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Portfolio Careers, Personal Branding & Doing Work on Your Terms with Penelope Barr
In this insightful and energising episode of CMO Chapters, Lucy Bolan chats with Penelope Barr, portfolio career strategist, executive coach, writer and interim leader across innovation, tech and product.
With a career spanning decades in digital transformation and executive leadership, Penelope now empowers others to design fulfilling portfolio lives that align with their values, energy, and lifestyle.
Together, they dive into what a portfolio career really means, how marketers can diversify their income, and the steps to building your personal brand and community before you need it. Whether you're a CMO navigating uncertainty or a marketer ready to explore more flexibility and purpose, this episode is your blueprint.
What You’ll Learn in This Episode:
- The difference between fractional, interim and portfolio roles.
- How to build a portfolio career while still in full-time work.
- Steps to design a “life by seasons” model that fuels you.
- The mindset shifts required to build on your strengths and say yes to your own path.
- How to create offers, test ideas, and monetise your skills—without a website.
- What it takes to thrive financially and emotionally outside the 9-to-5.
- Why personal brand and community matter more than ever in a shifting job market.
Resources & Mentions:
- Pomodoro Technique – Penelope’s tool of choice for focused, deep work.
- Career On Your Terms Program – Penelope’s flagship course for portfolio professionals.
- Monetise Fast Weekends – Learn how to go from idea to offer in 48 hours.
- LinkedIn – Penelope posts daily on topics from leadership to personal growth.
Connect with Our Guest:
- Follow Penelope Barr on LinkedIn: Penelope Barr
- Learn more or book a discovery call: https://calendly.com/penelope-barr/30min?month=2025-06
Follow the Podcast & New Chapter Talent:
Instagram: @NewChapterTalent
LinkedIn: New Chapter Talent || CMO Chapters Podcast
This podcast is brought to you by New Chapter Talent recruitment. If you're hunting for a fulfilling new role or seeking the right talent for your company, contact Lucy Bolan today!
Website: https://www.newchaptertalent.com.au/contact-us
LinkedIn: https://www.linkedin.com/company/new-chapter-talent/
Email: [email protected]
View all episodes
By Lucy Bolan (NewChapterTalent.com.au)In this insightful and energising episode of CMO Chapters, Lucy Bolan chats with Penelope Barr, portfolio career strategist, executive coach, writer and interim leader across innovation, tech and product.
With a career spanning decades in digital transformation and executive leadership, Penelope now empowers others to design fulfilling portfolio lives that align with their values, energy, and lifestyle.
Together, they dive into what a portfolio career really means, how marketers can diversify their income, and the steps to building your personal brand and community before you need it. Whether you're a CMO navigating uncertainty or a marketer ready to explore more flexibility and purpose, this episode is your blueprint.
What You’ll Learn in This Episode:
- The difference between fractional, interim and portfolio roles.
- How to build a portfolio career while still in full-time work.
- Steps to design a “life by seasons” model that fuels you.
- The mindset shifts required to build on your strengths and say yes to your own path.
- How to create offers, test ideas, and monetise your skills—without a website.
- What it takes to thrive financially and emotionally outside the 9-to-5.
- Why personal brand and community matter more than ever in a shifting job market.
Resources & Mentions:
- Pomodoro Technique – Penelope’s tool of choice for focused, deep work.
- Career On Your Terms Program – Penelope’s flagship course for portfolio professionals.
- Monetise Fast Weekends – Learn how to go from idea to offer in 48 hours.
- LinkedIn – Penelope posts daily on topics from leadership to personal growth.
Connect with Our Guest:
- Follow Penelope Barr on LinkedIn: Penelope Barr
- Learn more or book a discovery call: https://calendly.com/penelope-barr/30min?month=2025-06
Follow the Podcast & New Chapter Talent:
Instagram: @NewChapterTalent
LinkedIn: New Chapter Talent || CMO Chapters Podcast
This podcast is brought to you by New Chapter Talent recruitment. If you're hunting for a fulfilling new role or seeking the right talent for your company, contact Lucy Bolan today!
Website: https://www.newchaptertalent.com.au/contact-us
LinkedIn: https://www.linkedin.com/company/new-chapter-talent/
Email: [email protected]