Politics for Drummies

By The Drum

Do some political marketing campaigns baffle you? Do the marketing messages and tactics of politicians make you scratch your head? With over 40 elections set to occur globally during 2024, we can expe... more

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FAQs about Politics for Drummies:

How many episodes does Politics for Drummies have?

The podcast currently has 26 episodes available.

Politics for Drummies episodes:

July 31, 2025 What makes Zohran Mamdami’s unorthodox play for New York Mayor so effective?
411’s Ned Mendez brings his experience of Labour’s success in 2024 to unpick what matters today for electorates all over the world. He chats with Alastair about voters beyond media, Zohran’s energetic New York campaign, and the fight over an ever-growing barrage of AI enhanced misinformation. His razor-sharp focus on cut through is super relevant to modern marketers.
Hosted on Acast. See acast.com/privacy for more information.
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45min
March 13, 2025 The Only Way is Ethics with Harriet Kingaby
In this episode Alastair interviews Harriet Kingaby, joint founder of The Conscious Advertising Network. With her background in climate action to advocating information integrity at the UN, she explains the commercial value of ethical communications for brands and how to make it happen. Harriet has a strong message for the industry that goes far beyond brand safety.

Hosted on Acast. See acast.com/privacy for more information.
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40min
January 29, 2025 Cal Roscow on Political Messaging & Managing Brexit Damage
In this latest episode of Politics for Drummies, Best For Britain's executive director of marketing Cal Roscow outlines his thoughts on the challenge of balancing rational argument with emotional engagement in political messaging and recovering from the damage of Brexit.
Hosted on Acast. See acast.com/privacy for more information.
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43min
November 05, 2024 Marshall Manson asks if America can ever make a good decision?
US expat Marshall Manson cut his teeth on Republican campaigning. Now he is chair of corporate affairs at Fleishman Hillard in the UK with 20 years of election insight. In this fascinating and timely episode he and Alastair discuss just why the American civic arena is so embattled and whether democracy survives another bitter election night.

Hosted on Acast. See acast.com/privacy for more information.
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45min
October 29, 2024 Mike Nellis asks who’s going to win the race to the White House?
Mike Nellis of Authentic has won more than 70 awards for political campaigns. And he's worked with California prosecutor Kamala Harris on her way to the top. His super popular White Dudes for Harris campaign raised over $4m in one go in July and caused quite the spat with Elon Musk. In this quickfire episode he tells Alastair just why he believes Trump’s destiny is to lose.
Hosted on Acast. See acast.com/privacy for more information.
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43min
October 24, 2024 Katie Harrison asks can social impact campaigns have an effect on policy?
Katie Harrison of WRTHY does important work. From holding tech companies to account for spreading child sexual abuse material to empowering women in the climate crisis, social impact campaigns really matter. In this enlightening episode, Katie takes Alastair on the journey from advertising planning to making social change global.
Hosted on Acast. See acast.com/privacy for more information.
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40min
October 09, 2024 Ryan Davis asks Who you gonna call? Influencers!
Ryan Davis of People First is an influencer marketing expert. When trust in media and government is low, voters make decisions based on friends and family. Ryan chats with Alastair about how everyday people like teachers, single moms, and firefighters can be more effective than celebrity endorsements, which might just make the difference in the Presidential election.
Hosted on Acast. See acast.com/privacy for more information.
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36min
September 11, 2024 Wikipedia insider Rhiannon Ruff on crowdsourcing the truth in a post-truth world
Rhiannon Ruff from Lumino Digital is an expert in Wikipedia the world’s largest crowdsourced encyclopaedia. She joins Alastair on the pod for a masterclass on how politicians try and fail to get round the rules and what brands can do when it comes to reputation management where neutrality and authenticity is all.
Hosted on Acast. See acast.com/privacy for more information.
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40min
August 12, 2024 Nadja Bellan-White asks whether brands should take a stand?
Nadja Bellan-White asks whether brands should brands take a stand?
CEO of SS+K Nadja Bellan-White is a proud global citizen and change maker. She joins Alastair on the pod to discuss how brands can show up where there is political instability, how the principles of political campaigning apply to brand transformation and why building a diverse culture is still a burning issue against the backdrop of a polarising US election.
Hosted on Acast. See acast.com/privacy for more information.
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38min
July 25, 2024 Valerie Davis on how 12 billion dollars affects the media market?
In this episode, we're in New York! Valerie Davis, CEO of Assembly North America gives her views on political spending and the likely impact on advertisers in this election cycle. Featuring live chat with the Drum's co-founder, Gordon Young and a CMO Q&A.
Hosted on Acast. See acast.com/privacy for more information.
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25min

FAQs about Politics for Drummies:

How many episodes does Politics for Drummies have?

The podcast currently has 26 episodes available.