Since 1986, Gequinn Mattox has worked for the University of Colorado and as a Program Coordinator on the Anschutz Medical Campus in Aurora, CO in the Center for American Indian & Native American Health. Since 2003, Gequinn has been an event planner & coordinator for a variety of events. She may be late to launch a business in the event planning industry, but Gequinn is not new to the industry and has been tagged to be the favored up-and-coming event planner of Colorado. Gequinn is a true “Event Slayer” in her own right. www.ybdevents.com

00:00 - 00:24 Overview of Gequinn Mattox, her pandemic pivot story, and today’s podcast topic

00:24 - 07:35 Rhea’s Marketing Essentials: Choosing the right agency for your business

07:35 - 08:43 www.peppershock.com/product/stash-20-of-a-stock-offer/ for $20 of a stock offer from the Stash App

08:43 - 08:59 Welcome to the Marketing Expedition Podcast

08:59 - 11:28 Welcome Gequinn Mattox

11:28 - 13:11 Gequinn talks about being a Pandemic Compliance Advisor and what that looks like

13:11 - 15:01 Hear Gequinn discusses what lead her to create her own business

15:01 - 18:33 Events Gequinn did pre-COVID

18:33 - 26:22 Ways Gequinn got through the pandemic and kept her event planning business alive and what the future looks like

26:11 - 32:14 Marketing and networking tips from Gequinn

32:14 - 35:56 Advice from Gequinn to someone wanting to pursue a career in event planning

35:56 - 41:20 How Gequinn stays on top of the latest trends

41:20 - 42:31 Huge thanks to Gequinn for sharing her knowledge and journey

42:31 - 42:47 Thanks for listening, find more podcasts online at www.peppershock.com

42:47 - 43:19 Check out www.themarketingexpedition.com to build relationships with others and find the latest marketing trends

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#pandemicpivot #COVID #entrepreneurs #womeninbusiness #digitalmarketing #startups #opportunities #networking #marketing #branding #advertising #eventplanning

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