If your communications depend on messaging, don’t miss this update for registering your brands and campaigns with The Campaign Registry in Q4 2024 and beyond.
 
On the up side: Long code (10DLC) messaging campaigns are growing in popularity! On the down side: The DCAs are watching. 😳

With great power comes great responsibility, they say, and nowhere is this more clear than with text messaging campaigns. While they’re a great way to communicate short messages, growing popularity means growing scrutiny: from consumers, from fraudsters, and from the DCAs who approve the campaigns.

While the rules haven’t changed much in awhile, they have become increasingly granular as the DCAs hope to plug every gap a sender might hope to wiggle through. Fortunately, Commio’s Director of Customer Success Katie Reddick is here to help you fill in the blanks and keep your messages sending:

• Privacy pages, Terms & Conditions, and other website faux pas
• What you can and can’t say on your opt-in forms—and how you need to document it
• Yes, there are ways to gather opt-ins without your website, but they will be scrutinized
• Brand | Help | Stop | Data Rates, and other components you can’t mention often enough
• Is it really you? Even if you’ve registered your brand, there may be more to do

Learn more about Commio at commio.com.