Episode 24 of the 3Q Digital Download podcast has arrived! In this episode, host Joe Kerschbaum chats with Aaron Bart, Vice President of Creative Services at 3Q Digital, about performance creative and creative tests.

Listen to the newest episode to hear their takes on:

What we mean by “performance creative”

Building empathy into creative designs

Coming up with testing objectives and using data to close the loop

The future of video in creative

And more!

 

Subscribe to the 3Q Digital Download Podcast via iTunes, Stitcher, or wherever you listen!

Intro/Outro Music Credit: Jazzy French via Bensound.com