America has long been the place where big ideas take root. Now we may be watching that advantage slip through our fingers.

This week, we get into the growing brain drain hitting U.S. universities and research labs. Scientists are weighing whether to stay or leave, and they’re not doing it quietly. Political meddling, unstable funding and a rising sense that the work just isn’t valued here anymore are pushing some of our brightest minds toward Europe and beyond.

We talk about what happens when a country that once attracted the world’s talent starts driving it away. How does it hit innovation, economic leadership, national security and the everyday lives of people who never set foot in a lab?

If you care about the future of American competitiveness—and the stories behind the headlines—you’ll want to hear this one.

Subscribe to Professional Paragraphs and Quick Signal on LinkedIn

🎧 Listen on ⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠, ⁠⁠⁠⁠Spotify⁠⁠⁠⁠, or wherever you get your podcasts! You can also listen right on our site.

🎙️ Read the original essay on ⁠All the Fits That’s News on Substack.⁠ ☕ Keep your coffee hot and your PR thinking cool at ⁠PRAfterHours.com⁠.

💰 Thinking about buying PR After Hours? The mic’s still warm, the brand’s strong, and the audience is loyal. ⁠Find out more here.⁠

📬 Subscribe & Share: 

If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to Alex’s newsletter ⁠⁠⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠⁠⁠

• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Disclaimer: Opinions expressed on the podcast are solely those of Alex Greenwood and his guests. The views stated do not imply endorsement or policy of Alex's employer.

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission. 

Most of us tear through books like we are trying to win a race, then wonder why none of it sticks. In this episode, Alex breaks down how to read with intention so the ideas actually stay with you.

He shares practical steps to preview a book, read actively, mark what matters, and revisit ideas before they fade. He also talks about his own shift from fiction to nonfiction, influenced by writers like Robert Greene and Scott Galloway, and why that change has sharpened how he thinks and works.

You will learn:

• Why fast reading is not the same as real reading
• How a ten second preview shapes retention
• Simple ways to mark, question, and paraphrase ideas
• How spaced repetition moves information into long term memory
• Why your reading environment matters more than you think
• The power of turning what you read into your own words

If you want to read less like a tourist and more like someone who plans to use what they learn, this one is for you.

🎙️ Read the original essay on ⁠All the Fits That’s News on Substack.⁠

☕ Keep your coffee hot and your PR thinking cool at ⁠PRAfterHours.com⁠.

💰 Thinking about buying PR After Hours? The mic’s still warm, the brand’s strong, and the audience is loyal. ⁠Find out more here.⁠

📬 Subscribe & Share: 

If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠⁠⁠⁠PR After Hours ⁠⁠⁠⁠⁠⁠and Alex’s newsletter ⁠⁠⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠⁠⁠

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠⁠⁠ ⁠⁠voice memo here⁠⁠⁠⁠⁠⁠ — we may feature it on a future episode!

• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  

For years, Alex thought one-on-one meetings were a colossal waste of time. Too much talk, not enough doing. But somewhere between running his own PR practice and leading teams at a major university, he realized he’d been missing something big.

In this episode, Alex shares how his view of one-on-ones completely flipped—from pointless to powerful—and why these conversations can be the most productive, clarifying, and human hour of your week.

You’ll hear:

• How to make one-on-one meetings actually worth the time

• The difference between managing up, down, and sideways

• Why “walk-and-talk” meetings beat sitting across a desk

• A smart reminder from Alex’s colleague Darren about peer-to-peer check-ins

Whether you’re leading a team, reporting to one, or just trying to keep your compass pointed in the right direction, this one’s worth a listen.

🎙️ Read the original essay on All the Fits That’s News on Substack.
☕ Keep your coffee hot and your PR thinking cool at PRAfterHours.com.

💰 Thinking about buying PR After Hours? The mic’s still warm, the brand’s strong, and the audience is loyal. Find out more here.

📬 Subscribe & Share: 

If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠⁠⁠PR After Hours ⁠⁠⁠⁠⁠and Alex’s newsletter ⁠⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠⁠

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠⁠⁠ ⁠voice memo here⁠⁠⁠⁠⁠ — we may feature it on a future episode!

• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
• ⁠⁠⁠⁠MATCHMAKER.FM Link to Guest Booking Page⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  

After five years and more than 330 episodes, we’ll soon be closing the “virtual lounge,” aka PR After Hours.

Click here to learn more or contact Alex.

In this episode of PR After Hours, host Alex Greenwood discusses the 'solo contributor trap,' where top performers are promoted into management roles for which they are unprepared.

He explores the implications of this phenomenon, including the costs to organizations and the lack of alternative career paths for individual contributors. The conversation emphasizes the need for better support systems and recognition of different career trajectories in the workplace.

📬 Subscribe & Share: 

If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠⁠PR After Hours ⁠⁠⁠⁠and Alex’s newsletter ⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠⁠⁠ voice memo here⁠⁠⁠⁠ — we may feature it on a future episode!

• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
• ⁠⁠⁠MATCHMAKER.FM Link to Guest Booking Page

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  

Alex talks with his brother, Chief (ret.) Clint Greenwood, about the distinctive mindset of first responders—their worldview shaped by crisis, camaraderie, and an often dark sense of humor.

Together, they explore how leaders and communicators can better understand and work with emergency professionals by earning their trust before a crisis hits.

The discussion offers practical insights on:

• ​Building authentic relationships with first responders.
• ​Understanding how humor and perspective serve as coping tools.
• ​The vital role of trust and respect in high-pressure communication.
• ​Why pre-established rapport leads to better coordination during emergencies.

This candid conversation sheds light on leadership, resilience, and the power of preparation when lives and reputations are on the line.

It's also about the bond between two brothers.

Listen now at: prafterhours.com or wherever you get your podcasts.

***Watch the video here on All the Fits That's News.***

Be sure to check out our episode featuring PR veteran and author Marc Whitt!Pick up his book here.

📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠⁠PR After Hours ⁠⁠⁠⁠and Alex’s newsletter ⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠⁠⁠ voice memo here⁠⁠⁠⁠ — we may feature it on a future episode!

• ​⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ​⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ​⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
• ​⁠⁠⁠MATCHMAKER.FM Link to Guest Booking Page⁠⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  

Are you drowning in “to-dos” that don’t actually move the needle? In this episode, Alex Greenwood breaks down how the 80/20 rule—Pareto’s Principle—can rescue PR pros from busywork hell. Learn why most press releases, vanity rankings, and ribbon cuttings belong in the bottom 80%, and how to focus on the few efforts that truly build trust, awareness, and credibility.

🎧 Listen and discover why doing less might just get you more.

📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠⁠PR After Hours ⁠⁠⁠⁠and Alex’s newsletter ⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠⁠⁠ voice memo here⁠⁠⁠⁠ — we may feature it on a future episode!

• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
• ⁠⁠⁠MATCHMAKER.FM Link to Guest Booking Page⁠⁠⁠

Be sure to ⁠check out our episode⁠ featuring PR veteran and author Marc Whitt!

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Am

Alex Greenwood reflects on his journey with the PR After Hours podcast, sharing insights from his five-year experience, and shares an important announcement for fans and friends of the show.

CLICK HERE TO WATCH THE VIDEO.

📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠⁠PR After Hours ⁠⁠⁠⁠and Alex’s newsletter ⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠

• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
• ⁠⁠⁠MATCHMAKER.FM Link to Guest Booking Page⁠⁠⁠

⁠⁠⁠Email Alex a voice mail⁠⁠⁠ -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠.

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.

Ever spent hours “perfecting” a press release only to end up with lifeless copy nobody remembers? In this episode, Alex Greenwood breaks down The Law of Diminishing Returns in PR—and why chasing perfection often burns more time than it buys credibility.

Learn why your seventh edit adds nothing, how committees kill quotes, and when “good enough” is actually great.

💡 Perfectionism is polishing the doorknob while the house is on fire.

Listen now and reclaim your time, your message, and your sanity.

📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠PR After Hours ⁠⁠⁠and Alex’s newsletter ⁠⁠⁠All the Fits That’s News⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠⁠ voice memo here⁠⁠⁠ — we may feature it on a future episode!

• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
• ⁠⁠MATCHMAKER.FM Link to Guest Booking Page⁠⁠

⁠⁠Email Alex a voice mail⁠⁠ -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠⁠⁠here⁠⁠⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠⁠⁠here⁠⁠⁠⁠⁠.

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  

We’re back with a new season—and we’re opening strong. Alex sits down once again with Marc C. Whitt, one of the most respected voices in public relations, to dig into his brand-new book Takeaways: Ideas, Strategies, and Encouragement for the Nonprofit Public Relations Professional.

Marc doesn’t just talk tactics—he unpacks what it means to treat PR as a calling, not just a job. From navigating ethical dilemmas to building authentic trust, from gratitude to community engagement, this conversation is packed with lessons that will resonate far beyond the nonprofit world.

If you’ve ever wondered how to practice PR with both skill and purpose, this episode sets the tone for an informative, inspiring—and yes, entertaining—Season 12 of PR After Hours.

Get The Book here. Visit Marc's website here.

FULL SHOW NOTES & LINKS at prafterhours.com.

📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠PR After Hours ⁠⁠and Alex’s newsletter ⁠⁠All the Fits That’s News⁠⁠ for more smart takes on branding, media, and marketing.

CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠ voice memo here⁠⁠ — we may feature it on a future episode!

• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠
• ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
• ⁠MATCHMAKER.FM Link to Guest Booking Page⁠

⁠Email Alex a voice mail⁠ -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠⁠here⁠⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠⁠here⁠⁠⁠⁠.

⁠⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.