When considering how long it might take your business to rank using Search Engine Optimization, it’s important to evaluate the kinds of keywords that you are going after and the level of domain authority that you have.

Watch as Chris Carr, Farotech CEO, and Todd Smith, VP of Partner Growth, discuss the different sizes of keywords and how that mixed with domain authority impacts Search Engine Optimization. At Farotech, we search for low and medium competition keywords to help your business develop the authority to rank for higher keywords down the line.

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