Podcast

iGUIDE just launched two new deliverables that let photographers

offer a complete property experience, inside and out, from a

single capture.

Tom Sparks sits down with Natasha, Director of Marketing, and

Brad, Director of Customer Experience at iGUIDE, to walk through

Site Plans and Branded Property Overviews. Site Plans extend the

iGUIDE virtual tour beyond the front door, using on-site panoramic

scans and third-party aerial data to create an immersive, schematic

view of the full property — lot, grounds, outdoor spaces, and how

everything connects to the building. Branded Property Overviews

turn existing iGUIDE floor plans into polished, agent-branded

one-pager PDFs — ready to email, upload to the MLS, or hand out at

open houses — at no additional cost.

Brad and Natasha cover the capture workflow (spoiler: if you're

already grabbing a few exterior scans, you're almost there),

pricing guidance from the field ($100–$300 depending on market,

with ~$150 emerging as a starting point), how photographer and

agent branding templates work across multiple clients, and where

this all goes on the product roadmap. Tom also shares his own

hands-on experience capturing both features for Sparks Media Group

clients and the agent reactions he's gotten so far.

🔗 LINKS & RESOURCES

- Learn more + book a demo: https://www.iguide.to

- Site Plans overview: https://www.iguide.to/site-plans

- iGUIDE Help Desk (Site Plan capture guide): https://help.iguide.to

- Sparks Media Group iGUIDE capture workflow video: https://youtu.be/91sNOKvcUng

- More at WGAN: http://wgan.info/iguide

📢 ABOUT WE GET AROUND NETWORK

We Get Around Network is the go-to community for 3D/360° imaging

professionals — 3D Capture specialists real estate

photographers, and property marketing specialists in 150+

countries. New content weekly.

0:00 Introduction

1:36 Meet Natasha and Brad From iGUIDE

2:10 Why iGUIDE Built These Features

3:44 Site Plans Live Demo

7:00 Schematic vs. Survey: Setting Expectations

10:00 Capture Workflow and Time on Site

12:00 Camera Compatibility and Field Best Practices

14:17 Current Scope and Roadmap (Single Family, Multifamily, AEC)

17:20 Using Third-Party Satellite Data

21:38 Branded Property Overviews Demo

24:43 Who Controls the Branding

27:00 How to Price Site Plans

31:11 Upsell Conversation With Agents

35:00 QC Process and Editor Review

36:00 Training Resources and Marketing Materials

38:15 MLS Integration and Where This Is Heading

39:44 What's Next on the iGUIDE Roadmap

40:46 Final Thoughts and Where to Learn More

#iGUIDE #SitePlans #BrandedPropertyOverviews #RealEstatePhotography

#VirtualTours #RealEstateTech #PropertyMarketing #3DTours

#WeGetAroundNetwork #WGAN

Jon Lee has been shooting real estate full-time for a decade — and he doesn't sugarcoat anything.

In this WGAN-TV interview, the Giraffe360 brand ambassador and PPA real estate photography educator pulls back the curtain on what actually builds a sustainable real estate media business.

Tom Sparks talks with Jon about how he went from Navy veteran and wedding photographer to running a six-figure solo real estate media operation in Jacksonville, Florida — shooting up to 25–30 homes a week at peak. Jon covers his full service mix (photos, aerial, video, virtual tours, and floor plans), how he built a loyal client base that waits for him when he's on vacation, and why he deliberately caps his client roster rather than scaling with staff.

On the Giraffe360 side, Jon shares what it was like to get the Pro camera with zero handholding — and why it won him over. He walks through where Giraffe360 fits in his workflow vs. Zillow 3D Home Tours, the ROI case for virtual tours as the highest-margin service in his business, and his honest feature requests (yes, including the hide-pano button). He also breaks down why he recommends Giraffe360 to brand-new photographers just starting out, not just seasoned pros.

0:00 Introduction

0:29 Jon's Background & Getting into Photography

1:39 Going Full-Time in Real Estate Photography

2:47 How PPA and Giraffe360 Connected

4:28 Becoming a Giraffe360 Brand Ambassador

5:24 Tom's Origin Story (Film Camera + Zodiac Killer)

8:37 Running a Solo Operation — No Staff

9:08 Building Loyal Agent Relationships

12:40 Current Shoot Volume & Throttling Back

15:32 Service Mix: Photos, Aerial, Tours, Video

16:08 The Zillow 3D Home Tour Play

18:19 Real Estate Market Conditions in Florida

21:08 Pricing, Niche Positioning, and No-Shows

22:28 Switching to Giraffe360 — First Impressions

23:01 Why Matterport and iGUIDE Didn't Fit

24:04 Where Giraffe360 Fits in the Workflow

27:49 Time on Site and ROI

30:31 Shooting Photos with Giraffe360 vs. Mirrorless

33:57 Teaching New Photographers at Miami Class

35:40 Brand Ambassador Day-to-Day Role

43:18 Feature Requests: Hide Pano, Room Naming

48:05 Jon's Role as PPA Real Estate Educator

52:02 Biggest Mindset Shift for New RE Photographers

53:41 AI, the DJI Ban, and the Future of the Industry

54:49 Ethics in Real Estate Photography

1:01:40 Advice for WGAN Members Considering Giraffe360

1:03:51 Virtual Tours as the Highest-Margin Service

1:04:28 Where to Find Jon Lee

🔗 LINKS & RESOURCES

Jon Lee – JWL Media: https://jwleemedia.com/

Giraffe360 – WGAN Exclusive Deal (10% off 12 months + 60-day money-back guarantee): http://wgan.info/giraffe360

We Get Around Network: https://wegetaroundnetwork.com

(Offer details can change — always check the page for current terms.)

📢 ABOUT WE GET AROUND NETWORK

We Get Around Network is the go-to community for 3D/360° imaging professionals — Matterport service providers, real estate photographers, and property marketing specialists. New content weekly.

#Giraffe360 #RealEstatePhotography #VirtualTours #3DTours

#RealEstateTech #WeGetAroundNetwork #WGAN #PropertyMarketing

#RealEstateMedia #PPA #360Photography #PropTech

What if you could scan a property in 5 minutes with your iPhone and have a professional floor plan delivered within 24 hours, starting at $11? That's exactly what Roomio does. Tom Sparks sits down with Steven, co-founder of Phoria, the team behind Captur3d. For the first look at Roomio, their new smartphone floor plan tool built for real estate photographers, agents, and anyone who needs a professional floor plan fast. Steven walks through everything: how the LiDAR-based capture works, the step-by-step scanning process, accuracy benchmarks, pricing, delivery pipeline, ANSI compliance progress, and what's coming next including non-LiDAR and Android support. Tom puts it through its paces with real questions from a working photographer's perspective, branded templates, multi-user accounts, scan pausing, SVG delivery, commercial property support, and a feature request for a fake camera rig to fool skeptical agents. Steven also reveals that WGAN members get two free floor plans to test drive the platform via wgan.info/Roomio. For real estate photographers looking to add floor plans as a high-margin add-on service without expensive hardware, this conversation covers everything you need to know.

🔗 LINKS & RESOURCES

Try Roomio — 2 free floor plans for WGAN members: https://wgan.info/Roomio

We Get Around Network: https://www.wegetaround.com

Chapters

0:00 Introduction & Roomio Elevator Pitch

1:00 LiDAR vs. Non-LiDAR Capture

1:48 The Aha Moment — How Roomio Was Built

3:13 Floor Plans, Site Plans & 3D Floor Plans

3:55 Scanning Outside for Site Plans

4:17 Tom's First-Hand Experience With Roomio

4:58 Floor Plan Amendment Tool — Coming Soon

5:48 SVG Delivery & Format Options

5:54 Step-by-Step Scanning a 3-Bedroom Home

8:02 Scanning Speed & Technique

9:36 Camera Angle & the Painting Method

10:40 The Property Report Feature

10:56 Pricing: 24-Hour vs. 10-Hour Turnaround

11:18 AI + Human Delivery Pipeline

12:27 Future Turnaround Time Goals

13:59 ANSI Z765 Compliance

15:36 Accuracy Benchmarks

17:18 Delivery Formats

17:43 Branded Templates & Logo Upload

19:04 Platform Demo — Templates & Delivery

20:27 Multi-User Account Management

21:03 Property Report Deep Dive

22:06 Roomio vs. Hardware Platforms

23:25 Pricing Breakdown & Market Rates

26:15 Pay-Per-Use Model & Volume Pricing

31:28 Commercial Property & Size Limits

33:53 Pausing & Resuming Scans

35:27 Privacy & What Gets Captured

36:46 Integrations & API Roadmap

37:16 Floor Plan Template Gallery Walkthrough

39:51 2 Free Floor Plans for WGAN Members

40:21 What's Coming Next for Roomio

41:12 Wrap-Up

#Roomio #FloorPlan #RealEstateTech #RealEstatePhotography #WGAN #WeGetAroundNetwork #iPhoneFloorPlan #PropTech #PropertyMarketing #Phoria #Captur3d #VirtualTours #MSP #3DFloorPlan #SitePlan

► https://www.Urbanimmersive.com

► https://www.urbanimmersive.com/contact 

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How a major Canadian police service uses forensic-grade 3D digital twins to document crime scenes

► https://www.Urbanimmersive.com

► We Get Around Network Forum (https://www.WGANForum.com)

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We Get Around Network Acquired by Tom Sparks from Founder Dan Smigrod 

After more than a decade as founder, managing editor, and publisher of the We Get Around Network, Dan Smigrod announces the next chapter in WGAN’s history.

Effective January 1, 2026, ownership of We Get Around Network has transitioned to long-time WGAN member and contributor Tom Sparks, Principal of Sparks Media Group, through WGAN Holdings Inc.

Tom is now the owner, managing editor, and publisher of We Get Around Network—and the new host of the WGAN-TV Podcast.

This is a change in leadership, not a change in DNA.

Everything the community relies on remains in place:

► The WGAN Forum and its 100,000+ posts

► WGAN-TV Podcast and WGAN-TV Training U

► WGAN MarketPlace and Marketing Partner programs

► Find a Service Provider Map

► Existing memberships, subscriptions, logins, and content

WGAN continues to be the trusted, cross-platform knowledge base for digital twins, 3D/360 cameras, real estate media, and the tools and services professionals use every day.

Why Tom Sparks

Tom is a working real estate photographer and media business owner who actively uses Matterport, iGUIDE, Giraffe360, InnoDraw, SIMLAB, InsideMaps, and related platforms in the field. He brings hands-on experience, editorial credibility, and operational leadership—combined with a clear vision to expand education, deepen technical coverage, and grow vendor partnerships.

What’s Next

Under Tom’s leadership, WGAN will:

► Expand practical, field-tested content

► Strengthen marketing partner programs

► Go deeper into digital twins and AI-driven workflows

► Continue delivering trusted insights that help members succeed faster

Dan Smigrod’s Next Chapter

Dan transitions into an advisor role to support a smooth handoff and knowledge transfer. While stepping back from daily publishing, he will continue to appear for select projects, special episodes, and deep dives—while finally reclaiming time for travel, creativity, and exploration in AI and robotics.

Join the Conversation

Please welcome Tom Sparks as the new publisher of We Get Around Network.

Introduce yourself in the WGAN Forum. Share what topics, tools, and technologies you want covered next.

The mission remains the same:

Give help. Get help. Build the future of digital twins and real estate media—together.

Happy New Year,

Dan Smigrod

Founder and Advisor

We Get Around Network

Atlanta

► Voucher Code: WGAN

► https://offer.giraffe360.com/wgan

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Giraffe PRO Camera 2025 Black Friday/Cyber Monday | Save 20% for 12 Months with Voucher Code: WGAN

Here are the top 10 2025 Black Friday/Cyber Monday reasons for you to subscribe to the Giraffe PRO Camera and Platform Subscription.

Number 1: Save 20 percent off the first 12 months when you use voucher code WGAN at: offer.giraffe360.com/wgan.

Number 2: 60-day satisfaction guarantee – love it or get your money back.

Number 3: Subscribe month-to-month – with no minimum commitment.

Number 4: Onboarding support makes subscribing as low friction as possible.

Number 5: Elevate your marketing with the Giraffe360 PRO Camera – a game-changing all-in-one real estate media solution.

Number 6: Brand your photo galleries, walkthroughs, floor plans, and quick links with your logo, colors, and contact info.

Number 7: Produce incredible 270-megapixel HDR photos, 4K video highlights, a 3D virtual tour, and 2D/3D floor plans with one scan.

Number 8: Deliver a stunning media package that helps your agents win more listings and sell properties faster.

Number 9: Photographers who add Giraffe360 win more clients and open more revenue opportunities.

Number 10: With dozens of improvements to the Giraffe360 platform in 2025, there has never been a better time to subscribe.

This Giraffe360 offer is available in the USA and Canada.

Have a great holiday season!

Save 10 Percent on 1st 12 Months with Voucher Code: WGAN 

https://offer.giraffe360.com/wgan/

In this episode of WGAN-TV Live at 5, Dan Smigrod sits visits with Jānis Beinerts, Senior Product Designer at Giraffe360, to explore the newly launched Giraffe PRO Camera and the upgraded Giraffe360 platform designed for real estate photographers.

The conversation opens with a deep dive into the complete suite of deliverables generated from a single property scan - property websites, AI-enhanced photos, 3D virtual tours, floor plans, and multiple video styles, and more - all produced automatically through the platform’s processing pipeline.

Jānis explains how the Giraffe PRO Camera was engineered not just as a piece of hardware but as part of a larger ecosystem where hardware, software, and automation converge.

He describes how the Giraffe PRO Camera and platform together enable photographers to deliver a multichannel marketing bundle that increases listing engagement, boosts time-on-page, and generates more leads for agents.

The discussion highlights Giraffe360’s data-supported claim that properties captured with the system sell up to seven days faster, with the new Giraffe PRO Camera expected to widen this advantage.

Dan and Jānis walk through a real example of a single property website generated automatically by the platform. Jānis explains how assets such as HDR photos, floor plans, and property metadata are captured, processed, and surfaced to buyers in a clean, structured layout.

Some data is pulled automatically - such as location and measured area - while other fields can be edited directly by the photographer or agent to fine-tune the listing.

The episode also tees up one of the most compelling features: Giraffe360’s ability to produce multiple styles of marketing videos without shooting any video at all, thanks to advanced AI reconstruction and creative automation. This expands what real estate photographers can offer without increasing onsite capture time.

Throughout the episode, Dan asks pointed questions that help real estate photographers understand not just the what but also the why: why multichannel marketing matters, why automation is essential for scaling, and why combining hardware, software, and AI is redefining real estate media production.

Save 10 Percent on 1st 12 Months with Voucher Code: WGAN 

https://offer.giraffe360.com/wgan/

In this episode of WGAN-TV Live at 5, Dan Smigrod sits visits with Jānis Beinerts, Senior Product Designer at Giraffe360, to explore the newly launched Giraffe PRO Camera and the upgraded Giraffe360 platform designed for real estate photographers.

The conversation opens with a deep dive into the complete suite of deliverables generated from a single property scan - property websites, AI-enhanced photos, 3D virtual tours, floor plans, and multiple video styles, and more - all produced automatically through the platform’s processing pipeline.

Jānis explains how the Giraffe PRO Camera was engineered not just as a piece of hardware but as part of a larger ecosystem where hardware, software, and automation converge.

He describes how the Giraffe PRO Camera and platform together enable photographers to deliver a multichannel marketing bundle that increases listing engagement, boosts time-on-page, and generates more leads for agents.

The discussion highlights Giraffe360’s data-supported claim that properties captured with the system sell up to seven days faster, with the new Giraffe PRO Camera expected to widen this advantage.

Dan and Jānis walk through a real example of a single property website generated automatically by the platform. Jānis explains how assets such as HDR photos, floor plans, and property metadata are captured, processed, and surfaced to buyers in a clean, structured layout.

Some data is pulled automatically - such as location and measured area - while other fields can be edited directly by the photographer or agent to fine-tune the listing.

The episode also tees up one of the most compelling features: Giraffe360’s ability to produce multiple styles of marketing videos without shooting any video at all, thanks to advanced AI reconstruction and creative automation. This expands what real estate photographers can offer without increasing onsite capture time.

Throughout the episode, Dan asks pointed questions that help real estate photographers understand not just the what but also the why: why multichannel marketing matters, why automation is essential for scaling, and why combining hardware, software, and AI is redefining real estate media production.

► Save 10 Percent on the first 12 months | Voucher Code: WGAN

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Save 10 Percent on 12 Months | 60 Day Money Back Guarantee

$324 per Month (instead of $360 per Month) | 12 Month Minimum

(Unlimited Listings | Fair Use Policy Applies: 60 Residential Listings)

offer.giraffe360.com/wgan | Voucher Code: WGAN

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WGAN-TV Podcast | How Giraffe360 Enables Photographers to Be Real Estate Digital Marketing Service Providers

In this WGAN-TV Podcast, Giraffe360 Founder and CEO Mikus Opelts joins Guest Host Tom Sparks to discuss how photographers can expand their business from traditional real estate photography into full-service real estate digital marketing.

Mikus explains how the Giraffe360 ecosystem—including the new Giraffe PRO Camera, Content Studio, and AI Toolbox - helps photographers deliver complete marketing packages for agents and brokerages. 

By combining automated photo editing, 3D virtual tours, floor plans, videos, and property websites, photographers can provide clients with all the content needed to list, market, and promote properties across multiple channels.

Tom and Mikus also discuss how the platform’s AI automation saves hours of manual work, while the camera’s tripod-based capture system ensures consistent quality. They highlight how the Giraffe360 platform makes it possible for photographers to scale their businesses efficiently—shifting from being service providers to strategic marketing partners for real estate clients.

Key takeaways:

✓ The Giraffe360 PRO Camera captures high-quality imagery, 3D tours, and floor plans in one workflow

✓ AI photo enhancements, color correction, and blue-sky replacement are built in for professional results

✓ The Giraffe360 Content Studio and AI Toolbox enable automated video and social media creation

✓ Photographers can expand into full-service digital marketing without adding production complexity

✓ Turnkey property websites and lead-generation tools help agents market listings faster and smarter

Got questions about the Giraffe PRO Camera or Giraffe360 platform? Post them in the We Get Around Network Forum (www.WeGetAroundNetworkForum.com)

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► Save 10 percent on the first 12 months | Use Coupon Code: WGAN Here: giraffe360.com/price

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WGAN-TV | Giraffe PRO Camera Launch | Saves 10% 1st 12 Month | Code: WGAN