Podcasting is everywhere, but have you ever wondered why people bother, and how they make theirs popular in their community.

Well, wonder no more because we have Rob Tyson as our guest on the #MARShow this week.

Rob is a respected search consultant but also happens to host the number one podcast in the mining sector.

He shares with us the following: -

❶ how he became the number one

❷ how often he posts an edition of his show

❸ How he chooses his topics and gets his guests

❹ What it takes to produce and then promote each episode of the show.

Many people think we don't like podcasts. Au contraire, we just say they work better alongside a Livestream or other event that people can subscribe to.

As you will learn, having a well-known podcast in your sector is a massive benefit especially when targeting new clients. And it isn't as complex and time-consuming as you might think.