In this episode of Inside Personal Growth, Jim Bramlett—business executive, author, and Vistage Chair—shares insights from his book Stop the Hassle: Simplify, Satisfy, and Succeed. Drawing from decades of entrepreneurial experience, Jim reveals how companies can move beyond competing on price and instead dominate markets by focusing on four critical buyer values: convenience, price, product experience, and trust.

Listeners will learn how to:

-Shift from inward-focused business strategies to true customer obsession.

Apply Amazon, Apple, Netflix, and Uber’s innovation mindset to any business—large or small.

-Use the “Hassle Score” as a smarter alternative to Net Promoter Score to uncover what really drives customer loyalty.

-Build a culture of continuous improvement that eliminates excuses for customers not to buy.

-Harness AI and innovation to simplify processes, enhance customer experience, and stay competitive.

Whether you’re a CEO, entrepreneur, or small business owner, Jim’s “No Hassle” formula provides a roadmap to scaling with confidence, attracting the right customers, and creating sustainable growth

Our Guest, Jim Bramlett:

➥ Book: Stop the Hassle: Simplify, Satisfy, and Succeed

➥ Buy Now: https://amzn.eu/d/dViYOcg

➥https://www.jimbramlett.com/

➥https://strategiestogrow.com/

➡️LinkedIn: https://www.linkedin.com/in/jimbramlett1/

Learn more about your Inside Personal Growth host, Greg Voisen:

➥ https://gregvoisen.com

➡️Instagram: https://www.instagram.com/insidepersonalgrowth/

➡️Facebook: https://www.facebook.com/InsidePersonalGrowth/

➡️LinkedIn: https://www.linkedin.com/in/gregvoisen/

➡️Twitter/ X: https://twitter.com/lvoisen/