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Do we need humans to gather public opinion anymore? This week, Steve and Jenn are joined by Rich Parr, VP of the MassINC Polling Group, to stare into the abyss of "silicon sampling" and what it means for polling. How is it done? How accurate is it? Should you have to disclose the fact that your public opinion research did not include... the public?
https://www.nytimes.com/2026/04/06/opinion/ai-polling.html
https://www.cambridge.org/core/journals/political-analysis/article/out-of-one-many-using-language-models-to-simulate-human-samples/035D7C8A55B237942FB6DBAD7CAA4E4
By Steve Koczela; Jennifer Smith4.9
4747 ratings
Do we need humans to gather public opinion anymore? This week, Steve and Jenn are joined by Rich Parr, VP of the MassINC Polling Group, to stare into the abyss of "silicon sampling" and what it means for polling. How is it done? How accurate is it? Should you have to disclose the fact that your public opinion research did not include... the public?
https://www.nytimes.com/2026/04/06/opinion/ai-polling.html
https://www.cambridge.org/core/journals/political-analysis/article/out-of-one-many-using-language-models-to-simulate-human-samples/035D7C8A55B237942FB6DBAD7CAA4E4

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