Frontier FM

Planning for a Canada Post Strike and Last Minute Giving Tuesday Ideas, EP #77


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Canada Post gave a 72hr strike notice today, so what does that mean for your Year End fundraising? In this episode, Megan and Naomi dive into some strategies you can implement in the face of a looming strike, and a few ideas you can still execute on before Giving Tuesday.

You will want to hear this episode if you are interested in...
  • (00:02:50) Stewardship, phone calls, and updating your CRM
  • (00:06:00) Advertising in digital
  • (00:06:55) Leveraging buckslips effectively
  • (00:07:30) Matches and Match alternatives
  • (00:11:05) Giving Tuesday, there's still time!
  • (00:11:45) Video, BVMs, and SMS
  • (00:21:29) Creating effective ad campaigns
  • (00:29:41) The role of your webite in your Year End fundraising
  • (00:31:15) Building a consistent donor journey
  • (00:36:21) Thanking Canada Post on your OEs
  • (00:38:30) Stewardship through video content
  • (00:44:55) Will they stirke? What we saw in 2018
Resources & People Mentioned
  • Email Frontier FM YOUR fundraising questions at [email protected]!
  • The latest on the Canada Post strike: https://www.cbc.ca/news/business/cupw-canada-post-strike-1.7380827
  • Check out these stratgies and more on our blog: https://www.frontier.io/resources/canada-post-might-go-on-strike
  • Calm's election ad: https://www.youtube.com/watch?v=I4F8iGSCUyY
  • ThankView: https://www.thankview.com/
  • Cameo: https://www.cameo.com/
  • Follow Derek on LinkedIn: https://www.linkedin.com/in/derekweiss/
Connect With Frontier
  • Follow Megan McCaffery on LinkedIn
  • Follow Naomi on LinkedIn
  • Website: https://Frontier.io
  • Frontier on LinkedIn: https://www.linkedin.com/company/frontiermarketingco/

Frontier.FM is produced by Megan McCaffery & the Frontier by Societ team

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