Power of Place - Stories of the Pacific Northwest

Join us in this episode where we will hear from prolific Seattle architect team Ray and Mary Johnston of Johnston Architects (founded 1990).

Mary and Ray have designed many civic and residential buildings all over the city and state, including The Maple Valley Library, South Park Library, Casa Latina Headquarters, The Seattle Humane Society Building, and the Seattle Public Utilities Ship Canal Water Quality Project in Ballard. Inspired by the waters and woodlands of the Pacific Norwest, their work interweaves organic materials and strong modernist forms.

“It makes for an interesting urban texture to have big buildings and little buildings and medium-sized buildings.” - Mary Johnston

𝘛𝘩𝘦 𝘷𝘪𝘦𝘸𝘴 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘦𝘥 𝘪𝘯 𝘵𝘩𝘪𝘴 𝘱𝘰𝘥𝘤𝘢𝘴𝘵 𝘴𝘦𝘳𝘪𝘦𝘴 𝘢𝘳𝘦 𝘵𝘩𝘰𝘴𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘨𝘶𝘦𝘴𝘵𝘴 𝘢𝘯𝘥 𝘳𝘦𝘧𝘭𝘦𝘤𝘵 𝘵𝘩𝘦𝘪𝘳 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘭𝘪𝘷𝘦𝘥 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘴. 𝘗𝘰𝘸𝘦𝘳 𝘰𝘧 𝘗𝘭𝘢𝘤𝘦 𝘱𝘳𝘦𝘴𝘦𝘯𝘵𝘴 𝘰𝘳𝘢𝘭 𝘩𝘪𝘴𝘵𝘰𝘳𝘪𝘦𝘴 𝘸𝘪𝘵𝘩 𝘳𝘦𝘢𝘭 𝘱𝘦𝘰𝘱𝘭𝘦, 𝘢𝘯𝘥 𝘸𝘩𝘪𝘭𝘦 𝘴𝘰𝘮𝘦 𝘰𝘱𝘪𝘯𝘪𝘰𝘯𝘴 𝘮𝘢𝘺 𝘣𝘦 𝘤𝘰𝘯𝘵𝘳𝘰𝘷𝘦𝘳𝘴𝘪𝘢𝘭, 𝘵𝘩𝘦𝘺 𝘢𝘳𝘦 𝘴𝘩𝘢𝘳𝘦𝘥 𝘢𝘴 𝘢𝘶𝘵𝘩𝘦𝘯𝘵𝘪𝘤 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘪𝘰𝘯𝘴 𝘵𝘩𝘢𝘵 𝘩𝘰𝘯𝘰𝘳 𝘵𝘩𝘦 𝘤𝘰𝘮𝘱𝘭𝘦𝘹𝘪𝘵𝘺 𝘰𝘧 𝘱𝘭𝘢𝘤𝘦. 𝘊𝘰𝘯𝘷𝘦𝘳𝘴𝘢𝘵𝘪𝘰𝘯𝘴 𝘢𝘳𝘦 𝘦𝘥𝘪𝘵𝘦𝘥 𝘧𝘰𝘳 𝘭𝘦𝘯𝘨𝘵𝘩 𝘢𝘯𝘥 𝘤𝘭𝘢𝘳𝘪𝘵𝘺, 𝘣𝘶𝘵 𝘰𝘵𝘩𝘦𝘳𝘸𝘪𝘴𝘦 𝘳𝘦𝘮𝘢𝘪𝘯 𝘶𝘯𝘦𝘥𝘪𝘵𝘦𝘥 𝘵𝘰 𝘱𝘳𝘦𝘴𝘦𝘳𝘷𝘦 𝘤𝘰𝘯𝘵𝘦𝘹𝘵 𝘢𝘯𝘥 𝘴𝘶𝘣𝘴𝘵𝘢𝘯𝘤𝘦. 𝘓𝘪𝘴𝘵𝘦𝘯𝘦𝘳 𝘥𝘪𝘴𝘤𝘳𝘦𝘵𝘪𝘰𝘯 𝘪𝘴 𝘢𝘥𝘷𝘪𝘴𝘦𝘥.

Join us in this episode for a conversation with archaeologist Paula Johnson as she puts together puzzle pieces from the past.

A shoe with cleats. A perfume bottle from Detroit. These historical artifacts were found when geothermal wells, intended to supply King Street Station with clean energy, revealed the remains of the Hammond Packing Company, a nineteenth century pork processing plant. Paula works with transit companies and brings her 27 years of archaeological experience to bear on reconstructions of the past from fragments and shards. These discoveries animate and transform our ideas of our municipal history.

“We … tell stories about people who didn’t have a chance to tell stories about themselves.” - Paula Johnson

𝘛𝘩𝘦 𝘷𝘪𝘦𝘸𝘴 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘦𝘥 𝘪𝘯 𝘵𝘩𝘪𝘴 𝘱𝘰𝘥𝘤𝘢𝘴𝘵 𝘴𝘦𝘳𝘪𝘦𝘴 𝘢𝘳𝘦 𝘵𝘩𝘰𝘴𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘨𝘶𝘦𝘴𝘵𝘴 𝘢𝘯𝘥 𝘳𝘦𝘧𝘭𝘦𝘤𝘵 𝘵𝘩𝘦𝘪𝘳 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘭𝘪𝘷𝘦𝘥 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘴. 𝘗𝘰𝘸𝘦𝘳 𝘰𝘧 𝘗𝘭𝘢𝘤𝘦 𝘱𝘳𝘦𝘴𝘦𝘯𝘵𝘴 𝘰𝘳𝘢𝘭 𝘩𝘪𝘴𝘵𝘰𝘳𝘪𝘦𝘴 𝘸𝘪𝘵𝘩 𝘳𝘦𝘢𝘭 𝘱𝘦𝘰𝘱𝘭𝘦, 𝘢𝘯𝘥 𝘸𝘩𝘪𝘭𝘦 𝘴𝘰𝘮𝘦 𝘰𝘱𝘪𝘯𝘪𝘰𝘯𝘴 𝘮𝘢𝘺 𝘣𝘦 𝘤𝘰𝘯𝘵𝘳𝘰𝘷𝘦𝘳𝘴𝘪𝘢𝘭, 𝘵𝘩𝘦𝘺 𝘢𝘳𝘦 𝘴𝘩𝘢𝘳𝘦𝘥 𝘢𝘴 𝘢𝘶𝘵𝘩𝘦𝘯𝘵𝘪𝘤 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘪𝘰𝘯𝘴 𝘵𝘩𝘢𝘵 𝘩𝘰𝘯𝘰𝘳 𝘵𝘩𝘦 𝘤𝘰𝘮𝘱𝘭𝘦𝘹𝘪𝘵𝘺 𝘰𝘧 𝘱𝘭𝘢𝘤𝘦. 𝘊𝘰𝘯𝘷𝘦𝘳𝘴𝘢𝘵𝘪𝘰𝘯𝘴 𝘢𝘳𝘦 𝘦𝘥𝘪𝘵𝘦𝘥 𝘧𝘰𝘳 𝘭𝘦𝘯𝘨𝘵𝘩 𝘢𝘯𝘥 𝘤𝘭𝘢𝘳𝘪𝘵𝘺, 𝘣𝘶𝘵 𝘰𝘵𝘩𝘦𝘳𝘸𝘪𝘴𝘦 𝘳𝘦𝘮𝘢𝘪𝘯 𝘶𝘯𝘦𝘥𝘪𝘵𝘦𝘥 𝘵𝘰 𝘱𝘳𝘦𝘴𝘦𝘳𝘷𝘦 𝘤𝘰𝘯𝘵𝘦𝘹𝘵 𝘢𝘯𝘥 𝘴𝘶𝘣𝘴𝘵𝘢𝘯𝘤𝘦. 𝘓𝘪𝘴𝘵𝘦𝘯𝘦𝘳 𝘥𝘪𝘴𝘤𝘳𝘦𝘵𝘪𝘰𝘯 𝘪𝘴 𝘢𝘥𝘷𝘪𝘴𝘦𝘥.

Sometimes the key to success is being in the right place at the right time with the right attitude. Tune in to a lively and wide-ranging discussion with Paul Suzman, nephew of South African anti-apartheid activist Helen Suzman and founder of OfficeLease, the West Coast’s first commercial tenant/buyer representative (founded 1981). Paul recounts his experiences in the Seattle area handling office leasing during the meteoric rise of tech titan Microsoft. His distinguished clients have included Nordstrom, Laird Norton Wealth Management, and Russell Investments, among many others. R.

Benefit from Paul’s decades-long observation and understanding of Seattle’s power structures and the relation between public and private sectors.

“Downtown is a very, very fragile organism.” - Paul Suzman

𝘛𝘩𝘦 𝘷𝘪𝘦𝘸𝘴 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘦𝘥 𝘪𝘯 𝘵𝘩𝘪𝘴 𝘱𝘰𝘥𝘤𝘢𝘴𝘵 𝘴𝘦𝘳𝘪𝘦𝘴 𝘢𝘳𝘦 𝘵𝘩𝘰𝘴𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘨𝘶𝘦𝘴𝘵𝘴 𝘢𝘯𝘥 𝘳𝘦𝘧𝘭𝘦𝘤𝘵 𝘵𝘩𝘦𝘪𝘳 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘭𝘪𝘷𝘦𝘥 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘴. 𝘗𝘰𝘸𝘦𝘳 𝘰𝘧 𝘗𝘭𝘢𝘤𝘦 𝘱𝘳𝘦𝘴𝘦𝘯𝘵𝘴 𝘰𝘳𝘢𝘭 𝘩𝘪𝘴𝘵𝘰𝘳𝘪𝘦𝘴 𝘸𝘪𝘵𝘩 𝘳𝘦𝘢𝘭 𝘱𝘦𝘰𝘱𝘭𝘦, 𝘢𝘯𝘥 𝘸𝘩𝘪𝘭𝘦 𝘴𝘰𝘮𝘦 𝘰𝘱𝘪𝘯𝘪𝘰𝘯𝘴 𝘮𝘢𝘺 𝘣𝘦 𝘤𝘰𝘯𝘵𝘳𝘰𝘷𝘦𝘳𝘴𝘪𝘢𝘭, 𝘵𝘩𝘦𝘺 𝘢𝘳𝘦 𝘴𝘩𝘢𝘳𝘦𝘥 𝘢𝘴 𝘢𝘶𝘵𝘩𝘦𝘯𝘵𝘪𝘤 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘪𝘰𝘯𝘴 𝘵𝘩𝘢𝘵 𝘩𝘰𝘯𝘰𝘳 𝘵𝘩𝘦 𝘤𝘰𝘮𝘱𝘭𝘦𝘹𝘪𝘵𝘺 𝘰𝘧 𝘱𝘭𝘢𝘤𝘦. 𝘊𝘰𝘯𝘷𝘦𝘳𝘴𝘢𝘵𝘪𝘰𝘯𝘴 𝘢𝘳𝘦 𝘦𝘥𝘪𝘵𝘦𝘥 𝘧𝘰𝘳 𝘭𝘦𝘯𝘨𝘵𝘩 𝘢𝘯𝘥 𝘤𝘭𝘢𝘳𝘪𝘵𝘺, 𝘣𝘶𝘵 𝘰𝘵𝘩𝘦𝘳𝘸𝘪𝘴𝘦 𝘳𝘦𝘮𝘢𝘪𝘯 𝘶𝘯𝘦𝘥𝘪𝘵𝘦𝘥 𝘵𝘰 𝘱𝘳𝘦𝘴𝘦𝘳𝘷𝘦 𝘤𝘰𝘯𝘵𝘦𝘹𝘵 𝘢𝘯𝘥 𝘴𝘶𝘣𝘴𝘵𝘢𝘯𝘤𝘦. 𝘓𝘪𝘴𝘵𝘦𝘯𝘦𝘳 𝘥𝘪𝘴𝘤𝘳𝘦𝘵𝘪𝘰𝘯 𝘪𝘴 𝘢𝘥𝘷𝘪𝘴𝘦𝘥.

Join us in this episode as we talk shop with the executive director of Seattle Architecture Foundation Stacy Segal.

Stacy’s optimistic yet pragmatic perspective on Seattle’s built environment will inspire you to take one of the many tours offered by SAF that introduce tourists and locals alike to the layered history of the city.

“We’re becoming a … global city.” - Stacy Segal

𝘛𝘩𝘦 𝘷𝘪𝘦𝘸𝘴 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘦𝘥 𝘪𝘯 𝘵𝘩𝘪𝘴 𝘱𝘰𝘥𝘤𝘢𝘴𝘵 𝘴𝘦𝘳𝘪𝘦𝘴 𝘢𝘳𝘦 𝘵𝘩𝘰𝘴𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘨𝘶𝘦𝘴𝘵𝘴 𝘢𝘯𝘥 𝘳𝘦𝘧𝘭𝘦𝘤𝘵 𝘵𝘩𝘦𝘪𝘳 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘭𝘪𝘷𝘦𝘥 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘴. 𝘗𝘰𝘸𝘦𝘳 𝘰𝘧 𝘗𝘭𝘢𝘤𝘦 𝘱𝘳𝘦𝘴𝘦𝘯𝘵𝘴 𝘰𝘳𝘢𝘭 𝘩𝘪𝘴𝘵𝘰𝘳𝘪𝘦𝘴 𝘸𝘪𝘵𝘩 𝘳𝘦𝘢𝘭 𝘱𝘦𝘰𝘱𝘭𝘦, 𝘢𝘯𝘥 𝘸𝘩𝘪𝘭𝘦 𝘴𝘰𝘮𝘦 𝘰𝘱𝘪𝘯𝘪𝘰𝘯𝘴 𝘮𝘢𝘺 𝘣𝘦 𝘤𝘰𝘯𝘵𝘳𝘰𝘷𝘦𝘳𝘴𝘪𝘢𝘭, 𝘵𝘩𝘦𝘺 𝘢𝘳𝘦 𝘴𝘩𝘢𝘳𝘦𝘥 𝘢𝘴 𝘢𝘶𝘵𝘩𝘦𝘯𝘵𝘪𝘤 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘪𝘰𝘯𝘴 𝘵𝘩𝘢𝘵 𝘩𝘰𝘯𝘰𝘳 𝘵𝘩𝘦 𝘤𝘰𝘮𝘱𝘭𝘦𝘹𝘪𝘵𝘺 𝘰𝘧 𝘱𝘭𝘢𝘤𝘦. 𝘊𝘰𝘯𝘷𝘦𝘳𝘴𝘢𝘵𝘪𝘰𝘯𝘴 𝘢𝘳𝘦 𝘦𝘥𝘪𝘵𝘦𝘥 𝘧𝘰𝘳 𝘭𝘦𝘯𝘨𝘵𝘩 𝘢𝘯𝘥 𝘤𝘭𝘢𝘳𝘪𝘵𝘺, 𝘣𝘶𝘵 𝘰𝘵𝘩𝘦𝘳𝘸𝘪𝘴𝘦 𝘳𝘦𝘮𝘢𝘪𝘯 𝘶𝘯𝘦𝘥𝘪𝘵𝘦𝘥 𝘵𝘰 𝘱𝘳𝘦𝘴𝘦𝘳𝘷𝘦 𝘤𝘰𝘯𝘵𝘦𝘹𝘵 𝘢𝘯𝘥 𝘴𝘶𝘣𝘴𝘵𝘢𝘯𝘤𝘦. 𝘓𝘪𝘴𝘵𝘦𝘯𝘦𝘳 𝘥𝘪𝘴𝘤𝘳𝘦𝘵𝘪𝘰𝘯 𝘪𝘴 𝘢𝘥𝘷𝘪𝘴𝘦𝘥.

Join us in this episode featuring Stacy Segal, someone who has devoted years helping people in Seattle learn and appreciate their built environment. Stacy, the Executive Director of Seattle Architecture Foundation, discusses why connecting people to the architecture, design, and history of Seattle matters.

Join us in this episode with Jim Goldberg and Allison Jeffries of Red Propeller as they trace their path into real estate marketing and branding – a journey that contributed to and paralleled Seattle’s emergence from regional to national and global prominence.

Prophetic storytellers skilled at channeling the spirit of a place, Jim and Allison have shaped our lived experience of Seattle. In her formative work in residential marketing for Paul Allen’s real estate company Vulcan, Allison and her team breathed life into the nascent South Lake Union neighborhood. After founding Red Propeller with Jim, she told the stories of such Seattle landmark developments as Stratus & Cirrus, The Danforth, Seabrook, Luma, Amli Arc, Pike Motorworks, Via6, Capitol Hill Station and Panorama.

Learn about current and future transformations of Seattle from this talented team and hear Allison’s insightful reminiscences of Paul Allen and his love for Seattle.

“There’s so much that happens at the street level.” - Jim Goldberg of Red Propeller

𝘛𝘩𝘦 𝘷𝘪𝘦𝘸𝘴 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘦𝘥 𝘪𝘯 𝘵𝘩𝘪𝘴 𝘱𝘰𝘥𝘤𝘢𝘴𝘵 𝘴𝘦𝘳𝘪𝘦𝘴 𝘢𝘳𝘦 𝘵𝘩𝘰𝘴𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘨𝘶𝘦𝘴𝘵𝘴 𝘢𝘯𝘥 𝘳𝘦𝘧𝘭𝘦𝘤𝘵 𝘵𝘩𝘦𝘪𝘳 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘭𝘪𝘷𝘦𝘥 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘴. 𝘗𝘰𝘸𝘦𝘳 𝘰𝘧 𝘗𝘭𝘢𝘤𝘦 𝘱𝘳𝘦𝘴𝘦𝘯𝘵𝘴 𝘰𝘳𝘢𝘭 𝘩𝘪𝘴𝘵𝘰𝘳𝘪𝘦𝘴 𝘸𝘪𝘵𝘩 𝘳𝘦𝘢𝘭 𝘱𝘦𝘰𝘱𝘭𝘦, 𝘢𝘯𝘥 𝘸𝘩𝘪𝘭𝘦 𝘴𝘰𝘮𝘦 𝘰𝘱𝘪𝘯𝘪𝘰𝘯𝘴 𝘮𝘢𝘺 𝘣𝘦 𝘤𝘰𝘯𝘵𝘳𝘰𝘷𝘦𝘳𝘴𝘪𝘢𝘭, 𝘵𝘩𝘦𝘺 𝘢𝘳𝘦 𝘴𝘩𝘢𝘳𝘦𝘥 𝘢𝘴 𝘢𝘶𝘵𝘩𝘦𝘯𝘵𝘪𝘤 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘪𝘰𝘯𝘴 𝘵𝘩𝘢𝘵 𝘩𝘰𝘯𝘰𝘳 𝘵𝘩𝘦 𝘤𝘰𝘮𝘱𝘭𝘦𝘹𝘪𝘵𝘺 𝘰𝘧 𝘱𝘭𝘢𝘤𝘦. 𝘊𝘰𝘯𝘷𝘦𝘳𝘴𝘢𝘵𝘪𝘰𝘯𝘴 𝘢𝘳𝘦 𝘦𝘥𝘪𝘵𝘦𝘥 𝘧𝘰𝘳 𝘭𝘦𝘯𝘨𝘵𝘩 𝘢𝘯𝘥 𝘤𝘭𝘢𝘳𝘪𝘵𝘺, 𝘣𝘶𝘵 𝘰𝘵𝘩𝘦𝘳𝘸𝘪𝘴𝘦 𝘳𝘦𝘮𝘢𝘪𝘯 𝘶𝘯𝘦𝘥𝘪𝘵𝘦𝘥 𝘵𝘰 𝘱𝘳𝘦𝘴𝘦𝘳𝘷𝘦 𝘤𝘰𝘯𝘵𝘦𝘹𝘵 𝘢𝘯𝘥 𝘴𝘶𝘣𝘴𝘵𝘢𝘯𝘤𝘦. 𝘓𝘪𝘴𝘵𝘦𝘯𝘦𝘳 𝘥𝘪𝘴𝘤𝘳𝘦𝘵𝘪𝘰𝘯 𝘪𝘴 𝘢𝘥𝘷𝘪𝘴𝘦𝘥.

Join us in this episode and peek inside the world of real estate branding and placemaking to learn how builders and developers use placemaking to create more attractive and meaningful places. Red Propeller’s Jim Goldberg and Allison Jeffries will provide insight on how new apartment buildings, condos, and neighborhoods benefit from storytelling and naming.

Join us in this episode for a conversation spanning Realpolitik, capitalism and moral philosophy with affordable housing activist Roger Valdez, founder of Seattle for Growth.

As the chief lobbyist behind Washington State’s 2005 cigarette ban, Roger understands that social and policy change is incremental and often glacial. Washington’s legislation came a full 40 years after the Surgeon General’s warning – a lesson that advocacy requires stoicism and perseverance. Hear Roger’s prescient economic analysis, influenced by Nobel Laureate F.A. Hayek, of Seattle’s housing crisis and his arguments in favor of further development. Propelled by his Christian faith, Roger embraces urban density as an opportunity for neighborly love and community.

“Abundance does create opportunity, and it creates competition between producers, which benefits the consumer.” - Roger Valdez

𝘛𝘩𝘦 𝘷𝘪𝘦𝘸𝘴 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘦𝘥 𝘪𝘯 𝘵𝘩𝘪𝘴 𝘱𝘰𝘥𝘤𝘢𝘴𝘵 𝘴𝘦𝘳𝘪𝘦𝘴 𝘢𝘳𝘦 𝘵𝘩𝘰𝘴𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘨𝘶𝘦𝘴𝘵𝘴 𝘢𝘯𝘥 𝘳𝘦𝘧𝘭𝘦𝘤𝘵 𝘵𝘩𝘦𝘪𝘳 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘭𝘪𝘷𝘦𝘥 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘴. 𝘗𝘰𝘸𝘦𝘳 𝘰𝘧 𝘗𝘭𝘢𝘤𝘦 𝘱𝘳𝘦𝘴𝘦𝘯𝘵𝘴 𝘰𝘳𝘢𝘭 𝘩𝘪𝘴𝘵𝘰𝘳𝘪𝘦𝘴 𝘸𝘪𝘵𝘩 𝘳𝘦𝘢𝘭 𝘱𝘦𝘰𝘱𝘭𝘦, 𝘢𝘯𝘥 𝘸𝘩𝘪𝘭𝘦 𝘴𝘰𝘮𝘦 𝘰𝘱𝘪𝘯𝘪𝘰𝘯𝘴 𝘮𝘢𝘺 𝘣𝘦 𝘤𝘰𝘯𝘵𝘳𝘰𝘷𝘦𝘳𝘴𝘪𝘢𝘭, 𝘵𝘩𝘦𝘺 𝘢𝘳𝘦 𝘴𝘩𝘢𝘳𝘦𝘥 𝘢𝘴 𝘢𝘶𝘵𝘩𝘦𝘯𝘵𝘪𝘤 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘪𝘰𝘯𝘴 𝘵𝘩𝘢𝘵 𝘩𝘰𝘯𝘰𝘳 𝘵𝘩𝘦 𝘤𝘰𝘮𝘱𝘭𝘦𝘹𝘪𝘵𝘺 𝘰𝘧 𝘱𝘭𝘢𝘤𝘦. 𝘊𝘰𝘯𝘷𝘦𝘳𝘴𝘢𝘵𝘪𝘰𝘯𝘴 𝘢𝘳𝘦 𝘦𝘥𝘪𝘵𝘦𝘥 𝘧𝘰𝘳 𝘭𝘦𝘯𝘨𝘵𝘩 𝘢𝘯𝘥 𝘤𝘭𝘢𝘳𝘪𝘵𝘺, 𝘣𝘶𝘵 𝘰𝘵𝘩𝘦𝘳𝘸𝘪𝘴𝘦 𝘳𝘦𝘮𝘢𝘪𝘯 𝘶𝘯𝘦𝘥𝘪𝘵𝘦𝘥 𝘵𝘰 𝘱𝘳𝘦𝘴𝘦𝘳𝘷𝘦 𝘤𝘰𝘯𝘵𝘦𝘹𝘵 𝘢𝘯𝘥 𝘴𝘶𝘣𝘴𝘵𝘢𝘯𝘤𝘦. 𝘓𝘪𝘴𝘵𝘦𝘯𝘦𝘳 𝘥𝘪𝘴𝘤𝘳𝘦𝘵𝘪𝘰𝘯 𝘪𝘴 𝘢𝘥𝘷𝘪𝘴𝘦𝘥.

Join us in this episode featuring Roger Valdez where we will explore perhaps the most talked-about topic in Seattle today: Housing Affordability. As founder of Seattle For Growth, Roger argues that best way to solve our affordability crisis is to make it easier for builders and developers to do their work.

Working with local investors who seek positive returns while remaining sensitive to neighborhood needs, Scott has preserved bars, nightclubs, restaurants, and retail spaces that anchor the Pacific Northwest’s music, dining, and shopping scene and built 300 units of micro-housing, as well as a hostel in the International District. His projects include The Lodges on Vashon, Harvard Exit, Queen Anne Beerhall, American Hotel, Melrose Market, Spinnaker Building, Lynnwood Bowl & Skate, Cha Cha Lounge, Chop Suey, and The Crocodile.

Tune in to hear about Scott’s adventures in development and placemaking and hear how he overcame the many challenges he has faced along the way to creating memorable places across the Pacific Northwest.

"There’s … pride in being in a building that’s really beautiful.” - Scott Shapiro

𝘛𝘩𝘦 𝘷𝘪𝘦𝘸𝘴 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘦𝘥 𝘪𝘯 𝘵𝘩𝘪𝘴 𝘱𝘰𝘥𝘤𝘢𝘴𝘵 𝘴𝘦𝘳𝘪𝘦𝘴 𝘢𝘳𝘦 𝘵𝘩𝘰𝘴𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘨𝘶𝘦𝘴𝘵𝘴 𝘢𝘯𝘥 𝘳𝘦𝘧𝘭𝘦𝘤𝘵 𝘵𝘩𝘦𝘪𝘳 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘭𝘪𝘷𝘦𝘥 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘴. 𝘗𝘰𝘸𝘦𝘳 𝘰𝘧 𝘗𝘭𝘢𝘤𝘦 𝘱𝘳𝘦𝘴𝘦𝘯𝘵𝘴 𝘰𝘳𝘢𝘭 𝘩𝘪𝘴𝘵𝘰𝘳𝘪𝘦𝘴 𝘸𝘪𝘵𝘩 𝘳𝘦𝘢𝘭 𝘱𝘦𝘰𝘱𝘭𝘦, 𝘢𝘯𝘥 𝘸𝘩𝘪𝘭𝘦 𝘴𝘰𝘮𝘦 𝘰𝘱𝘪𝘯𝘪𝘰𝘯𝘴 𝘮𝘢𝘺 𝘣𝘦 𝘤𝘰𝘯𝘵𝘳𝘰𝘷𝘦𝘳𝘴𝘪𝘢𝘭, 𝘵𝘩𝘦𝘺 𝘢𝘳𝘦 𝘴𝘩𝘢𝘳𝘦𝘥 𝘢𝘴 𝘢𝘶𝘵𝘩𝘦𝘯𝘵𝘪𝘤 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘪𝘰𝘯𝘴 𝘵𝘩𝘢𝘵 𝘩𝘰𝘯𝘰𝘳 𝘵𝘩𝘦 𝘤𝘰𝘮𝘱𝘭𝘦𝘹𝘪𝘵𝘺 𝘰𝘧 𝘱𝘭𝘢𝘤𝘦. 𝘊𝘰𝘯𝘷𝘦𝘳𝘴𝘢𝘵𝘪𝘰𝘯𝘴 𝘢𝘳𝘦 𝘦𝘥𝘪𝘵𝘦𝘥 𝘧𝘰𝘳 𝘭𝘦𝘯𝘨𝘵𝘩 𝘢𝘯𝘥 𝘤𝘭𝘢𝘳𝘪𝘵𝘺, 𝘣𝘶𝘵 𝘰𝘵𝘩𝘦𝘳𝘸𝘪𝘴𝘦 𝘳𝘦𝘮𝘢𝘪𝘯 𝘶𝘯𝘦𝘥𝘪𝘵𝘦𝘥 𝘵𝘰 𝘱𝘳𝘦𝘴𝘦𝘳𝘷𝘦 𝘤𝘰𝘯𝘵𝘦𝘹𝘵 𝘢𝘯𝘥 𝘴𝘶𝘣𝘴𝘵𝘢𝘯𝘤𝘦. 𝘓𝘪𝘴𝘵𝘦𝘯𝘦𝘳 𝘥𝘪𝘴𝘤𝘳𝘦𝘵𝘪𝘰𝘯 𝘪𝘴 𝘢𝘥𝘷𝘪𝘴𝘦𝘥.