['Unfortunately I seem to keep writing the same intros to these interviews; ‘Wow! I knew Person X was good, that’s why I wanted to interview them, but having gone through their archives I’d forgotten just how much great they’d done’. But never has this been more true. Today, in the ad world, Paul is best known as the director of the Walker’s Crisps ads featuring Gary Lineaker. (He’s shot about 150 of them over the last 20 years.) It’s probablyRead more', 'Unfortunately I seem to keep writing the same intros to these interviews; ‘Wow! I knew Person X was good, that’s why I wanted to interview them, but having gone through their archives I’d forgotten just how much great they’d done’. But never has this been more true. Today, in the ad world, Paul is best known as the director of the Walker’s Crisps ads featuring Gary Lineaker. (He’s shot about 150 of them over the last 20 years.) It’s probablyRead more']