Performance Parakone
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Performance Parakone episodes

  • The Corn Belt: Decentralized Media & Why Nebraska Is The Place To Build With JT Martin | Performance Parakone Podcast

    In this episode of the Performance Parakone podcast, host Marcos Becerra sits down with JT Martin, the winner of the 2023 NE Visionary Award and creator behind The Corn Belt, a social-focused media publication that has spent the last four years showing the magic of Nebraska, to Nebraska and everyone else.

    JT started The Corn Belt in 2022 after a run making football content that built what he calls more of a “crowd” than an audience. He went looking for something he was actually passionate about, landing on the idea that Nebraska has nowhere near the media representation it deserves, and set out to experience the state through the lens of his phone camera. Four years later The Corn Belt has reached 200 million people and built an audience of roughly a quarter million across platforms, covering everything from tanking (watch the episode to find out what this is lol) in western Nebraska to Cinco de Mayo Fest in Omaha, which is where he and Marcos first met.

    We get into what it actually takes to build something in Nebraska instead of leaving to build it somewhere else.

    • Why Nebraska's best export isn't corn, it's well-rounded people.

    • Why decentralized media is the future, and why a state like this is positioned to win in it.

    • Why polished content often works against you, and what audiences want instead.

    • Why a smaller city means a bigger return on getting involved.

    • JT closes with an open invitation: He hosts weekly calls with local creators, and he'd rather answer a DM from a student who doesn't know where to start than have them not start at all. He also makes the case for rural Nebraska, which he thinks is doing some of the most interesting work in the state and getting the fewest resources for it.

      Thank you to JT for coming on. Go support local! :)

      Follow The Corn Belt: @thecornbelt on Instagram and Facebook 

      Connect with JT Martin on LinkedIn: https://www.linkedin.com/in/jtmartin1/

      Resources

      Barrientos Scholarship Foundation: https://www.barrientosscholarship.org/

      Upcoming events: https://www.barrientosscholarship.org/events

      Scholarship recipients: https://www.barrientosscholarship.org/recipients

      Apply: https://www.barrientosscholarship.org/apply-now

      00:00 - Welcome back

      00:33 - What is The Corn Belt?

      01:13 - Meeting at Cinco de Mayo Omaha

      01:35 - Ritmo, Omaha's first Latino music festival

      03:08 - Four years in, and how JT started The Corn Belt

      03:25 - A crowd versus an audience

      03:38 - Nebraska needs more media representation

      04:53 - Scholarships and storytelling as parallel work

      06:00 - Nebraska's best export?

      07:09 - The new library grand opening

      07:55 - A name in the memorial, Lucy Mora

      08:44 - 200+ million people reached through The Corn Belt

      09:51 - The entrepreneurial kids coming up

      10:26 - Nebraska-raised versus coastal

      11:36 - Omaha's culture and how it can help you grow

      13:01 - Organic social is underinvested here

      14:33 - Where to put more gas in the tank

      15:38 - Why the small creators can win now

      16:10 - What attention equity does for a local business

      17:03 - Why polish isn't the point

      18:04 - Nebraska as the BEST place in the world to build

      19:39 - Events worth checking out in Nebraska, and Omaha

      21:53 - Corn Jam, a Corn Belt event

      22:27 - Advice for students who want to start creating

      23:53 - Takeaways


      This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to ⁠⁠⁠Hurrdat ONE Website⁠⁠⁠ or visit ⁠⁠⁠Hurrdat ONE YouTube Channel⁠⁠⁠!

      30 min
    • We Don't Know What We Don't Know: Careers Beyond The Degree & A Life In Healthcare | Performance Parakone Podcast

      In this episode of the Performance Parakone podcast, host Vinicius "Vini" Pie sits down with Katie Kodad, Program Manager of Culture & Inclusion at Children's Nebraska and a new member of the Barrientos Scholarship Foundation board.

      Katie traces her path from Schuyler, Nebraska, a majority Latino community she still calls home, through the multicultural center at the University of Nebraska-Lincoln, where she spent so much time as a student that returning as a professional felt like coming home. She talks about struggling to find mentorship as a first-generation college student, recruiting out of Omaha Public Schools, running a scholarship program that supported DACA and undocumented students, and eventually landing in a non-traditional HR role at a pediatric hospital as one half of what she calls a mighty team of two.
      The conversation gets into the parts of this work that don't fit on a job description.
      ●
      Why "put yourself in their shoes" is advice Katie pushes back on, since their shoes are
      never going to fit.
      Why she asks why before she asks how high.
      What she tells students who assume healthcare means becoming a doctor or a nurse.
      What she'd tell young women carrying imposter syndrome that doesn't seem to go away
      with experience.
      She and Vini also dig into the pull between family expectations and personal ambition that so
      many first-generation professionals navigate, and why the people who make it and then pull the ladder up behind them have always baffled her.
      Katie closes with her vision for BSF and the Student Success program: that a scholarship alone answers the money question but leaves the "then what" unanswered, and that the real work is retention, community, and bringing students into the room while the thing is still being built.
      Thank you to Katie for joining us. Come find us at an event and say hi! :)
      Connect with Katie Kodad on LinkedIn: https://www.linkedin.com/in/katie-kodad-1a184a102/
      Resources
      Barrientos Scholarship Foundation:
      https://www.barrientosscholarship.org/
      Upcoming events:
      https://www.barrientosscholarship.org/events
      Scholarship recipients:
      https://www.barrientosscholarship.org/recipients
      Apply:
      https://www.barrientosscholarship.org/apply-nowChapters
      00:00 - Welcome back
      00:32 - How Katie defines herself beyond her title
      01:47 - Joining the BSF board
      02:19 - Growing up in Schuyler, Nebraska
      04:16 - Why inclusion work takes passion and thick skin
      05:32 - Teaching, recruiting, and scholarship programs
      06:29 - The multicultural center as a second home
      07:43 - Struggling as a first-generation student
      10:25 -
      "Their shoes are never going to fit"
      12:43 - Family expectations and your own path
      14:33 - You don't have to be a doctor to work in healthcare
      17:13 - Asking why instead of how high
      22:03 - Imposter syndrome, and a generation of limited options
      25:04 - Advice to young women coming up
      28:02 - Give your seat away and build a new table
      29:31 - Katie's vision for BSF and the Student Success Program
      34:02 - Takeaways from Vini and Katie


      This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to ⁠⁠Hurrdat ONE Website⁠⁠ or visit ⁠⁠Hurrdat ONE YouTube Channel⁠⁠!

      43 min
    • A New Era Begins: The New Student Host Model & The Infinite Story

      In this episode of the Performance Parakone podcast, host Marcos Becerra returns from hiatus and introduces the newest voice of the show: Vinicius "Vini" Pie.

      Vinnie shares his path from Brazil to York, Nebraska as an international student and soccer player, to Omaha, where a volunteer shift setting up tables at the VivaBusiness Luncheon turned into a front-row seat to the Barrientos ScholarshipFoundation. Marcos reflects on a year in New York spent rethinking what the podcast is actually for, and why the speaking and interviewing skills it built for him and past co-hosts were too valuable to keep to themselves.

      Together they lay out what's changing. Seasons will tighter, with episodes trimmed to around 30 minutes. A new student host, developed throughBSF's Student Success program, will take the mic each semester, learning to be a mentee and a mentor in the same seat. And underpinning all of it is theConstitution, a framework we proposed to give future hosts creative freedom inside a clear set of guidelines, so the show stands for the same things no matter who's behind the mic.

      The episode closes with "The Infinite Story," a letter Marcos wrote to every host who comes after him, tracing the 105-year Barrientos family journey in Omaha and the $500 his father used to start the foundation more than twenty years ago.


      We’re excited to share this season with you, and see how the podcast grows from here! :)


      Resources

      Barrientos Scholarship Foundation: 

      https://www.barrientosscholarship.org/

      Upcoming events: 

      https://www.barrientosscholarship.org/events

      Scholarship recipients: 

      https://www.barrientosscholarship.org/recipients

      Apply:

      https://www.barrientosscholarship.org/apply-now


      This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to ⁠Hurrdat ONE Website⁠ or visit ⁠Hurrdat ONE YouTube Channel⁠!


      Chapters

      00:00 – Back from hiatus

      00:40 – Meet Vinicius "Vinnie" Pie

      01:54 – From Brazil to York to Omaha

      02:33 – Meeting Marcos at the Viva Business Luncheon

      05:33 – Why Marcos wanted more than a guest

      06:35 – A year in New York, rethinking the show

      07:43 – Omaha's first Latino music festival

      09:27 – Viva Business Luncheon 2026

      12:45 – What's changing this season

      14:17 – Rotating student hosts

      17:49 – The Constitution

      22:02 – What's coming up

      22:44 – Building something bigger than one person

      25:06 – 105 years of the Barrientos family

      26:21 – "The Infinite Story"

      28:15 – Thank you's

      34 min
    • Empowering Latinas in the Corporate World

      In this episode of the Performance Parakone Podcast, hosts Marcos and Suleyma welcome Katherine Garcia to discuss her journey from El Salvador to becoming a successful interior designer in Omaha. They explore her educational path, the challenges of being a first-generation Latina in the corporate world, and the importance of community and mentorship. Katherine shares her aspirations for the future and offers valuable advice for young professionals looking to break into their desired fields. The episode also highlights the dynamic relationship between the two sisters, showcasing their support for each other as they navigate their careers.

       

      This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to Hurrdat ONE Website or

      visit Hurrdat ONE YouTube Channel!

      50 min
    • Rita Rodriguez of Monarkia Institute

      In episode 13 of the Performance Parakone podcast, hosts Marcos Becerra and Suleyma Garcia welcome the inspiring Rita Rodriguez, a bilingual media

      specialist at Omaha Public Power District (OPPD) and the founder of Monarkia Institute. Rita shares her incredible journey from her childhood in Mexico to becoming a leader in the Latino community in Omaha.

       

      Connect with Rita on Linked in

      https://www.linkedin.com/in/rita-rodr%C3%ADguez-9660632b

      This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to Hurrdat ONE Website or

      visit Hurrdat ONE YouTube Channel!

      55 min
    • Celebrating the Achievements of the BSF Scholarship

      In the season 1 finale of the Performance Parakone podcast, hosts Marcos Becerra and Suleyma Garcia recap the achievements of the Barriento Scholarship Foundation over the past year, including fundraising milestones, the growth of the Student Success Program, and the announcement of scholarship recipients.


      They discuss upcoming events, community engagement initiatives, and personal stories that highlight their connection to the community. The episode emphasizes the importance of support and solidarity within the community, especially during challenging times.

       

      Interested in the Barrientos Scholarship Foundation? Learn more here: 

      https://www.barrientosscholarship.org/


      Local:

      GoFundMe for Impacted Families:

      https://linktr.ee/privaterelay01

       

      CIRA hotline for impacted families to get pro bono legal representation:

      402-884-0876

       

      Attorneys looking to provide pro bono support can join the CIRA network:

      https://forms.office.com/Pages/ResponsePage.aspxid=bYdLbkfZPUOYDCNz1yij-bOdbYbI7rZ

      CnpGdxDdhbgZUM1NBWExaRjVKTUoxSUlJNDBKRzc4QVRXVS4u

       

      Help locate somebody whose been detained:

      https://locator.ice.gov/odls/#/search

       

      Families afectadas que necesitan una ayudar además de representacion legal pueden llenar esta forma:

      https://docs.google.com/forms/d/e/1FAIpQLSfKuTpLNEXYs4ppf8kmGCWF3xhSECtDaFsqh4jT85FNt3bICA/viewform

       

      Donate to the bond fund for detained individuals:

      https://www.prairielandsfreedomfund.org/donate

       

      National:

      Become an interpreter at NIJC: immigrantjustice.org

       

      Print and carry a Red Card:

      Download it from https://www.ilrc.org/red-cards-tarjetas-rojas - it lists your rights during encounters with ICE

       

      Connect with an immigration lawyer.

      Find legal help through immdef.org/resources and ailalawyer.com

       

      Know Your Rights: ACLU offers toolkits for immigrants at

      aclu.org/know-your-rights/immigrants-rights

       

      BSF

      2025 recipients: https://www.barrientosscholarship.org/recipients

       

      Upcoming events: https://www.barrientosscholarship.org/events


      This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to Hurrdat ONE Website or

      visit HurrdatONE YouTube Channel!

      39 min
    • More Than Just a Dream, BSF Then and Now with Tony Aguilera

      In this episode of the Performance Parakone podcast, hosts Marcos Becerra and Suleyma Garcia sit down with Tony Aguilera, the president of the Barrientos Scholarship Foundation (BSF) board. As they dive into the importance of community support and educational opportunities for Latino students in Nebraska, Tony shares his inspiring journey and the pivotal role BSF plays in empowering first-generation college students.

       

      Tony discusses his experiences in mentoring youth and building career pathways, emphasizing the significance of internships and mentorships in navigating the workforce. He reflects on the challenges he faced while pursuing higher education and how those experiences shape his vision for the future of BSF. Marcos and Suleyma explore the foundation's growth, including its expansion into trades and the introduction of the Student Success Skills Program, designed to equip students with essential life skills and career readiness.

       

      Listeners will gain valuable insights into the scholarship application process, which opens on March 1st and closes on March 31st, as well as the importance of community partnerships in creating opportunities for students. Join us as we celebrate the power of perseverance, mentorship, and the transformative impact of education.


      You can go to the Barrientos Scholarship Foundation website to apply:

      https://www.barrientosscholarship.org/apply-now


      List of scholarships: 

      BSF, In Honor of Ella and Vidal Barrientos, Arts/Education - $6,000

      CHI Health, Healthcare - $1,000

      Cinco de Mayo Omaha, Communications, Journalism, Marketing - $4,000

      Clarkson College, Healthcare - $2,500

      Geena Gomez, Masters in Education/Special Education - $5,000

      JE Dunn, Construction Mgt. at UNK, UNL, or UNO - $5,000

      Lozafina, General - $1,000

      MagicTouch/Eddie Sandoval, Nursing - $2,500

      MagicTouch, Business - $2,500

      Methodist College, Healthcare - $2,500

      Nebraska Furniture Mart,

      Business/Communications - $3,000


      Metro Community College Only

      BSF/MCC, Any - $5,000

      CHI Health/MCC, Healthcare - $5,000

      JE Dunn/MCC, Trades - $5,000

      MagicTouch/MCC, Trades - $5,000

      Omaha Public Power District (OPPD)/MCC, Trades - $5,000


      This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat Media Network by going to HurrdatMedia.com or visit Hurrdat ONE YouTube Channel!

      1 hr
    • The Power of Representation in Marketing & PR with Tally & Michelle

      In this milestone 10th episode of Performance Parakone, Marcos and Suleyma celebrate with special guests Tally Velasco and Michelle Vega from Lozafina Marketing. As partners of the Barrientos Scholarship Foundation, Tally and Michelle share their insights on the importance of community engagement and the role their Latina-owned marketing firm plays in uplifting diverse voices in Omaha.

       

      Tally, the executive digital content curator, discusses her journey in digital content creation and the challenges of promoting clients while managing a busy schedule. Michelle, the executive director of creative designs, reflects on her path from a sports marketing internship to leading design efforts at Lozafina. Together, they explore the dynamics of working in a predominantly white industry and the impact of being a woman of color in the marketing field.

       

      Xitlally “Tally” Velasco is the Executive Digital Content Curator at Lozafina Marketing and Public Relations. She is a University of Nebraska at Omaha journalism graduate with a concentration in public relations and advertising and a minor in Psychology. Velasco is a first-generation college student with roots in Oaxaca, Mexico. Her work interests include copywriting, editing, marketing, social media management, and event planning. You can contact Tally at [email protected].

      Michelle Vega is the Executive Director of Creative Designs at Lozafina Marketing and Public Relations. She also proudly served in the Girl Talk Sports Marketing & Communications Internship Program, co-created by Lozafina and EPIC for Girls. Michelle is a University of Nebraska Omaha graphic design graduate and a Goodrich Scholarship Scholar. You can contact Michelle at [email protected].


      Link to their website https://www.lozafina.com/

      LinkedIn: https://www.linkedin.com/company/lozafina/

      IG: https://www.instagram.com/lozafinallc/

      FB: https://www.facebook.com/LozafinaLLC

      Twitter: https://x.com/LozaFina  


      This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat Media Network by going to HurrdatMedia.com or visit Hurrdat ONE YouTube Channel!

      56 min
    • The Sky is the Limit, Diego Martinez on Overcoming Barriers to Education

      In this episode of Performance Parakone, Marcos and Suleyma welcome Diego Martinez, a passionate student and advocate for the immigrant community. Diego shares his compelling journey from Guadalajara, Mexico, to Omaha, NE, detailing the challenges and triumphs of adapting to a new culture and language. His story is one of resilience and determination as he navigates the complexities of higher education without the privileges many take for granted. 


      Diego opens up about his aspirations in aviation and the importance of giving back to your community through the Barrientos Scholarship Foundation (BSF). He discusses the struggles of finding financial aid without a Social Security number and the crucial role BSF plays in supporting the dreams of students who may be in similar situations. Diego's dedication to helping others is evident through his involvement in various projects, including developing a mental health app for students and volunteering his interpreting skills for the Omaha Public Schools. 


      This episode is a testament to the power of perseverance and community support, showcasing how Diego uses his talents to uplift others while pursuing his dreams of becoming a pilot. Join us as we explore Diego's inspiring journey and the impact of BSF in empowering students like him. 


      This is another Hurrdat Media Production. Hurrdat Media is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat Media Network by going to HurrdatMedia.com or Hurrdat Media YouTube channel!

      45 min
    • A 2nd Generation of Change, A Conversation with Marcos Becerra

      In the 8th episode of Performance Parakone, we turn the tables and dive deep into the inspiring journey of our very own co-host, Marcos Becerra. As we celebrate Hispanic Heritage Month, Marcos shares his experiences navigating life as a second-generation Latino, the influence of his family's legacy, and his passion for storytelling through film and marketing. From his upbringing in Houston, TX to his academic journey in Austin, TX, Marcos opens up about the challenges and triumphs that have shaped his path.


      This is another Hurrdat Media Production. Hurrdat Media is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat Media Network by going to HurrdatMedia.com or Hurrdat Media YouTube channel!

      1 hr 3 min

    About Performance Parakone

    From the publisher's feed

    The Performance Parakone, derived from the definition of Paragon: “A person or thing regarded as a perfect example of a particular quality.” Presented by the Barrientos Scholarship Foundation, our…

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