Welcome to Meant for More: Elevated Business & Life with Kristina Gazi.

This podcast is for anyone ready to elevate how they live, work, and grow — with more intention, clarity, confidence, and purpose.

We explore relationships, career, business, wealth, and wellness through honest conversations, practical strategies, and real experiences from experts and entrepreneurs around the world.

🚨 Ladies, this is another masterclass episode.

If you have a personal brand — or you're trying to build one — watch this episode before you post another thing online.

In this conversation, Kristina sits down with Alyssa Lie — Artist, Speaker & Personal Brand Consultant — who went from performing in theatre and TV to going viral on TikTok, working with global brands, and now helping founders and creatives become the obvious choice in their industry.

From knowing who you are before picking up the camera, to consistency, visibility, storytelling, and selling without sounding salesy — this episode is packed with honest lessons every entrepreneur needs to hear.

Because the truth is:

Most people are building a personal brand that’s slowly killing their business.

They’re copying templates, chasing trends, and asking AI to tell them who they are… before ever figuring out what actually makes them different.

Alyssa also shares how she went viral for years — reaching millions of views — while still feeling completely unseen. And how her real rebrand started from the inside out.

💬 Episode Highlights

• Why most entrepreneurs don’t actually have a personal brand

• The difference between influence and authority

• How AI is changing personal branding forever

• Why authenticity matters more than aesthetics

• The emotional cost of becoming highly visible online

🔥 What You’ll Learn From This Episode

• How to identify your personal brand naturally

• Why consistent messaging matters online

• What type of content builds trust fastest today

• How to show up online without oversharing your private life

• Why many capable women stay invisible online

• How to promote your business without sounding salesy

• Why visibility is deeply connected to confidence and self-worth

⏱️ Key Timestamps

00:00 – What actually makes someone memorable online

05:03 – 3 questions to identify your personal brand

09:00 – Why business owners need a personal brand today

15:08 – How much personal life should you share online?

20:23 – Why some creators grow fast while others stay invisible

27:02 – Do you really need to post daily to grow?

31:11 – How to promote yourself without sounding salesy

41:13 – The emotional cost of becoming highly visible online

🎤 Guest — Alyssa Lie

Artist, Speaker & Personal Brand Consultant

Work with Alyssa:

DM her directly on Instagram or connect via LinkedIn.

Instagram:

https://www.instagram.com/itsalyssalie

LinkedIn:

https://www.linkedin.com/in/itsalyssalie

Spotify:

https://open.spotify.com/artist/0NBpSJAS22KwlDXFuY5DfL?si=MFQGTjOsRiaHf7bJEV8m_A

🌍 Join She’s Got a Business

If you're building a business and want to grow your visibility, authority, and confidence online:

👉 https://nas.io/shes-got-a-business

▶️ Connect with Kristina

Instagram (Personal): @kristina_gazi_

Instagram (She’s Got A Business): @shesgotabusiness

Facebook: She’s Got A Business

💡 If this episode gave you clarity:

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• Comment your biggest takeaway

• Share this episode with a founder building their personal brand