In-Ear Insights from Trust Insights

{PODCAST} In-Ear Insights: Marketing Analytics, Ethics and Data Privacy


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In this week’s In-Ear Insights, Katie and Chris address pressing questions about the ethics of marketing analytics, data collection, and consumers’ right to privacy. What should marketers be collecting? What shouldn’t they? What are the implications of unused, personally identifiable information laying around in marketing analytics, marketing automation, and CRM systems? Tune in now to [...]Read More... from {PODCAST} In-Ear Insights: Marketing Analytics, Ethics and Data Privacy
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In-Ear Insights from Trust InsightsBy Trust Insights

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