In this episode, the guys mix a recap of The Port 2025 with business insights from a recent industry event. They reflect on key takeaways around community, networking, and the growing importance of Standard Operating Procedures (SOPs) for operators looking to scale beyond self employment. You will hear candid thoughts on the difference between running a business versus just working in one, the role of in person relationships in an increasingly digital world, and the cautious optimism around AI’s place in the water sports industry. Packed with relatable stories and practical advice, this episode offers valuable lessons for operators aiming to improve efficiency, embrace collaboration, and strengthen their position in a fragmented and fast changing market. 

[SPONSORS] - This show is sponsored by Take My Boat Test and WaveRez.

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