Asking Why: What we can learn from toddlers. In the final episode of season one, the Sidekick team take a look at questioning and using one simple word, why. They explore the benefits of asking why, when to ask why, and how that one simple word can help businesses to really think about the decisions they are making.

PR vs Marketing: At a time when the line between PR and marketing is more blurred than ever before, the Sidekick team welcomes Caroline from Imbue Marketing to talk about the differences and similarities between the two professions, and how PR and marketing can work together to get the best results for the businesses they work with.

PR Industry Trends for 2019: In the first PR Oddcast of 2019, the team from Sidekick takes a look ahead at the industry trends for 2019. From virtual reality to artificial intelligence, and everything in between – how will developments in technology impact on the world of PR? And what developments will take place over the next 12 months?

This month on the Oddcast, Charlotte, Eve and Kirstie discuss relationships. They talk about how relationships can affect business and how to create good long lasting relationships.

PR Oddcast – by Sidekick PR (Episode 2)

This month Charlotte, Eve and Kirstie talk about Influencers and Bloggers and how they’ve become a large part of many organisations’ marketing and PR strategies.

They discuss their experiences with influencers and bloggers, share some top tips and take a look at how the media landscape continues to change rapidly..

Hosted by: Charlotte, Eve & Kirstie

This is the first of many podcasts, from Sidekick PR.

During this podcast hosts: Charlotte, Eve and Kirstie, discuss Social Media and how it works within the PR industry. They discuss how PR has changed the industry, and what we might see in the future.