Pineapple

Every business gets to a point where the next phase is fraught with the fear of what happens next. How do you grow your business and put into place the resources you need to support it? Whether it is marketing costs, partnerships, investment in product, or employees, how do plan around uncertainty?

This forum discusses the risks of growing too fast and too big and what to do with a company at the critical stage when you have to make the hard decisions that will affect the long term viability of your organization. Whether it is the choice between changing direction, taking on more money, selling, or downsizing, each of the attendees and speakers share the hard choices they had to make to get their organization into the right place to be successful.

Speakers

Ryan Johnson, Gear Junkie

Host

Marcus V Colombano, Pineapple

About The Outpost Redwood Forum

For Outpost's 2018 flagship event, Pineapple produced and hosted the Redwood Forum. As the business track for the event, Pineapple led an open discussion with industry insiders who shed light on business growth, market risks, and brand partnerships. They contributed anecdotal tales of past experience and broader insights from their current positions. As a forum, the panel and Outpost attendees joined in an interactive conversation to discuss key themes and related insights.

Now that you have started your company and are just beginning to grow, who do you add to your team? How does it impact the ways you interact with your customers, what are the financial ramifications, how do you communicate your brand? Are they part of the family? Or are they just a resource?

This forum discusses the struggles and opportunities of handling a startup business. Whether you are a consumer products company like Faraday Bikes struggling with inventory and distribution or an early startup like Confidants looking for the right market fit, attendees/speakers contributed personal stories about how they have grown their businesses and the problems they faced.

Speakers

Adam Vollmer, Faraday Bikes

Host

Marcus V Colombano, Pineapple

About The Outpost Redwood Forum

For Outpost's 2018 flagship event, Pineapple produced and hosted the Redwood Forum. As the business track for the event, Pineapple led an open discussion with industry insiders who shed light on business growth, market risks, and brand partnerships. They contributed anecdotal tales of past experience and broader insights from their current positions. As a forum, the panel and Outpost attendees joined in an interactive conversation to discuss key themes and related insights.