Yelp Elite Gwyn C talks about how she evaluates businesses and how she chooses a star rating. Ranging from occasional freebies to general customer service, Gwen gives insight on how to form a great relationship with customers. She provides clarity on how she writes reviews, as well as the rationale behind each review. In this episode, hear why the smallest details really do matter. And the impact and importance of responding to customer reviews - both positive and negative. Theme Music by  and