Podcast editors: Do you have a website? Do you know whether your website is working for or against your business?

Most of us are incredibly good at podcast production and might even have some basic web design skills. But that doesn't mean that we're all experts on branding, user experience, accessibility, and more.

We know that a great website can be an amazing asset for our businesses. But how can we make the most of our websites? How can we know for sure what we should include and what we should leave out?

How can we know when we should just do it ourselves and when it's time to bring in a pro to help us?

We don't know either...But Tara Kelly of Tansy Aster Creative does. She's a brand strategist, web developer, video and music producer, copywriter, and so much more. And she's going to be joining us to share what we need to know.

This isn't just another one of those "why you need a website" episodes. Make sure you don't miss this :)

Links & Resources

• See the website teardowns (starts at about 33 minutes in)
• Tansy Aster
• Tansy Aster Audio
• Termageddon (get a 10% discount, qualifying purchases benefit Tara)
• WCAG Guidelines
• Web Accessibility
• Elegant Themes (makers of Divi)
• Google Lighthouse

About Tara Kelly (in her own words)

Storytelling is my life, and I’m always working to get to the next level. I have a BA in Film & Digital Media from the University of California Santa Cruz, a Brand Management Certificate from Cornell University, and over a decade of professional experience working as a brand strategist + designer, web developer, video and music producer, and copywriter.

Telling a damn good story is what gets me up in the morning.

In my career, I've worked with nonprofits, thought leaders, multi-published authors, healthcare organizations, and organizations focused on social responsibility and sustainability. I strive to make the world a more inclusive and accessible place for all. I’m also a multi-published, award-winning author with Macmillan who is obsessed with avocados, hiking, and chasing storms. #proudlyneurodivergent

Editor

This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on Facebook if you're interested in talking with him about editing your show.

Be a Guest

If you're a podcast editor, we'd love to see if you'd be a fit for a future episode. Fill out this form to let us know you're interested, and we'll contact you to see if it's a good fit.

Your Yetis Are

• Daniel Abendroth | Roth Media
• Jennifer Longworth | Bourbon Barrel Podcasting
• Carrie Caulfield Arick | YaYa Podcasting
• Bryan Entzminger | Top Tier Audio

About the Podcast Editors Mastermind

The Podcast Editors Mastermind is for professional podcast editors who want to grow their business and get more clients. We’re creating a community of like-minded professionals that are passionate about the art and science of editing podcasts.

Our goal is to help you build your business by providing tools, resources, and support so you can focus on what matters most—your craft. This isn’t just another group where everyone talks about how great they are at podcast editing; we show our work!

Follow or subscribe and take the Podcast Editors Mastermind with you today!

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This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy