<ul><li>Discuss Justin’s path to paid search (1:31)</li><li>How his career journey impacted his PPC approach (7:47)</li><li>What the PPC landscape looked like at the beginning of his career (10:24)</li><li>His opinion on the future of the paid media (14:42)</li><li>His personal approach to client relationship (19:36)</li><li>The importance of using relevant data to make informed decisions (21:12)</li><li>Insights on franchise level business and their unique challenges (26:52)</li></ul>

Discuss Justin’s path to paid search (1:31)How his career journey impacted his PPC approach (7:47)What the PPC landscape looked like at the beginning of his career (10:24)His opinion on the future of the paid media (14:42)His personal approach to client relationship (19:36)The importance of using relevant data to make informed decisions (21:12)Insights on franchise level business and their unique challenges (26:52)

PPC Origins - Justin Lindh

Welcome to Getting Granular; the podcast where digital marketing experts from the agency Granular talk about the latest trends, tried and true best practices, and share their unfiltered thoughts about the industry. Based in Milwaukee, and laser-focused on PPC.

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PPC Origins - Justin Lindh

PPC Origins - Justin Lindh