“Jomar, what’s your advice for business owners so they would understand how social media would help their business?”

That’s one of the questions that I asked Philippines’ Internet Marketing Guru, Jomar Hilario, in part two of my interview.

You also have to find out how he keeps tab of market and technology conditions.

Find out more about Jomar at https://virtualcareersbook.com/

I met Jomar Hilario in 2009 in an Internet Marketing Workshop in Cubao, Quezon City, Philippines. I attended his seminar to know how to earn a side income from the Internet. Little I know that meeting my mentor in that seminar will turn my life 360 degrees.

In part one of the interview, Jomar shares how he started his encounter with online marketing, and how he forced himself to be a speaker in an event (!) Listen also to his insights on business owners leveraging online marketing.

Find out more about Jomar at https://virtualcareersbook.com/

Fandango is a pre-selling ticket company that allows your to book tickets in advance. But it goes beyond that. Business owners should take note of what Fandango has done.

Marvel Studios is marvellous in keeping and maintaining relationships. Find out why in this episode.

What does it mean when someone says "compelling content"?

Unlike editorial calendar, a breaking news, developing news, or relevant news couldn’t be planned. But you could leverage them for your business' Facebook Page, too, if done properly.

Let me explain further why you need to have an editorial calendar for your Facebook content.

Do you use an editorial calendar for your Facebook content? I am a believer and user of the editorial calendar. Some aren't. 

Here's why you should create an editorial calendar for your Facebook content.

 Your email marketing strategy should include having funnels so that every customer would have a new set of information or value to receive from you.

If your Facebook Page has at least 100 Likes, you would be able to access Facebook Insights.

On the other hand, Facebook Audience Insights (available on your Business account) is where you get a deeper understanding of where and how people interact with your business across your website, app, Facebook Page, and more.

These will help you get to you know your fans and potential audiences more.