Get a brief but still comprehensive overview about cookies: In a very simple way, different types, functionality and the need of cookies in the Online Advertising space are explained here. Therefore, this episode is addressing the ones who have been hearing a lot about (first/ third party) cookies lately, but still couldn’t get too familiar with this topic yet. In addition to that, it will give a good start to jump then over to any other episode, which is touching user targetings and alternative possibilities to identify users online.