Play Your Position

Just about everyone knows that the American Dream as it was once presented is no longer attainable. It's not that the dream itself is dead -- it simply needs to be redefined. Today's guest is Tim Yurek, a highly accomplished financial consultant veteran and thought leader in his industry who is leading the conversation about how to redefine and achieve the new American Dream. Time believes the best leaders question everything and in our conversation, he talks about why. As the founder and CEO of Tier 1 Capital, Tim has spent over 35 years helping 1000s of people across the country achieve their financial goals. He specializes in growing businesses, attracting and retaining top talent, planning for business succession, and converting business equity into cash. With his global recognition and membership in the million dollar round table, Tim offers valuable insights and strategies to his clients to help them achieve financial freedom. His expertise has been featured on major media outlets such as Bloomberg TV, and he recently launched his podcast.

Connect with Tim Yurek on his website: https://tier1capital.com/

On LinkedIn: https://www.linkedin.com/in/timothy-yurek/

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My latest book, The Far Unlit Unknown -- is available everywhere books are sold including Audible! Get your copy and learn more about it here

Are we connected yet on social?

@maryloukayser (Instagram)

https://www.linkedin.com/in/mlkayser/ (LinkedIn)

Tony Castillo is a leader in the wellness industry with a passion for teaching about optimizing our health and fitness. We had a lot of fun discussing the myths and misunderstandings flooding the Internet these days about health and fitness, and ways to tell the truth from the lies. Not only is Tony knowledgable, but he loves to laugh. We also shared personal stories about the pain we each experienced as fat kids in a culture that is not kind to people who carry extra weight. I learned a lot about the critical role of nutrition for optimal performance and you will, too.

About Tony Castillo

Tony's journey began as an overweight middle schooler and continued throughout high school until he decided to go on a "diet." Unfortunately, this resulted in unsustainable weight loss. Tony's weight fluctuated in college due to a lack of nutrition knowledge, following fad diets, supplements that didn't work, and unsustainable habits. This inspired him to understand how nutrition played a crucial role in the human body.

Today, Tony's passion is to teach others how healthy lifestyle modifications optimize performance in all areas of life. He has worked at the University of Florida and with the Toronto Blue Jays, and now focuses on helping individuals become elite performers, whether they are business owners or professional athletes.

Tony graduated from Florida International University in Miami with a B.S. in Biology, B.A. in Chemistry, and an M.S. in Nutrition and Dietetics. As a Registered Dietitian credentialed by the Academy of Nutrition and Dietetics, his unique area of expertise lies in helping individuals optimize their performance through nutrition, with a specific focus on sustainable weight management and lifestyle modifications. Tony's background in dietetics and specialization in sports nutrition has equipped him with the skills and knowledge needed to help athletes, business leaders, and anyone looking to improve their performance.

Learn more about Tony on his website: https://NutritionFP.com

Connect with Tony on LinkedIn: https://www.linkedin.com/in/the-tony-castillo/

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My latest book, The Far Unlit Unknown -- is available everywhere books are sold including Audible! Get your copy and learn more about it here

Are we connected yet on social?

@maryloukayser (Instagram)

https://www.linkedin.com/in/mlkayser/ (LinkedIn)

Answering the call to leadership comes with many benefits. Here on PYP, conversations often revolve around all the great results choosing leadership as a life path brings. But if we're being honest with ourselves, leadership hurts sometimes. Today's guest Luis Scott talks candidly about the painful side of leadership, while also shining a light on why there is no better option to pursue.

Luis Scott is a highly respected attorney, sought-after speaker and the owner of 8 Figure Firm Consulting and Bader Scott Injury Lawyers. Luis is known for his expertise in helping legal professionals optimize and grow their practices to 8 Figures in yearly predictable revenue and beyond.

With over 20 years of experience in the legal industry, including as the managing partner of a successful law firm, Luis has helped thousands of families navigate the legal system.

As the managing partner of Bader Scott Injury Lawyers, he is committed to making a positive impact on clients, their families and the community. He is passionate about sharing his knowledge of building multi 8 figure law firms and looks to help other lawyers streamline their operations to do the same.

Learn more about Luis Scott on his website: https://luisscottjr.com/

Connect with Luis Scott on LinkedIn: https://www.linkedin.com/in/luis-scott-bader-law/

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My latest book, The Far Unlit Unknown -- is available everywhere books are sold including Audible! Get your copy and learn more about it here

Are we connected yet on social?

@maryloukayser (Instagram)

https://www.linkedin.com/in/mlkayser/ (LinkedIn)

Who doesn't want to make better use of the limited time we have? Today's guest, Barbara Turley, understands the needs of busy professionals these days and through her business, helps them get more out of each day without sacrificing results.

Barbara is an investor and entrepreneur, and the founder and CEO of The Virtual Hub, a business she started by accident that scaled quickly to become one of the leading companies that integrates in-house trained virtual assistants into client businesses. This strategy frees up time and energy so that businesses can focus on optimizing their operations further to achieve business growth goals. With a strong focus on customized training and ongoing career development, The Virtual Hub ensures that her team is trained in cutting edge programs that many of us are familiar with -- things like HubSpot, Ontraport and the like. Familiarity with these programs allows her team to best meet their client's unique needs in digital marketing, social media, operational support, and admin services. When she's not working on her business, Barbara is a mom to her gorgeous kids, Ruby and Alexander, and wife to her best friend.

Learn more about Barbara and The Virtual Hub here: https://www.thevirtualhub.com/

Connect with Barbara on LinkedIn: https://www.linkedin.com/in/barbara-turley/

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My latest book, The Far Unlit Unknown -- is available everywhere books are sold including Audible! Get your copy and learn more about it here

Are we connected yet on social?

@maryloukayser (Instagram)

https://www.linkedin.com/in/mlkayser/ (LinkedIn)

3 specific skills that can come in handy in pursuit of living the good life.

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Dirk van Reenen episode on the insane rate of change today

Loneliness is akin to smoking 15 cigarettes a day

Loneliness and heart disease

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My latest book, The Far Unlit Unknown -- is available everywhere books are sold including Audible! Get your copy and learn more about it here

Are we connected yet on social?

@maryloukayser (Instagram)

https://www.linkedin.com/in/mlkayser/ (LinkedIn)

Catherine Tindall knows taxes and is committed to teaching people about how to maximize their money and minimize their taxes. Catherine is a CPA with the accounting firm Dominion Enterprise Services, and she specializes in strategic income tax approaches to help clients navigate tax codes and regulations including the Employee Retention Credit.

In today's conversation, Catherine takes us into her world of accounting to shed light on some common misconceptions and misperceptions about taxes with the goal of helping us understand what's possible for us when it comes to our money and paying taxes. She shares some useful insights that will have you thinking differently about your taxes from now on.

Connect with Catherine Tindall on her website: https://DominionES.com

On LinkedIn: https://www.linkedin.com/in/ctindallcpa/

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My latest book, The Far Unlit Unknown -- is available everywhere books are sold including Audible! Get your copy and learn more about it here

Are we connected yet on social?

@maryloukayser (Instagram)

https://www.linkedin.com/in/mlkayser/ (LinkedIn)

In today's solo episode, Mary Lou explores several important leadership lessons that matter to anyone who is answering the call to leadership from the movie "Air" starring Matt Damon, Ben Affleck, Jason Bateman, and Viola Davis.

Resources

Episode 483: John Gumas on the 5 Step Process for Building Your Brand

Shoe Dog by Phil Knight

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My latest book, The Far Unlit Unknown -- is available everywhere books are sold including Audible! Get your copy and learn more about it here

Are we connected yet on social?

@maryloukayser (Instagram)

https://www.linkedin.com/in/mlkayser/ (LinkedIn)

A veteran of the branding, advertising, and interactive marketing industry, John founded Gumas Advertising in 1984. Today, the award-winning firm is consistently named one of the top branding and interactive marketing firms by the California Business Times.

John is recognized as one of the country's foremost authorities on Challenger Brand Marketing®. He is the author of two books "Marketing Smart" and "Challenger Brand Marketing" which describe how challenger brands can effectively develop marketing strategies to take on their larger competitors. In addition, John has been an adjunct professor of branding, advertising, and interactive marketing, a sought-after speaker, and a regular columnist for several publications and blogs.

John currently sits on many boards, including the San Francisco Giants CF, The San Francisco Chamber of Commerce, The San Francisco State University Foundation, The Bay Area Sports Hall of Fame, and The Elios Society. John was recently inducted into the San Francisco State University Hall of Fame and was Alumnus of the Year. John has also been recognized for his extensive community service and leadership by the U.S. Senate and the San Francisco Giants.

Get to know more about John Gumas on his website: https://gumas.com/

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My latest book, The Far Unlit Unknown -- is available everywhere books are sold including Audible! Get your copy and learn more about it here

Are we connected yet on social?

@maryloukayser (Instagram)

https://www.linkedin.com/in/mlkayser/ (LinkedIn)

It's fitting to bring you James Cluskey today as the 2023 Wimbledon Championships are playing out right now in London. James is a former professional tennis player turned entrepreneur and private tennis coach to Sir Richard Branson. He represented Ireland in the Davis Cup from 2006-2015 and won 15 professional titles, with a career-high ranking of 145 in the world. In 2018, James and three others broke the Guinness World Record for the longest doubles tennis match, playing continuously for over 60 hours.

Since retiring from professional tennis, James has carried passion for high performance and is the founder of Give Learn, an e-learning company that offers both LIVE and on-demand classes with global experts around soft skills. Give Learn links learning to social good and allows users to earn points to donate to different social causes.

James believes in connecting people to develop their life and career. He is a passionate advocate of human interaction, whether in person or remotely. James authored the book "Advantage: Lessons In Sport And Business To Achieve Your Goals."

Learn more about James on his website: https://givelearn.net/

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My latest book, The Far Unlit Unknown -- is available everywhere books are sold including Audble! Get your copy and learn more about it here

Are we connected yet on social?

@maryloukayser (Instagram)

https://www.linkedin.com/in/mlkayser/ (LinkedIn)

The recent rise of vulnerability as a conversation topic, as a characteristic of effective leadership, and as a concept we are now expected to understand and embrace is the subject of today's episode. People are talking about it everywhere -- as well as abusing it to gain favors and attention. It's become a thing and as such, it's worth exploring.

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My latest book, The Far Unlit Unknown -- is available everywhere books are sold including Audble! Get your copy and learn more about it here

Are we connected yet on social?

@maryloukayser (Instagram)

https://www.linkedin.com/in/mlkayser/ (LinkedIn)

= = = = = Listen to my conversation with Mario Lanzarotti: https://traffic.libsyn.com/playyourposition/Mario_Lanzarotti.mp3

Why Vulnerability Will Change Your Life: https://www.betterup.com/blog/vulnerability

The Best Leaders Aren't Afraid to Be Vulnerable: https://hbr.org/2022/07/the-best-leaders-arent-afraid-of-being-vulnerable

Why Be Vulnerable? https://www.nytimes.com/2020/08/13/style/vulnerability-is-hard.html