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<p>Kaavyanjali Prasad, an adtech and martech expert and the Search and Growth Manager at EmiratesNBD, discusses the growing importance of personal branding and founder-led marketing, especially for leaders of SME brands.</p>
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Kaavyanjali Prasad, an adtech and martech expert and the Search and Growth Manager at EmiratesNBD, discusses the growing importance of personal branding and founder-led marketing, especially for leaders of SME brands.



<p>Kaavyanjali Prasad, an adtech and martech expert and the Search and Growth Manager at EmiratesNBD, discusses the growing importance of personal branding and founder-led marketing, especially for leaders of SME brands.</p>





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Podcast: ‘Benefits of founder-led marketing on the bottom line of SME brands’

On The Record with Campaign Middle East offers a new look at – and listen to – the region’s media, marketing and advertising industry.

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Podcast: ‘Benefits of founder-led marketing on the bottom line of SME brands’

Podcast: ‘Benefits of founder-led marketing on the bottom line of SME brands’