John Fareed, Global Chairman of Horwath HTL, former professional magician, former Marine, and author of From Invisible to Icon, joins Personable to reveal how he went from growing up on food stamps in a small town in Georgia to advising some of the wealthiest individuals on the planet, why being interested will always beat being interesting, and what three completely different careers taught him about preparation, recovery and building relationships that last.
In this episode, John opens up about performing magic on stage to thousands of people, what the Marines taught him about discipline and commitment, and why your personal brand already exists whether you manage it or not. From working with billionaires to recovering from a dead bird on stage, this conversation is as honest and wide ranging as it gets.
This is an essential listen for anyone interested in personal branding, building relationships at the highest level, hospitality and leisure consulting, and what it really takes to reinvent yourself again and again across an entire career.
He discusses:
◽️ Why being interested in others will always outperform trying to be the most interesting person in the room
◽️ How he went from food stamps in rural Georgia to advising billionaires across the globe
◽️ Why your personal brand already exists and what happens when you do not manage it yourself
◽️ What the Marines and professional magic taught him about preparation, recovery and reading the room
◽️ Why being open to everything around you is the single greatest competitive advantage you can have
00:00 Introduction and John Fareed background
02:30 Growing up in rural Georgia, the dream of magic and how it all began
07:45 What magic teaches you about preparation, connection and leaving them wanting more
14:20 Reading the room, recovering from mistakes and why entertainment beats perfection
20:45 The Marines, his grandfather and why he made one of the biggest commitments of his life
27:10 Graduate jobs, big dreams and how to take the first step toward what you actually want
34:50 Horwath HTL, billionaire clients and how to build trust at the highest level
41:30 Economic uncertainty, the hotel industry and how to advise clients when everything is on fire
47:55 From Invisible to Icon, personal branding and why everyone already has one
54:10 Legacy, openness and one thing every listener should take away
John Fareed:
◽️ LinkedIn: https://www.linkedin.com/in/johnfareed/
Harvey Bracken-Smith:
◽️ LinkedIn: https://linkedin.com/in/harveybracken-smith
◽️ Instagram: https://instagram.com/harveybsmith
◽️ X (Twitter): https://x.com/harveybsmith_
◽️ Newsletter: https://personable.substack.com/
◽️ Website: https://www.personable.media/
Personable Podcast:
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◽️ Spotify: https://open.spotify.com/show/7JOTYDER6m2FDrlhop4api
◽️ Apple Podcasts: https://podcasts.apple.com/us/podcast/personable/id1671640111
Additional:
◽️ Fundraising: https://www.loulouracefoundation.org/donate
Personable is a podcast dedicated to helping listeners become the best they can be by learning from the world's best in their respective fields. This mission is inspired by my mother, Louise, who encouraged me to become the best version of myself before she passed away from cancer in 2023.
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