James Sweigert on Reinvention, Storytelling, and Building Barlz

This week on Brick & Brand, we sit down with James Sweigert — author, film producer, and founder of the surfwear brand Barlz.

James shares his journey of reinvention, the setbacks that shaped him, and how shifting the story you tell yourself can change everything. From storytelling and film to building a brand from the ground up, we talk creativity, leadership, and the mindset required to keep moving forward when the path isn't clear.

If you're navigating change, chasing a new opportunity, or looking for inspiration to write your next chapter — this episode is for you.

Barlz

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