PPC Daily | Talking Google Ads Monday Through Friday

By Chris Schaeffer

What's PPC Daily | Talking Google Ads Monday Through Friday about?

PPC Daily episodes are clips from the Paid Search Podcast. New episodes come out every day Monday through Friday. Learn more at paidsearchpodcast.com.

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PPC Daily | Talking Google Ads Monday Through Friday episodes:

05.29.2023
How to Measure Call Ad Clicks
This is a portion of Paid Search Podcast episode 359 titled "How to Measure Click Types in Google Ads." In that episode, Chris clears up a common misunderstanding about where your money goes in Google Ads and explains how to...
05.26.2023
How to Measure Lead Form Asset Clicks
This is a portion of Paid Search Podcast episode 359 titled "How to Measure Click Types in Google Ads." In that episode, Chris clears up a common misunderstanding about where your money goes in Google Ads and explains how to...
05.25.2023
How to Measure Price Asset Clicks
This is a portion of Paid Search Podcast episode 359 titled "How to Measure Click Types in Google Ads." In that episode, Chris clears up a common misunderstanding about where your money goes in Google Ads and explains how to...
05.24.2023
How to Measure Display Network Clicks
This is a portion of Paid Search Podcast episode 359 titled "How to Measure Click Types in Google Ads." In that episode, Chris clears up a common misunderstanding about where your money goes in Google Ads and explains how to...
05.23.2023
How to Measure Google Search Partner Clicks
This is a portion of Paid Search Podcast episode 359 titled "How to Measure Click Types in Google Ads." In that episode, Chris clears up a common misunderstanding about where your money goes in Google Ads and explains how to...
05.22.2023
How to Measure Driving Direction Clicks
This is a portion of Paid Search Podcast episode 359 titled "How to Measure Click Types in Google Ads." In that episode, Chris clears up a common misunderstanding about where your money goes in Google Ads and explains how to...
05.19.2023
How to Measure Image Extension Clicks
This is a portion of Paid Search Podcast episode 359 titled "How to Measure Click Types in Google Ads." In that episode, Chris clears up a common misunderstanding about where your money goes in Google Ads and explains how to...
05.18.2023
How to Measure Clicks from the Site Link Under the Ad
This is a portion of Paid Search Podcast episode 359 titled "How to Measure Click Types in Google Ads." In that episode, Chris clears up a common misunderstanding about where your money goes in Google Ads and explains how to...
05.17.2023
How to Measure Call Extension Clicks
This is a portion of Paid Search Podcast episode 359 titled "How to Measure Click Types in Google Ads." In that episode, Chris clears up a common misunderstanding about where your money goes in Google Ads and explains how to...
05.16.2023
How to Measure Headline Clicks
This is a portion of Paid Search Podcast episode 359 titled "How to Measure Click Types in Google Ads." In that episode, Chris clears up a common misunderstanding about where your money goes in Google Ads and explains how to...
05.15.2023
Types of Click Interactions
This is a portion of Paid Search Podcast episode 359 titled "How to Measure Click Types in Google Ads." In that episode, Chris clears up a common misunderstanding about where your money goes in Google Ads and explains how to...
05.05.2023
Can You Control Lead Value with Max Conversions?
This is a portion of Paid Search Podcast episode 358 titled "Answers to Your Google Ads Questions." In this clip, Chris answers a question about controlling lead value with max conversions. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to...
05.04.2023
Seeing Great Results with a Max Conversion Target CPA
This is a portion of Paid Search Podcast episode 358 titled "Answers to Your Google Ads Questions." In this clip, Chris the following question about max conversion target CPA - When the goal is to generate leads, do you still...
05.03.2023
Should I Use SKAGs for Competitor Campaigns?
This is a portion of Paid Search Podcast episode 358 titled "Answers to Your Google Ads Questions." In this clip, Chris answers a question about using single-keyword ad groups for competitor campaigns. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe...
05.02.2023
How do I Add a Logo as an Asset to my Ads?
This is a portion of Paid Search Podcast episode 358 titled "Answers to Your Google Ads Questions." In this clip, Chris answers a question about adding logos as an asset. Send us your questions here - https://paidsearchpodcast.com/contact-us/ Subscribe to the...
05.01.2023
Google Recommended Keywords in a Service-to-Keyword Ad Group Strategy
This is a portion of Paid Search Podcast episode 358 titled "Answers to Your Google Ads Questions." In this clip, Chris answers a couple of questions regarding service-to-keyword ad groups - When deploying a service-to-keyword ad group strategy, what should be...
04.21.2023
Should I Exclude Locations I Don’t Want?
This is a portion of Paid Search Podcast episode 356 titled "Unbelievably Good Google Ads Q&A; About Locations, Match Types, Impressions & More!" In this clip, Jason and Chris answer a question about excluding locations. Send us your questions here -...
04.20.2023
Should I Run Phrase and Exact Match Keywords for the Same Keyword?
This is a portion of Paid Search Podcast episode 356 titled "Unbelievably Good Google Ads Q&A; About Locations, Match Types, Impressions & More!" In this clip, Jason and Chris answer a question about running phrase and exact match keywords for...
04.19.2023
Should I Pin Headlines in Responsive Ads?
This is a portion of Paid Search Podcast episode 356 titled "Unbelievably Good Google Ads Q&A; About Locations, Match Types, Impressions & More!" In this clip, Jason and Chris answer a question about pinning headlines in responsive ads. Send us your...
04.18.2023
What to do When Your Google Ads Results Start Getting Worse
This is a portion of Paid Search Podcast episode 356 titled "Unbelievably Good Google Ads Q&A; About Locations, Match Types, Impressions & More!" In this clip, Jason and Chris answer a question about what to do when your established Google...
04.17.2023
Dealing with Different Time Zones
This is a portion of Paid Search Podcast episode 356 titled "Unbelievably Good Google Ads Q&A; About Locations, Match Types, Impressions & More!" In this clip, Jason and Chris answer a question about dealing with different time zones. Send us your...
04.14.2023
Can You Have Too Few Keywords in Google Ads?
This is a portion of Paid Search Podcast episode 356 titled "Unbelievably Good Google Ads Q&A; About Locations, Match Types, Impressions & More!" In this clip, Jason and Chris answer a question about having too few keywords in Google Ads. Send...
04.13.2023
How to Make the Most Google Ads for Your Small Business if Your Website is Really Bad
This is a portion of Paid Search Podcast episode 355 titled "There’s Always a Solution with Google Ads". In the episode, Chris and Jason talk through four different scenarios they run into with advertisers that aren't getting the results they...
04.12.2023
How to Run Google Ads for Your Small Business with a Really Small Budget
This is a portion of Paid Search Podcast episode 355 titled "There’s Always a Solution with Google Ads". In the episode, Chris and Jason talk through four different scenarios they run into with advertisers that aren't getting the results they...
04.11.2023
How to Get in Front of the Deepest Funnel Traffic in Google Ads
This is a portion of Paid Search Podcast episode 355 titled "There’s Always a Solution with Google Ads". In the episode, Chris and Jason talk through four different scenarios they run into with advertisers that aren't getting the results they...
04.10.2023
How to Test Different Landing Pages with Google Ads
This is a portion of Paid Search Podcast episode 355 titled "There’s Always a Solution with Google Ads". In the episode, Chris and Jason talk through four different scenarios they run into with advertisers that aren't getting the results they...
03.28.2023
Where to Start if You are New to Google Ads
This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A; About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about how to get started if you want...
03.27.2023
Getting Bad Leads from Google Ads
This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A; About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about eliminating bad leads from Google ads. Send...
03.24.2023
E-Commerce Google Ads Account Structure
This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A; About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about e-commerce google ads account structure. Send us...
03.23.2023
Multiple Performance Max Campaigns
This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A; About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about running multiple Performance Max campaigns. Send us...
03.22.2023
How to Measure Responsive Search Ad Headline Success
This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A; About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about how to measure responsive ad headline success....
03.21.2023
Do Phrase and Exact Match Keywords Still Matter?
This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A; About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about the relevancy of phrase and exact match...
03.20.2023
When to Use Negative Keywords
This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A; About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about when to use negative keywords. Send us...
03.17.2023
How to Transition from Single Keyword Ad Groups
This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A; About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about how to transition from single-keyword ad groups....
03.16.2023
The Second Secret to Responsive Search Ads
This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason share a second secret to responsive search ads. Links: About responsive search ads -...
03.15.2023
The Secret to Responsive Search Ads
This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason share a secret to responsive search ads. Links: About responsive search ads - https://support.google.com/google-ads/answer/7684791...
03.14.2023
Do You Focus on Ad Strength when Creating Responsive Search Ads?
This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason discuss whether or not you should focus on ad strength when creating responsive search...
03.13.2023
The Downside of Pinning Responsive Search Ads
This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason walk through the downside of pinning responsive search ads. Links: About responsive search ads...
03.10.2023
How We Create Responsive Ad Descriptions
This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason explain how their processes for creating responsive search ad descriptions. Links: About responsive search...
03.09.2023
How We Create Responsive Ad Headlines
This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason explain their process for creative responsive ad headlines. Links: About responsive search ads -...
03.08.2023
The Mystery of Responsive Search Ads
This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason discuss the mystery of responsive search ads. Links: About responsive search ads - https://support.google.com/google-ads/answer/7684791...
03.07.2023
The Power of One Great Responsive Search Ad
This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason discuss the potential power of one great responsive search ad. Links: About responsive search...
03.06.2023
What is a Responsive Search Ad?
This is a portion of Paid Search Podcast episode 350 titled "The Right Way to Think About Responsive Search Ads". In this clip, Chris and Jason break down the basics of what a responsive search ad is. Links: About responsive...
03.03.2023
When is the Right Time to Add Performance Max?
This is a portion of Paid Search Podcast episode 349 titled "5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign". In this clip, Jason and Chris discuss the right time to add Performance Max to your Google...
03.02.2023
Should You Be Spending More on Google Ads?
This is a portion of Paid Search Podcast episode 349 titled "5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign". In this clip, Jason and Chris discuss how to decide if you should be spending more on...
03.01.2023
Am I Missing Good Keywords?
This is a portion of Paid Search Podcast episode 349 titled "5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign". In this clip, Jason and Chris discuss how you can determine if you're missing good keywords. Send us...
02.28.2023
Are My Keywords Working?
This is a portion of Paid Search Podcast episode 349 titled "5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign". In this clip, Jason and Chris explain how you can tell if you're keywords are working. Send...
02.27.2023
Am I Bidding Too Low?
This is a portion of Paid Search Podcast episode 349 titled "5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign ". In this clip, Jason and Chris discuss how to know if you're bidding too low. Send...
02.24.2023
The Most Common Bidding Mistakes in Google Ads
This is a portion of Paid Search Podcast episode 348 titled "How to Launch a Brand-New Google Ads Account for Long-Term Success". In this clip, Chris and Jason discuss the most common bidding mistakes in new Google Ads accounts. Send...
02.23.2023
How Many Keywords are Enough?
This is a portion of Paid Search Podcast episode 348 titled "How to Launch a Brand-New Google Ads Account for Long-Term Success". In this clip, Chris and Jason explain how many keywords you need for a new Google Ads account....

What's PPC Daily | Talking Google Ads Monday Through Friday about?

Download our free app to listen on your phone

PPC Daily | Talking Google Ads Monday Through Friday episodes:

How to Measure Call Ad Clicks

How to Measure Lead Form Asset Clicks

How to Measure Price Asset Clicks

How to Measure Display Network Clicks

How to Measure Google Search Partner Clicks

How to Measure Driving Direction Clicks

How to Measure Image Extension Clicks

How to Measure Clicks from the Site Link Under the Ad

How to Measure Call Extension Clicks

How to Measure Headline Clicks

Types of Click Interactions

Can You Control Lead Value with Max Conversions?

Seeing Great Results with a Max Conversion Target CPA

Should I Use SKAGs for Competitor Campaigns?

How do I Add a Logo as an Asset to my Ads?

Google Recommended Keywords in a Service-to-Keyword Ad Group Strategy

Should I Exclude Locations I Don’t Want?

Should I Run Phrase and Exact Match Keywords for the Same Keyword?

Should I Pin Headlines in Responsive Ads?

What to do When Your Google Ads Results Start Getting Worse

Dealing with Different Time Zones

Can You Have Too Few Keywords in Google Ads?

How to Make the Most Google Ads for Your Small Business if Your Website is Really Bad

How to Run Google Ads for Your Small Business with a Really Small Budget

How to Get in Front of the Deepest Funnel Traffic in Google Ads

How to Test Different Landing Pages with Google Ads

Where to Start if You are New to Google Ads

Getting Bad Leads from Google Ads

E-Commerce Google Ads Account Structure

Multiple Performance Max Campaigns

How to Measure Responsive Search Ad Headline Success

Do Phrase and Exact Match Keywords Still Matter?

When to Use Negative Keywords

How to Transition from Single Keyword Ad Groups

The Second Secret to Responsive Search Ads

The Secret to Responsive Search Ads

Do You Focus on Ad Strength when Creating Responsive Search Ads?

The Downside of Pinning Responsive Search Ads

How We Create Responsive Ad Descriptions

How We Create Responsive Ad Headlines

The Mystery of Responsive Search Ads

The Power of One Great Responsive Search Ad

What is a Responsive Search Ad?

When is the Right Time to Add Performance Max?

Should You Be Spending More on Google Ads?

Am I Missing Good Keywords?

Are My Keywords Working?

Am I Bidding Too Low?

The Most Common Bidding Mistakes in Google Ads

How Many Keywords are Enough?