<p>Players will always use reference points to gauge the value and effectiveness of offers. Why you should always keep prospect theory in mind while designing monetization flows</p>

Players will always use reference points to gauge the value and effectiveness of offers. Why you should always keep prospect theory in mind while designing monetization flows

Players use points to gauge the value of offers

Every weekday Tom Hammond, Co-founder and CEO of TheoremReach, the company that brought rewarded surveys to mobile shares different insights and tips on how to effectively boost the monetization of your mobile game.

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Players use points to gauge the value of offers

Players use points to gauge the value of offers