Perpetual Traffic

Be sure to listen to Part 1 of this episode first for a complete understanding before diving into this one.

Are you leaving half your leads on the table? In this episode, we are using Alex Hormozi’s $100M Money Models to explore how to turn cold traffic into high-ticket clients. From mapping the customer journey to implementing conditional downsells, we break down exactly what works in marketing to maximize revenue without cutting prices.

We explore how membership and continuity models are making a comeback, why speed-to-lead is critical, and how to structure Typeform knockouts to qualify leads efficiently.  Plus, we dissect the art of downselling—how to offer a slice of your core program at a lower price while still setting up your prospects for the full high-ticket offer. 

We also share a real-world example from a client session where we redesigned their sales funnel, increased show rates, and built a structured upsell path that turns prospects into long-term customers. These insights should help you capture more leads, increase conversions, and maximize lifetime value in your business.

In this episode:

- Mapping the customer journey from cold ad to five-figure upsells

- Speed-to-lead: why contacting prospects immediately is critical

- The art of downselling

- Understanding objections and reasons prospects don’t buy

- Guaranteeing results as a first downsell

- Using check-in calls to upsell and demonstrate value

Resources Mentioned In The Episode:

Alex Hormozi’s Book, $100M Money Models: How To Make Money: https://www.goodreads.com/book/show/240367486-100m-money-models  

Listen to this episode on your favorite podcast channel:

Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 

Follow and listen on Spotify:

https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK 

Subscribe and watch on YouTube:

perpetualtraffic.com/youtube 

We appreciate your support!

Visit our website: https://perpetualtraffic.com/ 

Follow us on X: https://x.com/perpetualtraf 

Connect with Ralph Burns: 

• LinkedIn - https://www.linkedin.com/in/ralphburns 
• Instagram - https://www.instagram.com/ralphhburns/ 
• Hire Tier11 - https://www.tiereleven.com/apply-now 

Connect with Lauren Petrullo:

• Instagram - https://www.instagram.com/laurenepetrullo/
• LinkedIn - https://www.linkedin.com/in/laurenpetrullo  
• Consult Mongoose Media - https://mongoosemedia.us/

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

Stop losing money to free trials and outdated sales funnels! Apply now to access Tier 11’s data-driven strategies for front-end offers that convert.

Schedule a discovery call: https://www.tiereleven.com/apply-now

How do you turn a free trial into a customer magnet without the risks of an unconditional guarantee? Today, we’re sharing innovative strategies to attract and retain customers with compelling front-end offers. We’re breaking down Alex Hormozi’s "Win Your Money Back" model and how it applies to different business models.

You’ll learn how you can give customers the chance to earn their money back instead of offering a no-strings-attached refund. We also explore how conditional offers can spice up your product or service’s appeal and why it’s essential to incorporate a continuity program into your sales process.

In this episode:

- How the 'Win Your Money Back' model works

- Implementing the 'Win Your Money Back' strategy

- How to structure your free trials

- Webinar selling strategy and upsell techniques

- Structuring continuity programs

Resources Mentioned In The Episode:

Previous Episode on Alex Hormozi’s $100M Money Model:

https://perpetualtraffic.com/podcast/episode-734-alex-hormozis-100m-money-models-launch-debunked-key-takeaways/

Alex Hormozi’s Book, $100M Money Models: How To Make Money: https://www.goodreads.com/book/show/240367486-100m-money-models

Alex Hormozi’s Interview on the Jack Neel Podcast: https://www.youtube.com/watch?v=5f_UL-z1xgI

Listen to this episode on your favorite podcast channel:

Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491

Follow and listen on Spotify:

https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK

Subscribe and watch on YouTube:

perpetualtraffic.com/youtube

We appreciate your support!

Visit our website: https://perpetualtraffic.com/

Follow us on X: https://x.com/perpetualtraf

Connect with Ralph Burns:

• LinkedIn - https://www.linkedin.com/in/ralphburns
• Instagram - https://www.instagram.com/ralphhburns/
• Hire Tier11 - https://www.tiereleven.com/apply-now

Connect with Lauren Petrullo:

• Instagram - https://www.instagram.com/laurenepetrullo/
• LinkedIn - https://www.linkedin.com/in/laurenpetrullo
• Consult Mongoose Media - https://mongoosemedia.us/

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

Ready to scale your ads with precision? Apply now to access Tier 11’s expert strategies and unlock smarter, data-driven growth for your business!

Schedule a discovery call: https://www.tiereleven.com/apply-now

Are you struggling to scale your Google Ads campaigns without losing profitability? In this episode, we compare Standard Shopping and Performance Max campaigns, two of Google Ads' most popular scaling strategies.

After moving $40,000 between the two strategies, John Moran breaks down the performance data, including customer acquisition, return on ad spend (ROAS), and conversion rates. The results show that while PMax often promises more efficient scaling, Standard Shopping consistently delivers similar, if not better, results in certain scenarios.

Whether you're an agency or a solo marketer, understanding the strengths and weaknesses of each approach can lead to smarter, more profitable ad strategies. Join the conversation now and start scaling your Google Ads the right way!

In this episode:

- Introduction to the ad flow funnel

- Standard Shopping vs. Performance Max for scaling

- Testing $40K swings between campaigns

- Differences in results between PMax and standard shopping

- Why Performance Max fails at scale

- Final verdict: Standard Shopping wins at scaling

Listen to this episode on your favorite podcast channel:

Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491

Follow and listen on Spotify:

https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK

Subscribe and watch on YouTube:

https://www.youtube.com/@perpetual_traffic?sub_confirmation=1

We appreciate your support!

Visit our website: https://perpetualtraffic.com/

Follow us on X: https://x.com/perpetualtraf

Connect with John Moran:

• LinkedIn: https://www.linkedin.com/in/johnmorangads

Connect with Ralph Burns:

• LinkedIn - https://www.linkedin.com/in/ralphburns
• Instagram - https://www.instagram.com/ralphhburns/
• Hire Tier11 - https://www.tiereleven.com/apply-now

Connect with Lauren Petrullo:

• Instagram - https://www.instagram.com/laurenepetrullo/
• LinkedIn - https://www.linkedin.com/in/laurenpetrullo
• Consult Mongoose Media - https://mongoosemedia.us/

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

Ready to scale with precision? Apply now to access Tier 11’s expert strategies and unlock smarter, data-driven growth for your business!

Schedule a discovery call: https://www.tiereleven.com/apply-now

As the Meta and Google ad landscape continues to evolve, it’s no longer just about targeting customers. It's about creating ads that work for AI first. John Moran is back with more insights into refining your ad strategy to match the AI revolution.

John breaks down content diversification, explaining how creative testing and varied ad formats are key to capturing audience attention and driving conversions. He also simplifies the complexities of model data and the impact of first click edge tagging for improving attribution accuracy.

If your ad spend isn't aligning with your growth goals, John shares tips on consolidating campaigns and iterating creatives to find what resonates with your target audience. Plus, he explains how automated systems track and adjust campaigns based on performance, enabling you to focus resources on winning ads that deliver real results.

In this episode:

- Understanding model data in advertising

- The role of attribution in scaling campaigns

- What percentage of ad data is modelled?

- Content diversification strategies

- Meta's role in ad spend allocation

- Evaluating ad performance beyond CPA

- Where to learn more and get help

Mentioned in the Episode:

Listen to Previous Episodes on Andromeda Updates: https://perpetualtraffic.com/?s=andromeda

Watch Friday Live Ad Labs: https://www.youtube.com/@perpetual_traffic

Listen to this episode on your favorite podcast channel:

Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491

Follow and listen on Spotify:

https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK

Subscribe and watch on YouTube:

https://www.youtube.com/@perpetual_traffic?sub_confirmation=1

We appreciate your support!

Visit our website: https://perpetualtraffic.com/

Follow us on X: https://x.com/perpetualtraf

Connect with John Moran:

• LinkedIn: https://www.linkedin.com/in/johnmorangads

Connect with Ralph Burns:

• LinkedIn - https://www.linkedin.com/in/ralphburns
• Instagram - https://www.instagram.com/ralphhburns/
• Hire Tier11 - https://www.tiereleven.com/apply-now

Connect with Lauren Petrullo:

• Instagram - https://www.instagram.com/laurenepetrullo/
• LinkedIn - https://www.linkedin.com/in/laurenpetrullo
• Consult Mongoose Media - https://mongoosemedia.us/

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

Stop guessing! Make data-driven marketing decisions with confidence with the Tier 11 Data Suite.

Get it here: https://www.tiereleven.com/what-we-do/data-suite 

The rules keep changing. The days of manually targeting customers by demographics and psychographics are long gone. With Meta and Google embracing auto-targeting, auto-bidding, and combined campaign systems, counting sales after an ad is no longer enough. 

In today’s episode, Tier 11’s John Moran breaks down the shifts in digital media, emphasizing the importance of granular data and distinguishing between new and returning customers. He introduces "first click edge tagging," showing how you can take control of the attribution process and measure what truly matters to your business. 

Plus, we explore content diversification and creative testing strategies to help you identify what resonates with your audience. It’s time to move past the limitations of default ad tracking and align your ad spend with long-term growth goals.

In this episode:

- Current shifts in digital media and campaign targeting

- The impact of Google and Meta's merged campaigns

- ‘First click edge tagging’ for marketing attribution

- Aligning ad goals and creatives with business objectives

- Case study: Beauty brand cutting CPA from $27 to $7

- Understanding model data and algorithm impact

Listen to this episode on your favorite podcast channel:

Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 

Follow and listen on Spotify:

https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK 

Subscribe and watch on YouTube:

https://www.youtube.com/@perpetual_traffic?sub_confirmation=1

We appreciate your support!

Visit our website: https://perpetualtraffic.com/ 

Follow us on X: https://x.com/perpetualtraf 

Connect with John Moran:

• LinkedIn: https://www.linkedin.com/in/johnmorangads

Connect with Ralph Burns: 

• LinkedIn - https://www.linkedin.com/in/ralphburns 
• Instagram - https://www.instagram.com/ralphhburns/ 
• Hire Tier11 - https://www.tiereleven.com/apply-now 

Connect with Lauren Petrullo:

• Instagram - https://www.instagram.com/laurenepetrullo/
• LinkedIn - https://www.linkedin.com/in/laurenpetrullo  
• Consult Mongoose Media - https://mongoosemedia.us/ 

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

Your marketing team needs a reliable formula to determine the most important metric to guide your company's marketing efforts. We’re talking about new customer acquisition costs (nCAC). 

Download your free copy of our nCAC calculator at: https://www.tiereleven.com/ncac  

Today, we are analysing a case study of a membership site business that achieved incredible results through strategic marketing. The company, focused on a recreational niche, achieved an outstanding 52% increase in total subscribers year-over-year. 

This massive growth stemmed from a series of smart decisions, starting with an in-depth look at their new customer acquisition costs (NCAC) and regional targeting strategies. They also tapped into the power of community, offering exclusive access to products and services, and creative hooks that resonated with specific geographic audiences. 

If you're running a membership site or e-commerce business, you’ll learn how to track and analyze data in granular detail, target the right customers, and create relevant, personalized experiences. 

In this episode:

- Case study: business model of a membership site 

- Challenges in customer acquisition

- Solutions: Targeting the right audience with nCAC

- Using creative hooks and regional language

- Results and success metrics

- Membership site and e-commerce strategies to scale

- E-commerce businesses that suit this business model

Listen to this episode on your favorite podcast channel:

Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 

Follow and listen on Spotify:

https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK 

Subscribe and watch on YouTube:

https://www.youtube.com/@perpetual_traffic?sub_confirmation=1

We appreciate your support!

Visit our website: https://perpetualtraffic.com/ 

Follow us on X: https://x.com/perpetualtraf 

Connect with Ralph Burns: 

• LinkedIn - https://www.linkedin.com/in/ralphburns 
• Instagram - https://www.instagram.com/ralphhburns/ 
• Hire Tier11 - https://www.tiereleven.com/apply-now 

Connect with Lauren Petrullo:

• Instagram - https://www.instagram.com/laurenepetrullo/
• LinkedIn - https://www.linkedin.com/in/laurenpetrullo  
• Consult Mongoose Media - https://mongoosemedia.us/ 

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

Building a business and brand isn’t easy, but with the right strategy, the rewards are massive. In today’s episode, Lauren shares a powerful content diversification strategy that led to a client cutting their cost per lead by 50%.

We also explore valuable lessons from Alex Hormozi, including his approach of giving away valuable content up front, without expecting anything in return. He achieved over $80 million in book sales in 24 hours after years of sharing free, valuable content with his audience. 

We’ll show you how you can implement Hormozi’s strategies in building your brand. Plus, we offer a free demo of our content diversification and sales funnel strategies that you can copy and scale your business. Tune in for this and much more!

In This Episode:

- Case study: Five horsemen of the ads apocalypse

- Creating tailored ad copies with Meta AI

- Marketing qualified leads vs sales qualified leads

- Lessons from Alex Hormozi’s $81m book launch

- Content diversification strategy demo

- Alex Hormozi's $100M money models

- The power of consistency and showing up

Resources Mentioned in the Episode:

• Alex Hormozi’s Book, $100M Money Models: How To Make Money: https://www.goodreads.com/book/show/240367486-100m-money-models 
• Previous episodes with John Moran: https://perpetualtraffic.com/?s=john 
• Alex Hormozi’s interview on the Jack Neel Podcast: https://www.youtube.com/watch?v=5f_UL-z1xgI  
• Hire Tier11: https://www.tiereleven.com/apply-now 

Listen to This Episode on Your Favorite Podcast Channel:

Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 

Follow and listen on Spotify:

https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK 

Subscribe and watch on YouTube:

https://www.youtube.com/@perpetual_traffic?sub_confirmation=1

We Appreciate Your Support!

Visit our website: https://perpetualtraffic.com/ 

Follow us on X: https://x.com/perpetualtraf 

Connect with Ralph Burns: 

• LinkedIn - https://www.linkedin.com/in/ralphburns 
• Instagram - https://www.instagram.com/ralphhburns/ 
• Hire Tier11 - https://www.tiereleven.com/apply-now 

Connect with Lauren Petrullo:

• Instagram - https://www.instagram.com/laurenepetrullo/
• LinkedIn - https://www.linkedin.com/in/laurenpetrullo  
• Consult Mongoose Media - https://mongoosemedia.us/ 

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

It's easy to assume that paid ads are the magic fix, but without understanding your numbers and setting clear business goals, you’re just throwing money into the void. But you’re not alone! Most marketers and business owners misunderstand what it really takes to scale, and it starts with customer conversations.

Today, we’re sharing how many businesses, especially when strapped for cash, need to refocus their energy not just on digital ads but on getting back to the marketing basics. You need to connect with your audience, learn what broke, and rebuild trust to scale your business.

Ready to take control? The path forward requires patience, data, and strategy. Stop focusing on quick wins and start investing in your business’s long-term growth. 

In This Episode:

- Understanding Media Efficiency Ratio (MER) in marketing

- Strategies for businesses with limited marketing budgets

- Why setting clear business goals is critical

- The importance of marketing and experiential play

- Case studies and practical applications

- The role of customer feedback & how to get it

Resources Mentioned in the Episode:

Get Your Marketing Performance Indicators (MPI) Checklist: https://www.tiereleven.com/mpi 

Oren Klaff’s book, Pitch Anything: https://www.amazon.com/stores/author/B004AN5OJA?ccs_id=afc782d8-f4ac-4f26-80f6-243a19b471d4 

Previous episodes on maximising your marketing budget: 

https://perpetualtraffic.com/podcast/episode-726-how-to-get-sales-in-your-first-year-of-a-digital-business-with-just-10k/ 

https://perpetualtraffic.com/podcast/episode-715-maximize-your-profits-with-these-6-brilliant-cross-sell-plays/ 

https://perpetualtraffic.com/podcast/episode-716-7-secrets-to-explode-your-profits-with-upselling/

Read more about Cadillac’s bid to join F1: 

https://www.autoweek.com/racing/formula-1/a64218356/cadillac-will-pay-450-million-anti-dilution-fee-join-formula-1/ 

Learn more about F1 bids and partners:

https://www.espn.com/f1/story/_/id/45531327/thailand-approves-123-billion-bid-2028-bangkok-f1-race 

https://www.formula1.com/en/information/formula-1-partners.2shz7bIVhGgS3ovP69N3Rs 

Listen to This Episode on Your Favorite Podcast Channel:

Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 

Follow and listen on Spotify:

https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK 

Subscribe and watch on YouTube:

https://www.youtube.com/@perpetual_traffic?sub_confirmation=1

We Appreciate Your Support!

Visit our website: https://perpetualtraffic.com/ 

Follow us on X: https://x.com/perpetualtraf 

Connect with Ralph Burns: 

• LinkedIn - https://www.linkedin.com/in/ralphburns 
• Instagram - https://www.instagram.com/ralphhburns/ 
• Hire Tier11 - https://www.tiereleven.com/apply-now 

Connect with Lauren Petrullo:

• Instagram - https://www.instagram.com/laurenepetrullo/
• LinkedIn - https://www.linkedin.com/in/laurenpetrullo  
• Consult Mongoose Media - https://mongoosemedia.us/ 

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

You think you know how to sell until you hear Oren Klaff talk about it. Today, we’re hosting the man behind Pitch Anything and Flip the Script to uncover why most marketers lose deals before they even start. Oren doesn’t just challenge conventional sales wisdom. He flips it upside down, showing how neediness kills deals.

Oren Klaff is a leading expert in sales, raising capital, and negotiation. As Director of Capital Markets for Intersection Capital, he has helped companies secure billions of dollars in funding. He’s a best-selling author, a sought-after speaker for global giants like Google and Xerox, and a pioneer in neuroscience-based persuasion.

Oren explains why marketers must learn to hold boundaries, call out clients' “games,” and create consequences on every sales call or risk being dismissed as low status. His approach is raw, counterintuitive, and insanely practical for anyone who needs to persuade at scale. If you’re ready to rethink how you pitch, sell, and win deals, this one is for you!

In This Episode:

- Writing the 'Pitch Anything' book

- Why neediness when selling kills deals

- Practical sales techniques to break neediness 

- How to maintain a high status in sales calls

- Dealing with the ‘final boss’ in negotiations

- The importance of setting consequences in sales

- Holding clients accountable for their behavior and values

- Pitch Anything vs. Flip the Script

Buy Oren Klaff’s Books:

Pitch Anything: https://a.co/d/fRAqAby  

Flip The Script: https://a.co/d/hTcp9lP 

Listen to This Episode on Your Favorite Podcast Channel:

Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 

Follow and listen on Spotify:

https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK 

Subscribe and watch on YouTube:

https://www.youtube.com/@perpetual_traffic?sub_confirmation=1

We Appreciate Your Support!

Visit our website: https://perpetualtraffic.com/ 

Follow us on X: https://x.com/perpetualtraf 

Connect with Oren Klaff: 

• Website - https://orenklaff.com/ 
• LinkedIn - https://www.linkedin.com/in/orenklaff/ 

Connect with Ralph Burns: 

• LinkedIn - https://www.linkedin.com/in/ralphburns 
• Instagram - https://www.instagram.com/ralphhburns/ 
• Hire Tier11 - https://www.tiereleven.com/apply-now 

Connect with Lauren Petrullo:

• Instagram - https://www.instagram.com/laurenepetrullo/
• LinkedIn - https://www.linkedin.com/in/laurenpetrullo  
• Consult Mongoose Media - https://mongoosemedia.us/ 

Mentioned in this episode:

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

https://perpetualtraffic.com/advertise-with-us/

Many marketers focus solely on driving traffic but overlook the critical step that follows: the landing page. In this episode, Andrew Miller, Co-Founder and VP of Client Services at Workshop Digital, shares how landing page optimization (LPO) and leveraging first-party data can drastically increase the ROI of your marketing campaigns.

With over 20 years of experience, Andrew has helped countless B2B businesses maximize their conversions by optimizing their post-click experience. We explore the game-changing role of AI tools like Google’s AI Max and how they’re reshaping the future of online marketing.

You’ll also learn how to bridge the gap between AI-driven ads and optimized landing pages for different target audiences to attract better leads and achieve higher conversions.

In This Episode:

- SEO in the age of AI

- Content quality and distribution strategies

- How AI Max has impacted Google ads

- The future of media buying and data flow

- Optimizing landing pages and the post-click experience

- Why aligning marketing and sales is critical 

- How to optimize data flows & micro conversions for better leads

- Targeting the right customers with AI

- Case study on the impact of dedicated landing pages

- How to get in touch with Andrew Miller

Mentioned In the Episode:

Google AI Max: https://blog.google/products/ads-commerce/google-ai-max-for-search-campaigns/

Use the code "PT10off" at the end of your trial to get 10% off: https://unbounce.com/pt/

Previous episodes on landing page optimization:

https://perpetualtraffic.com/podcast/episode-711-defeat-the-new-google-ai-max-landing-page-doomsday-with-val-riley/ 

https://perpetualtraffic.com/podcast/episode-707-decode-googles-new-diabolical-landing-page-changes-with-tas-bober/ 

Listen to This Episode on Your Favorite Podcast Channel:

Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 

Follow and listen on Spotify:

https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK 

Subscribe and watch on YouTube:

https://www.youtube.com/@perpetual_traffic?sub_confirmation=1

We Appreciate Your Support!

Visit our website: https://perpetualtraffic.com/ 

Follow us on X: https://x.com/perpetualtraf 

Connect with Andrew Miller: 

• Website - https://www.workshopdigital.com/ 
• LinkedIn - https://www.linkedin.com/in/andrewmillerrichmond/ 

Connect with Ralph Burns: 

• LinkedIn - https://www.linkedin.com/in/ralphburns 
• Instagram - https://www.instagram.com/ralphhburns/ 
• Hire Tier11 - https://www.tiereleven.com/apply-now 

Connect with Lauren Petrullo:

• Instagram - https://www.instagram.com/laurenepetrullo/
• LinkedIn - https://www.linkedin.com/in/laurenpetrullo  
• Consult Mongoose Media - https://mongoosemedia.us/ 

Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

https://www.activecampaign.com/

www.AdRoll.com/PT

https://perpetualtraffic.com/advertise-with-us/