Playback

Mathias Johnson (Product Manager, Hibox) and Rasmus Almqvist (VP Global Sales) join us to explore how video is transforming the guest and patient experience across the hospitality, healthcare, and enterprise sectors.

They explain how Hibox as a global provider of interactive TV and OTT solutions is driving innovation by enabling seamless, multi-screen video services tailored for hotels, hospitals, and workplace environments.

Topics covered include typical user journeys in hospitality and healthcare (2:25), shifts in the hospitality industry and staying ahead of the competition (11:40), monetization strategies across verticals (15:00), and how to drive adoption through innovation (29:05).

Featuring Vijay Sajja (Founder and CEO of Evergent Technologies) and Michael Lantz (Co-founder and CEO of Accedo), this episode dissects the critical shift from pure subscriber growth to sustainable monetization in video streaming. The conversation explores the resulting challenges and delves into potential future monetization options that can effectively balance revenue generation and user experience. Vijay and Michael also touch upon the vital role of analytics and usage data in unlocking successful OTT monetization and share the hyper-critical success factors that, based on their experience, are often overlooked by streaming providers and can hinder a profitable business.

00:56 How can OTT services balance monetization and user experience to maximize revenue while retaining subscribers?
02:57 How can frontends/UX's affect user choices when it comes to subscriptions?
08:36 How will subscription tiers change or trend in the next 3-5 years?
18:20 What role does data and analytics play in the future of OTT monetization?
29:50 What are some aspects when developing or operating an OTT service that are hyper critical, but often not considered?

Recorded live at NAB 2025, this episode explores the findings of the latest industry study on Streaming Analytics in the Age of AI, led by Mrugesh Desai (VP North America) and Professor Serguei Netessine (The Wharton School).

Guest speakers David Guinan (Major League Table Tennis), Kirby Grines (Founder & CEO at The Streaming Wars), and Jesús Herrero Valverde (Co-founder at Jump AI Technologies) share their real-world experiences and discuss how leading video streaming platforms are currently leveraging data analytics to enhance the viewing experience.

They discuss the current analytics landscape (2:54), challenges in live sports (4:58), KPIs and data quality (7:54), how AI is influencing decision-making (12:55), quality of service metrics (16:35), the shift toward real-time analytics (21:00), inefficiencies in analytics tools (24:35), the evolution of personalization (27:10), and what’s next for AI in streaming (32:20).

Pernilla Wraneus and Sadie Groom take the stage in this special episode celebrating Women’s History Month. The conversation highlights the importance of mentorship, inclusive leadership, and industry-wide efforts to create equal opportunities for women in media and technology.

They discuss Sadie’s career journey in the media tech space (1:15), the inspiration behind Rise (9:18), what companies can do to support women into leadership roles (14:55), strategies for achieving workplace diversity (19:10), and the qualities of a good mentor (22:35).

Learn more about Rise here.

Music by: Jahzzar

In this episode, Neil van Zyl talks to Chris McNair, Head of New Business & Strategy at Accedo, and Paddy Buckley, Business Development Director at Accedo, about how publishers can no longer wait with implementing a video-first strategy, taking cues from broadcasters and the wider media and entertainment industry. The discussion centers around themes such as the importance of owning the entire customer journey, how long-form video opens up new routes to monetization, and how big screen applications are a powerful complement to a publisher's existing web and mobile presence. The guests also share their top UX best practices as well as insight into how video can be used to boost both user satisfaction and ad revenues.

Music by: ⁠Jahzzar⁠

In this conversation, the guests Tommy Flanagan and Mrugesh Desai cover key themes such as the focus on profitability, innovative monetization strategies, the impact of AI and personalization, lessons from Netflix's success, device expansion strategies, and the ongoing fragmentation in the TV OS landscape. 

The dialogue also explores the rise of multi-view support, insights from CES, the shift towards managed services, and the importance of personalization in streaming experiences.

Music by: ⁠Jahzzar⁠

Will Pickett and François Polarczyk discuss the multifaceted aspects of sustainability in the streaming business, emphasizing the importance of assessing the impacts of companies on society as well as the environment. 

They explore the complexities of emissions reporting (3:00), the DIMPACT initiative aimed at reducing emissions in digital media (6:04), and the ECOFLOW project focusing on energy consumption in the streaming supply chain (10:00). The conversation also highlights carbon offsetting (27:07), and the role of AI in sustainability (32:35).

Learn more about the ECOFLOW project and Accedo’s sustainability initiatives.

Music by: ⁠Jahzzar⁠

In the latest episode, Neil Van Zyl had the honour of hosting Kirby Grines, founder of 43Twenty and The Streaming Wars, and Mrugesh Desai, Accedo's VP of North America, to discuss the evolving landscape of the streaming and OTT industry. They explore the importance of user experience (5:20), the challenges media companies face in adapting to new technologies (11:44), and the need for collaboration over competition (18:03). The conversation also touches on the significance of cost efficiency (27:24), SEO strategies (41:27), and the future outlook for the industry amidst ongoing changes.

Check out The Streaming Wars.

Music by: ⁠Jahzzar⁠

The conversation with Chris McCarthy, Industry Solutions Lead, New Relic, and Steven Kopec, Head of Service Management, Accedo, sheds light on the vital role of observability and metrics, the proactive nature of observability tools in resolving platform issues, and touch on key trends such as generative AI and the integration of diverse data sources.

To learn more about how to tackle observability challenges, download this ebook.

Music by: ⁠Jahzzar⁠

In an insightful conversation with Vishal Parikh, CPO, LiveLike, the episode discusses how interactivity can help retain users(2:00), increase revenue opportunities, and capture valuable user data. Vishal highlights how sports and entertainment brands leverage engagement and interactivity (7:00) and how LiveLike's platform, with its unique features, enables audience engagement and gamification with loyalty and rewards programs (14:31).

The discussion also includes the crawl-walk-run approach to implementing engagement and interactivity features (19:07) and the exciting developments at LiveLike, including the rewards platform and mini-games. (22:35)

Check out LiveLike.

Music by: ⁠Jahzzar⁠