Today on Digital Marketplace we speak with Peter Loibl of Concured. Loibl’s reputation stems from his early-stage involvement in the Content Marketing Institute (CMI), serving as the media company’s first Vice President of Sales and publisher of Chief Content Officer magazine. Loibl played an integral role in CMI’s rapid growth, negotiation and eventual acquisition for $17.6 Million + profitability earn-out in 2016 by United Business Media (UBM), where he was promoted to oversee business development for a number of their leading US events, in addition to his leadership duties at the Content Marketing Institute.