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"Never try to sell to someone that you haven't already been yourself."
Perry Marshall is a business consultant and best-selling author whose books include "80/20 Sales and Marketing" and "Ultimate Guide to Google AdWords." Listen in as Kim and Perry discuss his 80/20 Principle. To put it simply, 80% of your results come from 20% of your effort. However, the exciting thing is that the concept of 80/20 is everywhere and Perry will tell you more about that in this episode. Tune in today!
Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp450
Highlights:
6:35 "Never try to sell to someone that you haven't already been yourself."
7:29 How to be successful? Find a niche that nobody scratched for you.
15:07 You want to occupy the #1 position in people's brains.
22:33 What you need to do is fail fast.
22:46 "You learn not to get enamored with the ideas, you learn to get enamored with the execution of the idea."
33:46 Not everything is equal!
37:38 The 20/120 Rule - 20% of your clients make 120% of your profits.
38:47 What if you get rid of the money-losing 10% of products, employees, vendors, & customers. Your business could be more profitable by subtraction.
40:10 Applying the 20/120 Rule.
Recently I found myself caught back in the circle of endless work. My family was seeing more of the back of my head than the front. While it may not seem productive, listen to the purchase we made and why I believe all the entrepreneurs should do the same.
Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp449
"It's understanding what works well for ourselves. There's no universal best practice. It's all personal best practices."
Former top 20 online poker player in the world, Chris Sparks, now an equally skilled productivity coach and Founder of Forcing Function is able to utilize traits learned from poker in the coaching industry. Listen in as Chris shares with Kim his "Hell yes or No" rule, the benefits of allowing time to discover, and how spending one productive hour focused on the most important task of the day can feel amazing.
Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp448
Highlights:
00:53 Who is Chris Sparks?
6:40 Reeling in and managing your own excitement
12:19 Controlling your calendar
17:49 Setting boundaries and expectations
24:56 Hire slow and fire fast with your clients
34:03 To be rich or to be a ruler?
39:57 Terminal goals VS instrumental goals
48:18 Chris's unnegotiables
Every day we GET to choose to feel blessed by life's circumstances or feel cursed. In my case, I choose to feel blessed and grateful for how I wake each morning. Listen as I explain.
Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp447
"You don't have to be perfect, your message doesn't have to be perfect. It has to be you."
After receiving her business degree and finance degree, Reelika Schulte realized that working in a corporate job was not her dream come true. Now, a business and success coach for her coaching business Dream Lifestyle, LLC, she is able to help other entrepreneurs discover their niches and help them attract their ideal clients. Tune in as Kim and Reelika discuss affordable solutions to finding help, understanding the people you are working with, and the importance of knowing you have something valuable to share.
Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp446
Highlights:
1:11 Who is Reelika?
3:07 Saying yes to everyone and no to yourself
9:17 Software systems can help with self-care
15:12 Giving yourself permission
20:15 What are you looking for in clients?
26:03 Don't sign up for tools you're not going to use
32:53 What step one looks like
We need routines in the bath the same way we need routines in our business. Jumping around is not positive productivity. Listen in as I discuss how bringing your bath time routine into your business routine can be helpful.
Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp445
"The route cause and the solution to the financial situation is actually never really about money. It's about anything else that ever made them feel unloved or unlovable, unworthy or unsafe."
Morgana Rae is a Head Witch ("Women In Total Command of Her power") and the Money Goddess of Charmed Life Coaching Inc. She has been coaching since 1996 and helps guide her clients to figuring out the route cause of their financial anxiety. Some causes can be love related, shame, or an accident, and she leads them on the path to facing and overcoming their challenges. Listen in today as Kim and Morgana discuss slaying money monsters and turning them into money honeys!
Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp444
Highlights:
1:59 Morgana's story
4:30 Having a great relationship with money
11:30 Married 20 times… to the same man!
18:03 A lifelong journey to empowerment and self love
28:24 Giving your Money Monster a face
36:38 Creating space for your Money Honey
49:31 A confession from a suicidal woman
Being a "Yes Ma'am" or "Yes Sir" can have negative consequences on our personal and professional life, especially when we repeatedly fall short on our promises. Listen to hear the mistakes I've made and how you can avoid making the same.
Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp443
"Execution trumps ideas, everytime."
Jeff "Shecky" Schechter is the CEO and Co-Founder of High Return Real Estate. An entrepreneur right from the start, he worked in many different businesses. Several years ago, Shecky's private consulting business led him to a conversation with his current business partner, Jack, and the creation of their real estate business. Listen in as Kim and Shecky discuss his past, his present, his excitement for the future and his understanding of 'the entrepreneurial way' - that "shit's gonna break." Trust me, the whole conversation is this real!
Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp442
Highlights:
17:03 As an entrepreneur, just understand that "shit's gonna break."
18:19 Well, not everything happens for a reason
37:05 Pillars of a Strong Partnership: Open communication, trust, complementary strengths
When we feel resistance in our business, usually it's because we're doing something we shouldn't. Listen to hear a recent example from my business, and what you should do about the resistance you feel in your own.
Get the show notes, transcription and resources mentioned at https://thekimsutton.com/pp441
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