Some view the cloud as a silver bullet to solve performance issues. If only it were that simple. The cloud provides a fantastic way to scale hardware on demand, but performance must be optimized at the application level to realize maximum gains. Apica COO Craig Irwin will present key strategic elements employed by today's progressive and innovative companies and actionable insights on how they are leveraging technology to proactively identify bottlenecks, improve performance, and optimize their environment. Learn from high profile crashes, common mistakes enterprises make, and how not to become another headline.