In this episode of Aye Aye AI, Christian and Arijit explore how large language models (LLMs) can actively shape user decisions in areas like investments and insurance. Joined by leading AI researchers Shirish and Ganesh, they discuss the groundbreaking use of multi-agent frameworks and how emotions impact persuasion. Learn how AI can influence, resist, and even adapt in real-time interactions, offering a glimpse into the future of AI-driven persuasion in business. Don't miss this deep dive into the evolving role of AI in decision-making

https://arxiv.org/abs/2408.15879

Shirish Karande – Principal Scientist and Head of Media & Advertising Research Area at TCS, Shirish Karande | LinkedIn

Ganesh Prasath Ramani – Associate Director – Generative AI at Cognizant, Ganesh Prasath Ramani | LinkedIn

(Co-authors Santhosh V, Yash Bhatia were not able to join us on the podcast)

Chapters

0:06 Introduction to Aye Aye AI Podcast

1:00 Exploring Persuasion Games with LLMs

2:35 Meet the Authors

3:31 Origins of the Research

8:27 Multi-Agent Framework Explained

10:00 User Resistance Strategies

11:18 The Role of Emotions in Persuasion

12:54 Evaluating LLMs vs. Human Responses

27:54 Real-World Applications Beyond E-commerce

33:59 Ethical Considerations in Persuasion Technology

43:45 Future Directions of Research

50:09 The Challenge of Grounding Personalities

50:42 Lightning Round: Quick Questions

57:15 Conclusion and Farewell

Music credits : "Fire" by crimson.