The Ordinary Business™️ Podcast

Post-its and 20-Hour Weeks: How Kristin Wilson Keeps It Simple [Mini Series]


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The first week of every month, I drop three related episodes for a little mini-series deep dive. This month, we’re talking about the reality of parenting while running a business: the interruptions, the routines, and the tiny windows of focus we protect with our lives. Grab your coffee and dive in. ☕️

In this episode, I sit down with flower preservation artist (and certified time-blocking wizard) Kristin Wilson to talk about what it really looks like to run a business with just a handful of hours a day—while still showing up for your people, keeping burnout at bay, and letting go of all those “shoulds” that clutter up your to-do list.

Kristin ditches the “rise and grind” mindset in favor of the slow-burn success that actually fits real life. We get into how she schedules her week around family needs (without apologizing for her priorities), why she’s loyal to basic tools instead of shiny new apps, and what she’s intentionally saying “no, thanks” to—looking at you, TikTok. If you crave permission to do less, but better, this chat is all you.

→ Grab a summit replay pass: ⁠⁠⁠⁠https://theordinarybusiness.com/tickets

Key Takeaways:

  • Break your work into realistic time blocks based on actual life (not what the productivity gurus say).

  • Use simple systems—like post-its and Google Calendar—to stay organized, instead of overcomplicating everything with “must-have” tools.

  • Set boundaries with yourself and your clients—intentional slowness is a strength, not a flaw.

This podcast is for business owners who are tired of hustle culture and want relatable, honest conversations about running a sustainable business that actually works for their life.

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The Ordinary Business™️ PodcastBy Jess Freeman

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