Uncovering Aha! | Data-Savvy Brand Strategy

Predicting college football attendance with data


Listen Later

What’s really behind a football fan's decision to go to a game? In this episode, Callahan’s senior business analyst James Meyerhoffer-Kubalik walks Jan-Eric through a predictive model he built that measures variables from concessions to the weather that effect a football game’s attendance by fans.
...more
View all episodesView all episodes
Download on the App Store

Uncovering Aha! | Data-Savvy Brand StrategyBy Callahan agency