December 15, 2025

Pitch The Tide – Ben Roscillo: Factura.ai

36 minutes

In this episode of Pitch The Tide, Ben Roscillo, Director of Business Solutions at Factura.ai, shares how his background as a restaurant operator led him to tackle one of hospitality’s biggest headaches: accounts payable. From years of managing invoices by hand to building solutions for multi-unit brands, Ben explains why Factura.ai was designed specifically for restaurants at scale. He breaks down how automation and AI-driven invoice processing reduce errors, save time, and help teams grow without adding headcount. At its core, Factura.ai gives operators back the freedom to focus on people, service, and expansion instead of paperwork.

Interview Takeaways:

Operator Built Solutions – Factura.ai was designed by people who lived the problem. Ben’s years as a restaurant manager and consultant shaped a platform built specifically for the realities of multi-unit operations, not generic accounting workflows.

Scaling Without Burnout – Manual AP breaks teams as companies grow. Factura.ai helps operators process thousands of invoices accurately while keeping headcount flat, protecting work life balance and reducing costly errors.

Technology That Gives Time Back – By automating invoice coding, approvals, and location detection, Factura.ai removes busywork and lets operators focus on people, service, and strategic growth instead of paperwork.

Episode Links:

Ben Roscillo LinkedIn: https://www.linkedin.com/in/ben-roscillo-221904130/

Factura ai LinkedIn: linkedin.com/company/factura-ai

Cali BBQ Media: https://content.calibbq.media/

Join Our Next Show: https://betheshow.media/rising-tides/

Shawn Walchef on LinkedIn: https://www.linkedin.com/in/shawnpwalchef/

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