Pitching PR

In this episode of the Pitching PR podcast, we are celebrating all things BEYONCE because it's her birthday on September 4th. To do this today's guest is Erika Taylor Montgomery of Three Girls Media and we are going to discuss why we should all bow down to Queen Bey - musician, mother and master marketer.

Relevant Links: https://www.threegirlsmedia.com/2019/08/07/beyonce-marketing-and-pr-lessons-from-the-beyhive/

In this episode of the Pitching PR podcast, Amanda Sutton chats how securing the media hit is only the beginning of your work and shares five tips on how to amplify your coverage and gain more impressions.

Relevant Links:

• www.catalystcc.ca
• https://www.instagram.com/catalystccpr/

In this episode of the Pitching PR podcast, I'm sharing some of my top five insights for creating new business pitches that win over prospective clients. In 2018 I worked on over 50 presentations decks and as of this recording I've worked on over 25 in 2019. So I like to think that I've seen and worked on a good cross-section of PR tactics, processes, insight development and styles of presentations. In this episode, I'm going to share five creative insights, so you win your next business pitch.

• Insight One: Create it Custom
• Insight Two: Don't DIY Design
• Insight Three: Fake It Till You Make It
• Insight Four: The Medium Is the Message
• Insight Five: Be Extra

Relevant Links:

www.PitchGraphicDesign.com

https://www.instagram.com/pitchgraphicdesign/

In this episode of the Pitching PR podcast, Amanda Sutton debate whether or not the media pitch is dead - and the answer might surprise you.

Relevant Links:

• www.catalystcc.ca

In this episode I chat with Jamie Izaks, founder and president of All Points Public Relations, and we discuss the rise of "micro-influencers" and how they help to increase a business's credibility on social media— even more so than influencers with 100K+ followers.

Relevant Links:

All Points Public Relations

In this episode of Pitching PR, I chat with former journalist turned media relations expert: Christy Laverty. I feel like this chat really speaks to the core intention of Pitching PR, which is to uncover actionable techniques and insights to up your PR game and agency career. Christy brings 20 years of newsroom experience to our chat and we discuss the changing media landscape and how pitches should evolve to stay relevant, mastering the follow-up, pitching podcasts and key questions to ask a journalist to truly form a meaningful working relationship.

Relevant Links:

http://christyalaverty.com/

In this episode, I chat with Gaby Howard, founder of Flaunter.com an online tool to connect media with PR agencies and their clients. We chat about why you need to start pitching for Holiday and Christmas Gift Guides now in the summer months and strategies for ensuring your brand raises above the holiday noise.

Relevant Links: www.flaunter.com

In this episode, I chat with Shnane Liem-Abbrusci, founder of Vive Social + PR out of Vancouver, Canada. We discuss her career path and what inspired her to start her own agency, how she defines success for herself and her team and the shifts she is seeing in the PR industry and she is preparing her agency and clients for the coming waves of change.

Relevant Links:

www.vivesocialpr.com

In this episode of the #PitchingPR podcast, we chat with @pillay.nesh, founder of Press Pillay PR, about launching startups, working with lifestyle-tech brands and the importance of having social responsibility integrated into the core values of your agency.

Relevant Links:

https://www.presspillay.com/

In this episode I chat with Clara Armand-Delille - a former Googler turned founder and Managing Director of her own PR agency, Third Eye Media. We discuss how working with startups is different than established businesses and the role PR plays at each stage of investment.

Relevant Links:

http://thirdeyemedia.press/

@thirdeyemedia_ on Instagram