife Donata. Hans also shares about the moment Termageddon got their big break and how being a guest on the @The Admin Bar podcast changed EVERYTHING!
This episode is full of inspiring stories and IMPORTANT information for any business owner and/or entrepreneur as we move into a time of more internet regulation.