In this episode we have Isaac sharing two pivotal moments in his journey, illustrating his evolution from a musician to a piano technician. One significant moment occurred during college when he embarked on the challenge of rebuilding Fender Rhodes pianos, relying solely on online tutorials. Despite lacking an engineering background, his musical discipline and focus propelled him into the world of keyboard technology. Isaac recounted his challenging yet rewarding experience applying for a position at Steinway. Despite facing a lengthy interview process spanning several months, he eventually secured a role in sales. He highlighted the importance of perseverance and networking, as well as the significant role played by supportive colleagues and friends.

Isaac shared profound philosophical insights regarding the symbiotic relationship between piano rebuilding and sales. He stressed the necessity of allocating equal attention and passion to both aspects, highlighting the integral role of selling pianos in sustaining the craft of piano rebuilding. Drawing from his training at Steinway, he discussed essential principles for effective sales practices. He underscored the importance of attention to detail, consistency, meaningful showcases, conciseness, and follow-up in fostering strong client relationships, presentation and perseverance in sales.

Isaac emphasized the significance of communication from the perspectives of both piano tuners and technicians visiting clients' homes. He stressed the importance of setting the right tone, being observant, and providing valuable recommendations to clients, thereby building trust and enhancing the overall client experience.

Here’s a little bit about our guest Isaac Namias:

After graduating from Indiana University, where he studied Jazz Pedagogy at the Jacob School of Music under the late iconic David Baker, Isaac moved to New York to pursue his passion: playing and studying piano in the mecca of music.

Soon after, he began apprenticing with master craftsman Brian Whiton at Big Wrench Piano Care. Isaac worked closely with him and other technicians to learn how to rebuild and tune pianos. He then had the opportunity to work for the legendary Steinway & Sons company, where he learned more about piano rebuilding from a tradition of multigenerational artisans, and did piano sales and consulting.

As a pianist, piano teacher, and piano tuner, Isaac wanted to create an outlet in Brooklyn for those who are seeking risk-free, reliable, and beautiful pianos.

𝐉𝐎𝐈𝐍 𝐔𝐒 𝐅𝐎𝐑 𝐌𝐎𝐑𝐄 𝐆𝐑𝐄𝐀𝐓 𝐂𝐎𝐍𝐓𝐄𝐍𝐓❗❗

Browse more masterclasses and lectures from Piano Tuning Pros here: https://www.pianotechniciansmasterclass.com/

Piano Tech Radio Hour is brought to you by Piano Technicians Masterclass. We provide cutting-edge piano technology instruction from piano industry masters without leaving your home, featuring monthly subscriptions, conventions, single livestreams, and recorded masterclasses. Learn advanced skills such as:

• How to tune pianos.
• How to repair pianos.
• How to rebuild pianos.
• How to tune concert pianos for the finest performers in the world.

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