Phedippidations

Today’s episode, being my first Running Blogcast features the writing of Neil Bearse, a fellow runner I’ve never had the honor of meeting in person: but I feel like we’re old friends. Neil is the one who first introduced me to my all time favorite musical band: Black Lab…as well as others. Neil is the manager of web based marketing for Queens School of Business in Canada. He’s responsible for the web presence of 5 MBA programs as well as executive education initiatives in Canada, the Gulf Region and Europe. He is a digital marketing consultant focused on making online communications clear and effective while ensuring creativity and innovation. Neil’s pioneering work to market the music of independent artists on-line and through the word-of-mouth channels of podcasting and blogging has led to him representing artists from across North America including Black Lab, David Usher, Ingrid Michaelson and My Chemical Romance. In 2007, he was one of the architects of the Bumrush The Charts project, a global viral marketing campaign responsible for placing a Black Lab single on iTunes charts in 16 countries. Finally Neil is a frequent public speaker and teacher, helping groups understand emerging online technologies and how it affects their business or industry. If you work for a company that is looking for help in online marketing communications and social networking, or are looking for a talented speaker who has been involved in social engineering on the internet since the tubes were first connected: get in contact with Neil…you can get in contact with him at his website: http://neilbearse.com Links: http://neilbearse.com http://www.youtube.com/atch?v=mT4EWCRfdUg http://www.audiblepodcast.com/phedi http://channelrunnerreview.blogspot.com/ The songs “See the Sun” and “Always” by Black Lab: http://blacklabworld.com/music/two-strangers/

You have the same ability to produce content in an artful way that will, no doubt, convince someone you care about to join us on the road as runners…and, if in the course of those public new media conversations, you convince one or two others to rise up of THE COUCH OF DOOM, then all the better! You and I have an opportunity, today: through the use of blogs and podcasts to write and speak the words that will inspire the people who read or listen to become runners themselves…and by virtue of your experience for having been where they once were…and by telling the story of your life on the road in an entertaining, thoughtful and brutally honest way: you will change their lives for the better and make the world just a little bit better than it was before you spoke. Links: http://www.christopherspenn.com/2008/09/social-media-and-new-media-are-not-the-same/ http://www.audiblepodcast.com/phedi http://myentryblank.blogspot.com/ http://channelrunnerreview.blogspot.com/ The song “Nothing But a Song” was from the new album “Safe Upon the Shore” by Great Big Sea at http://www.greatbigsea.com

The American statesman Ben Franklin once wrote “Early to bed and early to rise makes a man healthy, wealthy, and wise. There may be something to that with respect to our running performance. We sleep, on average a full one third of our lives. So, as a middle aged, middle of the pack, slightly asthmatic 48 year old runner: I’ve already slept 16 years of my life away. It seems like an unfair trade off: 16 years of my life that I could have spent in a conscious state of productivity…but when we consider that the time spent sleeping helps to improve the quality of the two thirds of our life when we are awake: it’s easy to see that the horizontal investment is a sound one. Links: http://www.runningresearchnews.com/News_Feed.php http://www.rrca.org/services/news-entry/running-community-mourns-loss-of-mike-broderick/ http://www.audiblepodcast.com/phedi http://www.teamsweat.org http://educatingforjustice.org The song “Slow Down” was by Black Lab off their new album: “Two Strangers” available on iTunes, Amazon MP3 and at http://blacklabworld.com

Today I will tell you about an amazing person who lived his life to the top. It’s an interesting life with high and low points, with obstacles which were overcome leading towards an eventual spiral into disaster…but in the end, redemption and glory. Abebe Bikila was the first black African to win a gold medal at the Olympics, winning the Mens Marathon in Rome which he completed barefoot! The headlines in the Newspapers and on the radio proclaimed the fact that it had taken an entire Italian army to conquer Ethiopia, but only one Ethiopian soldier to conquer Rome! Links: http://www.audiblepodcast.com/phedi The song “Salala” was by Angelique Kidjo; with background vocals by Peter Gabriel. http://www.kidjo.com http://www.answers.com/topic/abebe-bikila

How many of us have trained over many months for a race only to perform terribly in the event itself, or how many of us have crossed that finish line in say, oh…I don’t know…a minute and 31 seconds slower than we had hoped. It happens…a lot. But we know that the sun will rise in the morning, we’ll put the pain behind us, and go forward. Some days we win, some days we lose, some days we don’t even have the opportunity. Today’s episode is somewhat long over due, the last show I did featuring your email was on March 14th, episode 228 “Dispatches from the Road”. That was just the second episode into a six month hiatus where I produced episodes every two or three weeks apart…but now that I’m back to a regular weekly schedule, I’m going to try to do this once every 4 to 5 weeks, if I can. So, let’s figuratively jump into the virtual mailbag and see what happens….because today is the tomorrow I was worrying about yesterday…and the sun came up just fine. Yes I had a really crappy week last week…but I’m looking forward today; so lace up your shoes and join me for the ride. Links: http://apps.who.int/medicinedocs/pdf/s4926e/s4926e.pdf http://www.ruggedmaniac.com/ http://twitter.com/#!/adamrisu http://www.theboringrunner.com/ http://www.audiblepodcast.com/phedi The song “Say Goodbye” was by Black Lab from their AMAZING new album “Two Strangers” available at iTunes http://blacklabworld.com

In the area of genetics and with respect to athletics, we are trying to understand what construction instructions are required to build the perfect runner. It would seem that certain attributes exist which we can use to measure the influence of our genetic blue prints to create faster humans…and that our ethnic origins might predict who of us will be able to run faster and farther. But the fact is that we are an infant species, descended from the same Mitochondrial Eve who ran across the African savannah 150,000 years ago…and we’re all related, we all have the same basic building instructions, the same Deoxyribonucleic acid and each of us, everyone: has the same set of running genes. Links: The song “That Spells DNA” was by Jonathan Coulton http://www.jonathancoulton.com Channel Runner Review: B-Hag Running PodCast http://www.corsolameta.blogspot.com

They ran all over the world. They ran in warm places, cold places, rainy places, dry places. They ran alone and with friends; they ran fast and slow, in an organized race and in their back yards. They ran with the sound of each other in their ears and the spirit of each other in their hearts. The World Wide Festival of Races is a celebration, but this social networking movement does not end on race weekend. We run together every day, all around the surface of a little blue bubble in space: and we do so with the knowledge and understanding that we do not run alone: not as long as someone, somewhere is lacing up their shoes to head out on their local roads. We are a global community of fellow runners; and together we run. Links: https://sites.google.com/site/wwfor2010 http://worldwidefestivalofraces.com http://crawllyflowersgarden.blogspot.com The song “The World is Upside Down” was by A Band Called Quinn at http://www.myspace.com/abandcalledquinn

In a Universe that is thirteen point seven billion years old, on a planet that has only existed for four and a half billion years; our species: homo sapiens sapien, has only been around for two hundred thousand years, in fact modern day homo sapiens with our language, culture, use of tools, barter between groups, art, game playing, music, and reliance on symbolic thought only began to arise 50,000 years ago. Civilization, as we know the word, started to arise around 10,000 years ago in the middle east, near where Iraq is today…you and I fellow runners are a part of an infant species with respect to the age of all that there is. Think about that for a moment. Everything you know….everyone you know, everything that has ever happened in the ten thousand year history of civilization of fellow human beings has occurred only on this four and a half billion year old planet three orbits out from a four and a half billion year old star in a single, typical spiral galaxy out of a hundred fifty billion in the entire universe? Our galaxy is moving through an expanding universe that will one day distance itself from all other existing galaxies such that the very atoms which comprise our long past living bodies will no longer exist in motion, and all that ever was will stop within an impossibly long distance between every other point of definable matter. Why then, do we live in a world where hatred, anger; and distrust seems to prevail? What is it about our human condition that causes us to experience such animosity and distrust? Ignoring that question, if we take the premise as fact: then what are we to do about it? Well, here’s one thing we can do: and maybe this won’t change the course of the mighty river of war, or hold back the tide of hurt, pain and hate…but if we as a community of fellow runners can demonstrate to those around us that we can be friends despite our many differences: if we can, by example, explain to anyone we interact, socialize or come in contact with that we have friends all over the world, who run together every day…and if we can take a global event like the World Wide Festival of Races and use it as an example where good people of different nationalities, different religious backgrounds, different ethnic origins, different social or sexual lifestyles and different political interests can overcome all those differences and extend respect and dignity across a little blue bubble that we share together in space: then we’ll have done our part. Thank you for being a part of this fifth annual world wide festival of races. Thank you for being a friend and helping to celebrate this community of fellow runners, who today ran all over the world: in Antigua and Barbuda, Argentina, Australia, Austria, Belgium, Brazil, Canada, the Channel Islands, China, the Congo, Denmark, Ecuador, Finland, France, Gabon, Germany, India, Indonesia, Israel, Italy, Japan, Korea, Liechtenstein, Malaysia, Mexico, Mongolia, the Netherlands, New Zealand, Norway, the Philippines, Puerto Rico, Russia, Singapore, Slovenia, South America, Sweden, the United Kingdom, the United States, Vietnam and the Virgin Islands. It is an honor to run with you. Think Global, Run Local. Show Links: http://worldwidefestivalofraces.com Please support http://teamsweat.org in the fight to stop the Nike Corporation from forcing Indonesian workers into slavery. THANK YOU BLACK LAB! The Song “Start a Fire” was an exclusive release by the Official Band of the World Wide Festival of Races: BLACK LAB, from their new album “Two Strangers”. Go to http://blacklabworld.com/marathon to download TWO FREE SONGS as a Virtual Goody Bag Gift from Paul and Andy. Follow Black Lab on Twitter: @paulblacklab and Facebook: http://www.facebook.com/blacklabband and be sure to THANK THEM for the gift of music! Special thanks to Neil Bearse from http://neilbearse.com for all your iPad wisdom and hooking us up with the ear candy! Special thanks also to Kevin Gwin from http://theextramilepodcast.com for letting me borrow his HOTLINE (Now that you’ve used the number you can leave him submissions on a regular basis!) And THANK YOU to everyone who submitted a SHOUT of ENCOURAGEMENT for the entrants of this year event! Be sure to check out all their great blogs and podcasts as mentioned in the show! These are the friends and fellow runners who CHEERED for you! Cover Art: Mark A, Garlik http://space.art.co.uk

PodCamp is all about podcasting, and using this medium to reach out to a community. Since you and I are runners, and since we all listen to podcasts, you and I are a part of this thing…and since I’m eager to encourage everyone listening to my podcast to start up their own podcast, I thought it would be useful to dedicate today’s episode to what I learned at PodCamp. PodCamp is first and foremost about community. It’s not about selling a service or a product, it’s all about focusing on building personal relationships with other podcasters. Think of it this way; you and I are a part of a running community of new media creators…we listen to running related podcasts listed on Runningpodcast.org and we run with each other as we train for our next big race, or just get some miles in together because it feels good. This is our podcasting universe: but there are other worlds than these…other podcast universes that have nothing to do with running: such as marketing, story-telling, science, comedy, news, politics, religion, and any other topic and genre you care to think about. It’s here at PodCamp where these universes collide in a good way! Thank you to Chris Penn who generously spent some time with me during his lunch break to talk about all things podcasting. If you’re interested in social networking and marketing (a key element to the topic of podcasting) you need to get to know Chris Penn. Show Links: http://www.christopherspenn.com http://www.marketingovercoffee.com http://podcampboston.org/ Look for a PodCamp near YOU here: http://podcamp.pbworks.com/ Here’s the article I mentioned in the show: http://www.edisonresearch.com/home/archives/2010/08/the_calm_surface_obscures_the_roiling_depths.php http://myentryblank.blogspot.com/ http://www.planet3rry.com http://worldwidefestivalofraces.com [email protected] www.audiblepodcast.com/phedi The song “Get Over It” by THE Matthew Ebel http://matthewebel.com

The Stanford University study titled “Reduced Disability and Mortality among aging runners” was published in the August 11th, 2008 issue of the journal Archives of Internal Medicine. At the time that the study was conducted: the assumption was that vigorous exercise would cause older people more harm than good. The expectation was that running would lead to an excess in orthopedic injuries and lead to earlier disability with runners over 50. But the researches found that regular exercise would extend high-quality, disability free life. Frequent running would compress the period at the end of life when people couldn’t do things on their own. This is an idea that has been given the name “compression of morbidity”. In this episode of Phedippidations, I’ll talk about both the clinical details of this study AND the significance of it’s findings, leading to the obvious conclusion that Life is Short, but it Should be Long Enough! Show Links: http://www.runningthenarrowpath.blogspot.com http://planettinkoff.com http://worldwidefestivalofraces.com http://www.iamplify.com/store/product_details/Rabbi-Shmuley-Boteach/Afterlife-Debate-With-Christopher-Hitchens/product_id/8621 www.audiblepodcast.com/phedi The song “One Monkey Don’t Stop the Show” by Brick Daniels http://brickdaniels.com