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In this episode of the Performance Parakone podcast, host Marcos Becerra sits down with JT Martin, the winner of the 2023 NE Visionary Award and creator behind The Corn Belt, a social-focused media publication that has spent the last four years showing the magic of Nebraska, to Nebraska and everyone else.
JT started The Corn Belt in 2022 after a run making football content that built what he calls more of a “crowd” than an audience. He went looking for something he was actually passionate about, landing on the idea that Nebraska has nowhere near the media representation it deserves, and set out to experience the state through the lens of his phone camera. Four years later The Corn Belt has reached 200 million people and built an audience of roughly a quarter million across platforms, covering everything from tanking (watch the episode to find out what this is lol) in western Nebraska to Cinco de Mayo Fest in Omaha, which is where he and Marcos first met.
We get into what it actually takes to build something in Nebraska instead of leaving to build it somewhere else.
Why Nebraska's best export isn't corn, it's well-rounded people.
Why decentralized media is the future, and why a state like this is positioned to win in it.
Why polished content often works against you, and what audiences want instead.
Why a smaller city means a bigger return on getting involved.
JT closes with an open invitation: He hosts weekly calls with local creators, and he'd rather answer a DM from a student who doesn't know where to start than have them not start at all. He also makes the case for rural Nebraska, which he thinks is doing some of the most interesting work in the state and getting the fewest resources for it.
Thank you to JT for coming on. Go support local! :)
Follow The Corn Belt: @thecornbelt on Instagram and Facebook
Connect with JT Martin on LinkedIn: https://www.linkedin.com/in/jtmartin1/
Resources
Barrientos Scholarship Foundation: https://www.barrientosscholarship.org/
Upcoming events: https://www.barrientosscholarship.org/events
Scholarship recipients: https://www.barrientosscholarship.org/recipients
Apply: https://www.barrientosscholarship.org/apply-now
00:00 - Welcome back
00:33 - What is The Corn Belt?
01:13 - Meeting at Cinco de Mayo Omaha
01:35 - Ritmo, Omaha's first Latino music festival
03:08 - Four years in, and how JT started The Corn Belt
03:25 - A crowd versus an audience
03:38 - Nebraska needs more media representation
04:53 - Scholarships and storytelling as parallel work
06:00 - Nebraska's best export?
07:09 - The new library grand opening
07:55 - A name in the memorial, Lucy Mora
08:44 - 200+ million people reached through The Corn Belt
09:51 - The entrepreneurial kids coming up
10:26 - Nebraska-raised versus coastal
11:36 - Omaha's culture and how it can help you grow
13:01 - Organic social is underinvested here
14:33 - Where to put more gas in the tank
15:38 - Why the small creators can win now
16:10 - What attention equity does for a local business
17:03 - Why polish isn't the point
18:04 - Nebraska as the BEST place in the world to build
19:39 - Events worth checking out in Nebraska, and Omaha
21:53 - Corn Jam, a Corn Belt event
22:27 - Advice for students who want to start creating
23:53 - Takeaways
This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to Hurrdat ONE Website or visit Hurrdat ONE YouTube Channel!
In this episode of the Performance Parakone podcast, host Vinicius "Vini" Pie sits down with Katie Kodad, Program Manager of Culture & Inclusion at Children's Nebraska and a new member of the Barrientos Scholarship Foundation board.
This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to Hurrdat ONE Website or visit Hurrdat ONE YouTube Channel!
In this episode of the Performance Parakone podcast, host Marcos Becerra returns from hiatus and introduces the newest voice of the show: Vinicius "Vini" Pie.
Vinnie shares his path from Brazil to York, Nebraska as an international student and soccer player, to Omaha, where a volunteer shift setting up tables at the VivaBusiness Luncheon turned into a front-row seat to the Barrientos ScholarshipFoundation. Marcos reflects on a year in New York spent rethinking what the podcast is actually for, and why the speaking and interviewing skills it built for him and past co-hosts were too valuable to keep to themselves.
Together they lay out what's changing. Seasons will tighter, with episodes trimmed to around 30 minutes. A new student host, developed throughBSF's Student Success program, will take the mic each semester, learning to be a mentee and a mentor in the same seat. And underpinning all of it is theConstitution, a framework we proposed to give future hosts creative freedom inside a clear set of guidelines, so the show stands for the same things no matter who's behind the mic.
The episode closes with "The Infinite Story," a letter Marcos wrote to every host who comes after him, tracing the 105-year Barrientos family journey in Omaha and the $500 his father used to start the foundation more than twenty years ago.
We’re excited to share this season with you, and see how the podcast grows from here! :)
Resources
Barrientos Scholarship Foundation:
https://www.barrientosscholarship.org/
Upcoming events:
https://www.barrientosscholarship.org/events
Scholarship recipients:
https://www.barrientosscholarship.org/recipients
Apply:
https://www.barrientosscholarship.org/apply-now
This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to Hurrdat ONE Website or visit Hurrdat ONE YouTube Channel!
Chapters
00:00 – Back from hiatus
00:40 – Meet Vinicius "Vinnie" Pie
01:54 – From Brazil to York to Omaha
02:33 – Meeting Marcos at the Viva Business Luncheon
05:33 – Why Marcos wanted more than a guest
06:35 – A year in New York, rethinking the show
07:43 – Omaha's first Latino music festival
09:27 – Viva Business Luncheon 2026
12:45 – What's changing this season
14:17 – Rotating student hosts
17:49 – The Constitution
22:02 – What's coming up
22:44 – Building something bigger than one person
25:06 – 105 years of the Barrientos family
26:21 – "The Infinite Story"
28:15 – Thank you's
In this episode of the Performance Parakone Podcast, hosts Marcos and Suleyma welcome Katherine Garcia to discuss her journey from El Salvador to becoming a successful interior designer in Omaha. They explore her educational path, the challenges of being a first-generation Latina in the corporate world, and the importance of community and mentorship. Katherine shares her aspirations for the future and offers valuable advice for young professionals looking to break into their desired fields. The episode also highlights the dynamic relationship between the two sisters, showcasing their support for each other as they navigate their careers.
This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to Hurrdat ONE Website or
In episode 13 of the Performance Parakone podcast, hosts Marcos Becerra and Suleyma Garcia welcome the inspiring Rita Rodriguez, a bilingual media
Connect with Rita on Linked in
https://www.linkedin.com/in/rita-rodr%C3%ADguez-9660632b
This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to Hurrdat ONE Website or
In the season 1 finale of the Performance Parakone podcast, hosts Marcos Becerra and Suleyma Garcia recap the achievements of the Barriento Scholarship Foundation over the past year, including fundraising milestones, the growth of the Student Success Program, and the announcement of scholarship recipients.
They discuss upcoming events, community engagement initiatives, and personal stories that highlight their connection to the community. The episode emphasizes the importance of support and solidarity within the community, especially during challenging times.
Interested in the Barrientos Scholarship Foundation? Learn more here:
https://www.barrientosscholarship.org/
Local:
GoFundMe for Impacted Families:
https://linktr.ee/privaterelay01
CIRA hotline for impacted families to get pro bono legal representation:
402-884-0876
Attorneys looking to provide pro bono support can join the CIRA network:
https://forms.office.com/Pages/ResponsePage.aspxid=bYdLbkfZPUOYDCNz1yij-bOdbYbI7rZ
CnpGdxDdhbgZUM1NBWExaRjVKTUoxSUlJNDBKRzc4QVRXVS4u
Help locate somebody whose been detained:
https://locator.ice.gov/odls/#/search
Families afectadas que necesitan una ayudar además de representacion legal pueden llenar esta forma:
https://docs.google.com/forms/d/e/1FAIpQLSfKuTpLNEXYs4ppf8kmGCWF3xhSECtDaFsqh4jT85FNt3bICA/viewform
Donate to the bond fund for detained individuals:
https://www.prairielandsfreedomfund.org/donate
National:
Become an interpreter at NIJC: immigrantjustice.org
Print and carry a Red Card:
Download it from https://www.ilrc.org/red-cards-tarjetas-rojas - it lists your rights during encounters with ICE
Connect with an immigration lawyer.
Know Your Rights: ACLU offers toolkits for immigrants at
aclu.org/know-your-rights/immigrants-rights
BSF
2025 recipients: https://www.barrientosscholarship.org/recipients
Upcoming events: https://www.barrientosscholarship.org/events
This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat ONE Network by going to Hurrdat ONE Website or
In this episode of the Performance Parakone podcast, hosts Marcos Becerra and Suleyma Garcia sit down with Tony Aguilera, the president of the Barrientos Scholarship Foundation (BSF) board. As they dive into the importance of community support and educational opportunities for Latino students in Nebraska, Tony shares his inspiring journey and the pivotal role BSF plays in empowering first-generation college students.
Tony discusses his experiences in mentoring youth and building career pathways, emphasizing the significance of internships and mentorships in navigating the workforce. He reflects on the challenges he faced while pursuing higher education and how those experiences shape his vision for the future of BSF. Marcos and Suleyma explore the foundation's growth, including its expansion into trades and the introduction of the Student Success Skills Program, designed to equip students with essential life skills and career readiness.
Listeners will gain valuable insights into the scholarship application process, which opens on March 1st and closes on March 31st, as well as the importance of community partnerships in creating opportunities for students. Join us as we celebrate the power of perseverance, mentorship, and the transformative impact of education.
You can go to the Barrientos Scholarship Foundation website to apply:
https://www.barrientosscholarship.org/apply-now
List of scholarships:
BSF, In Honor of Ella and Vidal Barrientos, Arts/Education - $6,000
CHI Health, Healthcare - $1,000
Cinco de Mayo Omaha, Communications, Journalism, Marketing - $4,000
Clarkson College, Healthcare - $2,500
Geena Gomez, Masters in Education/Special Education - $5,000
JE Dunn, Construction Mgt. at UNK, UNL, or UNO - $5,000
Lozafina, General - $1,000
MagicTouch/Eddie Sandoval, Nursing - $2,500
MagicTouch, Business - $2,500
Methodist College, Healthcare - $2,500
Nebraska Furniture Mart,
Business/Communications - $3,000
Metro Community College Only
BSF/MCC, Any - $5,000
CHI Health/MCC, Healthcare - $5,000
JE Dunn/MCC, Trades - $5,000
MagicTouch/MCC, Trades - $5,000
Omaha Public Power District (OPPD)/MCC, Trades - $5,000
This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat Media Network by going to HurrdatMedia.com or visit Hurrdat ONE YouTube Channel!
In this milestone 10th episode of Performance Parakone, Marcos and Suleyma celebrate with special guests Tally Velasco and Michelle Vega from Lozafina Marketing. As partners of the Barrientos Scholarship Foundation, Tally and Michelle share their insights on the importance of community engagement and the role their Latina-owned marketing firm plays in uplifting diverse voices in Omaha.
Tally, the executive digital content curator, discusses her journey in digital content creation and the challenges of promoting clients while managing a busy schedule. Michelle, the executive director of creative designs, reflects on her path from a sports marketing internship to leading design efforts at Lozafina. Together, they explore the dynamics of working in a predominantly white industry and the impact of being a woman of color in the marketing field.
Xitlally “Tally” Velasco is the Executive Digital Content Curator at Lozafina Marketing and Public Relations. She is a University of Nebraska at Omaha journalism graduate with a concentration in public relations and advertising and a minor in Psychology. Velasco is a first-generation college student with roots in Oaxaca, Mexico. Her work interests include copywriting, editing, marketing, social media management, and event planning. You can contact Tally at [email protected].
Michelle Vega is the Executive Director of Creative Designs at Lozafina Marketing and Public Relations. She also proudly served in the Girl Talk Sports Marketing & Communications Internship Program, co-created by Lozafina and EPIC for Girls. Michelle is a University of Nebraska Omaha graphic design graduate and a Goodrich Scholarship Scholar. You can contact Michelle at [email protected].
Link to their website https://www.lozafina.com/
LinkedIn: https://www.linkedin.com/company/lozafina/
IG: https://www.instagram.com/lozafinallc/
FB: https://www.facebook.com/LozafinaLLC
Twitter: https://x.com/LozaFina
This is a Hurrdat ONE Production. Hurrdat ONE is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat Media Network by going to HurrdatMedia.com or visit Hurrdat ONE YouTube Channel!
In this episode of Performance Parakone, Marcos and Suleyma welcome Diego Martinez, a passionate student and advocate for the immigrant community. Diego shares his compelling journey from Guadalajara, Mexico, to Omaha, NE, detailing the challenges and triumphs of adapting to a new culture and language. His story is one of resilience and determination as he navigates the complexities of higher education without the privileges many take for granted.
Diego opens up about his aspirations in aviation and the importance of giving back to your community through the Barrientos Scholarship Foundation (BSF). He discusses the struggles of finding financial aid without a Social Security number and the crucial role BSF plays in supporting the dreams of students who may be in similar situations. Diego's dedication to helping others is evident through his involvement in various projects, including developing a mental health app for students and volunteering his interpreting skills for the Omaha Public Schools.
This episode is a testament to the power of perseverance and community support, showcasing how Diego uses his talents to uplift others while pursuing his dreams of becoming a pilot. Join us as we explore Diego's inspiring journey and the impact of BSF in empowering students like him.
This is another Hurrdat Media Production. Hurrdat Media is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat Media Network by going to HurrdatMedia.com or Hurrdat Media YouTube channel!
In the 8th episode of Performance Parakone, we turn the tables and dive deep into the inspiring journey of our very own co-host, Marcos Becerra. As we celebrate Hispanic Heritage Month, Marcos shares his experiences navigating life as a second-generation Latino, the influence of his family's legacy, and his passion for storytelling through film and marketing. From his upbringing in Houston, TX to his academic journey in Austin, TX, Marcos opens up about the challenges and triumphs that have shaped his path.
This is another Hurrdat Media Production. Hurrdat Media is a podcast network and digital media production company based in Omaha, NE. Find more podcasts on the Hurrdat Media Network by going to HurrdatMedia.com or Hurrdat Media YouTube channel!
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